My local traffic has increased but USA traffic decreased..I dont know why!!
-
Hi Guys, A sticky one for ye. I have recently updated my site selling Jewelry in April of this year. Overall, Local Irish organic traffic has been stronger than ever in the first half of 2015. Yet in the USA, since March it's been at it's weakest for years, declining month-on-month. In terms of Organic Traffic for May & June, there's been a 30% increase in visitors from Ireland when compared to last year. Yet for the USA - the biggest market for us- there has been a 39% decrease this year over the same dates. It's the same for language demographics. Big decrease for en-US, but increases for en-IE and en-GB. It's not just the US. The site has taken a hit in Canada, Australia etc.So domestically the website looks to be performing better than ever before since the HTTPS switch, but it has taken a big hit internationally in our key market.We are targeting USA in search console, not changed any of the content in the site however he have added an SSL cert to make the whole site HTTPS like google said :)Any pointers are welcome
-
Let's remove all possible instances in which you might been seen as targeting Ireland. It sounds like the https caused a reclassification of the site.
Second question, did you add the https in Search Console? Do you have both there and both are geo-targeted to the US?
-
Nope, we can do that if it makes a difference but with the jump being so significant I'm not sure this is the only reason. Will do that in a few mins.
-
We had done that at the same time as the switch. It's hosted in the states
-
Sorry, one more. When did you add the address for the business at the bottom/footer? Any opposition to removing that and just keeping mailing/location information on a contact page?
-
Thanks! Clarification, you are geo-targeting this domain in search console to the US? When did you do that? Where is it hosted?
-
Sorry, shanore.com
-
As Mike said, we need to know the site. It sounds like your international targeting is off, but I won't be able to tell how until I can see the site.
-
What is your website url?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I am based in the UK. I want to appeal to a UK and US market. One of my keywords is 'generalised' which gets way more traffic in my keyword phrase when spelt with a z and not an s. What do I do?
Hi folks. I am based in the UK. I am about to launch a new blog, and I want to appeal to the UK and US markets. One of my primary keywords is 'generalised', which gets way more traffic (as seen using Moz's keyword tool) in my keyword phrase when spelt with a z and not an s. What do I do? Any guidance would be great. I note this has been discussed before, but seemingly without a conclusion. I would really appreciate any help you can provide.
International SEO | | Nobody16165422281340 -
Any onpage improvents to increase Yandex SQI?
Any ideas how to increase the Yandex Site Quality Index via onpage changes?
International SEO | | lcourse1 -
Search visibility increase with international SEO
Hi Moz Community, I am wondering if there is any tool and/or any sort of standard increase in search visibility I can assume that we will have with our website if we expand to start targeting Spanish with our site. At the moment we receive about 6000-7000 visits a day with 75% of that coming from the US and UK. I am wondering is there any way to make a rough assumption on visibility that will increase by launching a new Spanish speaking website. It would be a subdirectory, not a subdomain or gTLD. I am struggling to find a concrete answer on this and i'd like to make a semi-accurate forecast of the traffic we can expect based on the increase in search visibility that our Spanish language site will provide us. Thanks
International SEO | | Brian_Dowd0 -
Help targeting the USA in Search
I believe I've properly targeted, and told Google that our website absoluteautomation.com is aimed at US residents, while the .ca domain targets Canadian. However our .com domain routinely appears above our .ca when searching in Canada (actually on a physical computer in Canada) on google.ca. I'm hoping I can fix this both to improve Canadian search results, and I'm assuming that whatever is making .com appear so well in Canada is hurting it on the US side. Any ideas?
International SEO | | absoauto0 -
Huge increase in US direct visits to a UK site, why?
Hi all, My UK website usually gets around 10,000 direct (Direct in Analytics) visits per month however for August this has shot up to 24,000! However the majority of these direct visits seem to be coming from the US and as a result the bounce rate is through the roof, 84%! Why would my UK based site suddenly be receiving huge amounts of US visits? Any ideas?
International SEO | | MarkHincks0 -
Why has there been Massive increase in traffic to my clients .eu site after redirects were initiated?
Hi guys, This is a strange one thats really bugging me. I have a client that redirected their domain to a brand new domain that was already live for the previous two months. I have been trying analyse the data however I can't quite understand why there is a massive increase in visitors from the United States when the old site was redirected. The redirection took place at the beginning of July. It was badly managed in terms of the mapping of 301 redirects however thats not the issue here. The level of traffic is gradually decreasing I imagine due to the high level of bounces. The site in question is an EU funded website for education. The old site in the first 2 weeks of June received around 500 visits from the USA while the new site in the first 2 weeks of July (2 weeks into the redirects) received around 3,000 visits from the USA. The new site had previously received only 300 visits for the same period as the old site in the 1st 2 weeks of June. Any idea why this might be? Thanks Rob
International SEO | | daracreative0 -
Hotel Multi country targeting + Google Local + TLDs => "MesSEO"
Hi guys, I own a guesthouse which is facing a messy structural problem in its own web presence: Portuguese: www.residencia-aeminium-coimbra.com.pt English: www.residencia-aeminium-coimbra.com Spanish: www.residencia-aeminium-coimbra.com/espanol Looking for success in the long term, a few years ago, we decided to host 3 TLDs: 1 for global international english, 1 for local portuguese and 1 for the main foreign market Spain (we already redirected it to a subfolder in the .com in the meanwhile). We tried to promote each one of these in their targeted markets - mainly the .com got back-links links and authority. With time, google local appeared and changed the face of google accommodation rankings. Google local are now the top results for most searches, even outside the country, and I came to the conclusion that the TLD assets were now a problem. For instance, I can only add 1 domain to google local..what language should this be? It is the same for most social media presence..How should international markets be targeted in a local page? Since TLDs do not seem to be an advantage right now, I am thinking we should be moving to a single domain and use a folder structure so we can use it everywhere. Questions: 1. In terms of structure (TLD or Folder) and multi-lingual targeting what is the current best practice for hotels that show in local results but promote internationally? 2. What language should I point google local results to? And our Facebook page, etc? 3. If I move things around to a folder structure, what domain should I use? the .com is in english and has the most authority and links according to opensiteexplorer the .com.pt is in portuguese, our local language and our main market (but only 35% share) should I create a new domain ".pt"? 4. I don't think that geo-targeting the languages is worth it in this case, what do you think? Kind Regards
International SEO | | retsimister
Ricardo Madeira
Residencia Aeminium Coimbra0 -
I rank well but I dont get any clicks !
Hi everyone, I am on page #1 position #2 with my keyword but doesnt get any clicks ! I think I know the problem but I desperatly need your opinion too. Here are some info about my site. what do you think the problem is? Thanks for your help. It means a lot. -My keyword's Global and Local montly search is 1300 (exact) -Seomoz Rank Tracker shows that I rank ( on Page #1, Position #2 in Google / United Kingdom) -I use always private browsing to check my rankings -my domain is a .com and I bought the domain name from godaddy -Hosting is 1&1 and their server is in Germany. Which is a shame, I ve just realized 😞 -My site ranks on Google.uk (The web) but doesnt rank Google.co.uk (pages from uk). Is this the problem? I ve just change the target country to United Kingdom using webmaster tool. Will it help? When I search a query , I dont change it to ''pages from uk'' it came automaticly (the web). Does people care and change it to the ""pages from UK"? I had some clicks at first when my site was page #1 position #8-9 but now its position #2 and I get no clicks at all. Thanks
International SEO | | Jorenr0