With Panda, which is more important, traffic or quantity?
-
If you were to prioritize how to fix a site, would you focus on traffic or quantity of urls? So for example, if 10% of a site had thin content, but accounted for 50% of the traffic and 50% of the site had a different type of thin content but only accounted for 5% of organic traffic, which would you work on first? I realize both need to be fixed, but am unsure of which to tackle first (this is an extremely large site).
Also, I am wondering if the simply the presence of thin content on a domain can affect a site even if it isn't receiving any traffic.
-
I would focus on the thin content that accounts for 50% of your traffic. From what I've seen Panda update may consider what visitors do when they get to your site, ie; high bounce rates, low page views, etc can negatively effect rankings. Focus on the pages that already get traffic and improve their experience and Google will reward you.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why isn't my uneven link flow among index pages causing uneven search traffic?
I'm working with a site that has millions of pages. The link flow through index pages is atrocious, such that for the letter A (for example) the index page A/1.html has a page authority of 25 and the next pages drop until A/70.html (the last index page listing pages that start with A) has a page authority of just 1. However, the pages linked to from the low page authority index pages (that is, the pages whose second letter is at the end of the alphabet) get just as much traffic as the pages linked to from A/1.html (the pages whose second letter is A or B). The site gets a lot of traffic and has a lot of pages, so this is not just a statistical biip. The evidence is overwhelming that the pages from the low authority index pages are getting just as much traffic as those getting traffic from the high authority index pages. Why is this? Should I "fix" the bad link flow problem if traffic patterns indicate there's no problem? Is this hurting me in some other way? Thanks
Intermediate & Advanced SEO | | GilReich0 -
We're currently not using schemas on our website. How important is it? And are websites across the globe using it?
Schemas looks like an important thing when it comes to structuring your website and ensuring the crawl bots get all the details. I've been reading a lot of articles around the web and most of them are saying that schemas are important but very few websites are using it. Why so? Are the schemas on schema.org there to stay or am I wasting my time?
Intermediate & Advanced SEO | | Shreyans920 -
Can a website be punished by panda if content scrapers have duplicated content?
I've noticed recently that a number of content scrapers are linking to one of our websites and have the duplicate content on their web pages. Can content scrapers affect the original website's ranking? I'm concerned that having duplicated content, even if hosted by scrapers, could be a bad signal to Google. What are the best ways to prevent this happening? I'd really appreciate any help as I can't find the answer online!
Intermediate & Advanced SEO | | RG_SEO0 -
Keywords Directing Traffic To Incorrect Pages
We're experiencing an issue where we have keywords directing traffic to incorrect child landing pages. For a generic example using fake product types, a keyword search for XL Widgets might send traffic to a child landing page for Commercial Widgets instead. In some cases, the keyword phrase might point a page for a child landing page for a completely different type of product (ex: a search for XL Widgets might direct traffic to XL Gadgets instead). It's tough to figure out exactly why this might be happening, since each page is clearly optimized for its respective keyword phrase (an XL Widgets page, a Commercial Widgets page, an XL Gadgets page, etc), yet one page ends up ranking for another page’s keyword, while the desired page is pushed out of the SERPs. We're also running into an issue where one keyword phrase is pointing traffic to three different child landing pages where none of the ranking pages are the page we've optimized for that keyword phrase, or the desired page we want to rank appears lower in the SERPs than the other two pages (ex: a search for XL Widgets shows XL Gadgets on the first SERP, Commercial Widgets on the second SERP, and then finally XL Widgets down on the third or fourth SERP). We suspect this may be happening because we have too many child landing pages that are targeting keyword terms that are too similar, which might be confusing the search engines. Can anyone offer some insight into why this may be happening, and what we could potentially do to help get the right pages ranking how we'd like?
Intermediate & Advanced SEO | | ShawnHerrick0 -
Influence on CTR for high traffic keyword in url and redirect
I currently dominate on my site for a very high traffic keyword. My url contains this keyword in it along with the word "Free" in the beginning. Lets say my keyword is "This Keyword" then my url would be freethiskeyword.com. I rank 3rd for this keyword and generates me about 8k on a low month. I was just able to obtain my main keyword as my sole URL through an auction for a measly 2,000.00. (Very Excited about this). So now I have the URL thiskeyword.com What I want to know is what kind of influence can I expect with my new URL have in CTR. Since it is a high traffic keyword is there a automatic "Trust" factor that is involved and will users tend to click on thiskeyword.com as apposed to freethiskeyword.com? My Second Question I am torn as to what I should do with this new URL. Should I redirect my old URL to my new URL and keep both pointing to the same site? or should I try and dominate my niche and build a new site entirely. Since I currently make about 8k a month for third, if I were to build a separate site and be able to obtain 1st place for my new keyword that would generate me 2 amounts in income based on stats. CTR based on http://searchenginewatch.com/article/2049695/Top-Google-Result-Gets-36.4-of-Clicks-Study freethiskeyword.com = 8k/m for 3rd based on 10% of clicks (currently) thiskeyword.com = 24k/m for 1st based on 36% of clicks (in theory) If I keep each site separate and be able to have one site at 3rd and the other at 1st then I would be making about 32k a month. If I redirect my old url to my new url then I would only have 1st place (if I make it to first of course) and that would only make me 24k a month. It seems to me I should keep these sites separate to generate more income. I am torn what I should do. Also with the EMD penalty I am afraid to 301 my site to my new URL since it is my exact keyword as apposed to my current one. I am defiantly branded as "Free This Keyword" so moving it to thiskeyword.com could hurt me more than help (at least I think so) What you think?
Intermediate & Advanced SEO | | cbielich0 -
Sudden Index drop, but traffic increased?
Here are the numbers- Pages submitted on sitemap- About 18k Total Pages indexed on 12/30- About 250k Total Pages indexed on 1/6- About 81k We made no site changes in that week, why the sudden drop? Also why is total pages indexed so much higher than sitemap?
Intermediate & Advanced SEO | | EcommerceSite0 -
Has important is it to set "priority" and "frequency" in sitemaps?
Has anyone ever done any testing on setting "priority' and "frequency" in their sitemaps? What was the result? Does specifying priority or frequency help quite a bit?
Intermediate & Advanced SEO | | nicole.healthline2
