What day of the week should I set my campaigns up on?
-
I am new to doing SEO, and am not an SEO professional. I'm just taking a DIY approach to learning about and doing my own SEO for some non-profit work and using Moz is my first foray into it. I have a question about which day of the week is best to run my campaigns.
I have 5 campaigns running, but I set them up rather haphazardly. So one is running on Saturdays, and the remaining 4 run on Mondays. I am running these campaigns on sites that are not mine. I'm not the webmaster. This is a non-profit, sort of a research effort that seeks to investigate other non-profit websites that all advocate on a particular topic. I'd like to be able to compare the 5 campaigns (e.g., their keyword rankings especially). So I think I should get them all running on the same day. Setting aside that Moz isn't able to let me switch which day they run on, I'm needing advice on how to think about which day of the week I should choose. I haven't been running them for very long and I'm sill a newbie so I don't think it's a huge deal that I'll need to re-setup at least one of the campaigns to get them all on the same day. I've been searching Moz Q & A and google for things like "best day of the week to track SERPs" and "how often to track SERPs" but I'm not getting anything that's helping me think about what's important for choosing a day of the week. I am getting results for other rank trackers out there that let you do more frequent ranking but I'm not quite ready to branch out to other tools, so I really more need some guidance on how to think about which day of the week to choose here in Moz. Blog posts, tutorials, links to related questions, etc on this topic would be awesome, plus your general thoughts and discussion on it would be great, too.
-
I have competitors under each campaign, too. But it is limited to three competitors in each campaign, and I have a lot more than four websites I want to be able to compare. I suppose one way to get at this would be to check ranks manually every day for a week or two to get a sense of whether there is intra-week variation. I don't think I'll put forth that effort, though. Switching the one campaign to Monday would be way easier. Still, any other opinions or resources are welcome!
-
This falls under "Wow...I've never thought of that" for me. After hundreds of campaigns, I've never considered the day of the week when starting to monitor for rankings, etc. It's certainly a good question, if only to rule it out as an influence on your reports.
I'd say it's far more important to start tracking and to benchmark the data historically and against your competitors. This brings up the question, why not set up a campaign for one site, and then add the others as competitors? You may well have a compelling reason to not do this, but my impression is it would simplify things for you and allows you to look at data side.
As far as blogs, tutorials, etc. go, I have not found any on when to monitor. Seems you've stumbled on a question that hasn't been asked before!
-
Hi scienceisrad,
Great to see you investigate SEO on your own!
Personally I think there isn’t any specific “best day”. With all measurements it’s important to do it consistent on the same way to make sure you’re equation is right. I would compare this with tracking weight lost. It doesn’t really matter which day of the week you pick, just make sure it’s the same day , same time and uhmm before or after you take a crap.
In your case, I would just remove the one campaign and set it up on Monday again. Although rankings fluctuate a bit I think you just need a global picture of your competitors to make decisions about your own strategy (unless you’re doing some big SEO project with a whole team ofcourse).
I hope this helps!
PS. It’s also possible to make one campaign and add competitors so they do get monitored as well.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Multiple campaigns for one website with multiple services?
Hi. Brand new to Moz Pro today. Question about whether to set up multiple campaigns for one website that promotes multiple services. I own a law firm and we have one main location, one website, 5 attorneys, and about 8-10 practice areas we promote. Each practice area has its own page and related content in the form of guides and blogs. Website is southernmarylandlaw.com. I only have this one website to track and promote, so I initially thought I only have one campaign. But I do want to track these separate practice areas separately. Each will have separate competitors, for instance. Each will need a separate set of keywords. People tend to search for a particular type of attorney, not just for the generic "lawyers." Should I use my 10 campaigns to set up a different campaign for each practice area we promote? Am I doing something wrong by tracking my one website 10 different times in my account? If I do not do this, then how do I possibly track the various practice areas and their separate keywords and competitors? Thanks for all your help and suggestions!
Getting Started | | tuckervc0 -
Moz only crawling one page of a campaign, please help
Today I set up a new campaign for a client, however the crawl has only found the home page and is saying that the URL is unavailable. The site is definitely live and the URL is correct. I have set up the campaign 3 times one with the full address (http://www.) one with www. and with just the domain name. All three of these have come page with one page crawled and "unavailable" above the URL. It is picking up the crawl issues on the page and showing domain authority but I don't know why it's not crawling other pages. Prior to setting up the campaign I did a site crawl and Moz found everything then, so I don't know why it isn't now. Please help. Thanks
Getting Started | | Wrapped0 -
Not able to access Moz pro page and my campaigns
Hi, I could not able to access my campaign pages (pro home page). I received the below issue while logged into my account. This webpage has a redirect loop The webpage at http://moz.com/pro/home has resulted in too many redirects. Clearing your cookies for this site or allowing third-party cookies may fix the problem. If not, it is possibly a server configuration issue and not a problem with your computer. Learn more about this problem. Error code: ERR_TOO_MANY_REDIRECTS I have checked on both firefox,chrome browsers after cleared the history and cookies. Also checked with different ISP providers. But received the same. Has anyone experienced the same? Plz help.
Getting Started | | HCSEO510 -
Campaigns by Subdomain
Hi Moz community, I'm trying to optimise an online store and I'm thinking of setting up separate campaigns for each of our categories e.g. games, clothing, music etc... If I set up these campaigns with URL's like: /music and /games, would Moz track only URLs within these subdomains? Is this best practice? Thanks, Paul
Getting Started | | kevinliao0 -
Why does Moz Analytics only let you look at last month / last week?
I cant think of any other reporting product that only lets you look at the last period, am I missing a setting somewhere. I need to take a look at Feb!
Getting Started | | locusm1 -
When does Moz update campaign data with new timeframe ?
Hi, I joined Moz community on last week and discovered an amazing tool. I set up my first campaign and I am getting information for a timeframe that's going from 7 to 13 of March. I believe that new data for 14 to 20 of March should be available but I didn't get any update. So, when is Moz supposed to update campaign data with fresh information ? Thanks in advance for such a dumb question. Sébastien
Getting Started | | lecercledesgourmets0