We lost ranking for balers keywords for sinobaler.com site, What could be wrong?
-
From recent marketing, I have checked the backlinks droped down a lot, and some main keywords ranking also drop. How can fix this issue?
-
Hey,
Meanwhile Dan gave you quite a nice answer below.
Gr., Keszi
-
Great! That's definitely a bit more specific.
If you look at your anchor text for the back links in Open Site Explorer, you'll see a lot of "commercial" keywords which is very unnatural --> http://screencast.com/t/CeMDxdug - I'm going to guess from that evidence, that your rankings for "balar" keywords was artificially high to begin with, and now Google has dropped the site back down to where it should have been all along. The site itself looks pretty nice - not very spammy, and the design and content is pretty good.
Here are some great resources for acquiring links that are more natural and are more of a win-win-win for the business, users and Google:
- http://pointblankseo.com/link-building-resources
- http://www.linkbuildingbook.com/link-building-resources.html
Here's some custom strategy for you. For businesses like this, you're serving a LOT of different industries. I find it effective to dive into one specific industry you serve (like urban watse: http://www.sinobaler.com/application/urban-waste-baling-press/) - this could be a REALLY fascinating topic to do some high quality content about!! I'm sure it's a hot topic, and people are very passionate about it. Invest some resources into a well researched piece of content about this topic and get it in front of people who care about the topic. They won't be the people who necessarily buy something, but they will share and link to it like crazy. I am thinking of people who care about natural, the environment, green living etc.
Then apply that to all the other sectors begin served: agriculture, food, clothing, etc etc - so you don't have to always write about the products, you can write about the industries.
-
Hi Dan,
Thank you for your reply, Your resources above is appreciated. and I have updated my questions title.
-
Hi Keszi,
Thank your responses, From Analysis, Links lost cause ranking down, Do you have proposal for this issue?
-
Hi Sally
I would start by checking out some of the great resources out there answering a lot of these questions and more:
I would recommend getting your question more specific. Those questions are as broad as you can get in SEO. More specific questions might be:
- Here's page ______, how can I improve it?
- How can we acquire links in ______ industry?
- We lost rankings for ______ keyword(s) for ______ site, what could be wrong?
Hope that helps you keep going in the right direction!
-Dan
-
Hey,
there are so many things that could influence your rankings that is hard to tell if it is only from the links, or there are other factors also.
If you see a traffic drop from a specific date, then you could check for the Panguin tool from Barracuda: http://www.barracuda-digital.co.uk/panguin-tool/
And if the traffic drop is on a specific update date, then you could investigate that specific update, and start from there.
Let me know, if you have further questions.
Keszi
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
We switched the domain from www.blog.domain.com to domain.com/blog.
We switched the domain from www.blog.domain.com to domain.com/blog. This was done with the purpose of gaining backlinks to our main website as well along with to our blog. This set us very low in organic traffic and not to mention, lost the backlinks. For anything, they are being redirected to 301 code. Kindly suggest changes to bring back all the traffic.
Technical SEO | | arun.negi0 -
How to handle mobile site with less pages than the main site?
We are developing a mobile version of our website that will utilize responsive design/dynamic serving. About 70% of the main website will be included in the mobile version. What (if anything) should be the redirect for pages not included in the mobile version of the site? Also - for one specific section users will be redirected from that page to the homepage, what is the redirect that should be used for this? Thanks!
Technical SEO | | theLotter0 -
A rel="canonical" to www.homepage.com/home.aspx Hurts my Rank?
Hello, The CMS that I use makes 3 versions of the homepage:
Technical SEO | | EvolveCreative
www.homepage.com/home.aspx homepage.com homepage.com/default.aspx By default the CMS is set to rel=canonical all versions to the www.homepage.com/home.aspx version. If someone were to link to a website they most likely aren't going to link to www.homepage.com/home.aspx, they'll link to www.homepage.com which makes that link juice flow through the canonical to www.homepage.com/home.aspx right? Why make that extra loop at all? Wouldn't that be splitting the juice? I know 301's loose 1-5 % juice, but not sure about canonical. I assume it works the same way? Thanks! http://yoursiteroot/0 -
I am Posting an article on my site and another site has asked to use the same article - Is this a duplicate content issue with google if i am the creator of the content and will it penalize our sites - or one more than the other??
I operate an ecommerce site for outdoor gear and was invited to guest post on a popular blog (not my site) for a trip i had been on. I wrote the aritcle for them and i also will post this same article on my website. Is this a dup content problem with google? and or the other site? Any Help. Also if i wanted to post this same article to 1 or 2 other blogs as long as they link back to me as the author of the article
Technical SEO | | isle_surf0 -
Any good ideas on how to quickly rank a new site for a new product laucnh?
Hi, I'm thinking of examples like the wii u - when it was announced all wii u sites were new. what ways could one get an edge quickly when competing against other sites without a great deal of authority on this 'new' keyword? obvious ones are social bookmarking, what else could easily be used to quickly (<24hrs) at least help a bit in non competitive kws?
Technical SEO | | dmn020 -
Keywords Ranking Dropped from 1st Page to Above 5th Page
Hello, My site URL is http://bit.ly/161NeE and our site was ranked first page for over hundred keywords before March, 30. But all of a sudden, all the keywords on first page dropped to 5th or 6th page. When we search for our site name without ".com", the results appeared on first page are all from other sites. And our page can only be seen on 6th page. We think we have been penalized by Google. But we don't know the exact reason. Can anyone please help? Some extra info on our site: 1. We have been building links by posting blog, articles and PR. All the articles are unique, written by the writers we hire. It has been working fine all the time. We also varied the anchor text a lot. 2. We didn't make any change to the website. But one real problem with our site is that the server is very slow recently and when google crawl our website, many errors were found, mostly 503, 404 errors. And the total number of errors have reach to over 50,000. Do you think this might be a problem for Google not displaying us on first page? Our technicals are working hard to solve server problem. And if it is solved, shall our rankings be back? Please advise. Thanks.
Technical SEO | | Milanoocom0 -
Ranked on second page for keyword; now not within first 1000 listings?
Our website www.clientfirstfunding.com ranked 13th for the keyword "structured settlement". After this weekend we are no longer ranking for this keyword at all. We haven't made any changes at all to the site and i haven't gained any backlinks that appear to be spammy. We have held this position for the last several months. I can understand a drop in SERPs but one this drastic is shocking. Any ideas as to what could have caused this would be greatly appreciated.
Technical SEO | | Tony19860