Publishing content in two or more places?
-
I've been thinking about publishing an article on LinkedIn and then posting the same article to the news page on the website.
It would be high quality informative and useful but is that likely to cause any duplicate content issues?
-
It causes "duplicate content issues" in the sense that only one is likely to appear in search results if you do both. Given that Linkedin is probably more authoritative it's more likely to show up, but it just depends. It won't be a "penalty" necessarily - especially if your author name is on both. If the goal is just a lot of views, go for it. If you're trying to build the site you should probably prioritize the site.
Generally I'd recommend posting first to the site, making sure it's indexed, and then cross-publishing or cross-promoting if you don't see a lot of traction with it. But that's just because I'm generally trying to build my sites, and not LinkedIn. As I said, there are probably more views to be had on LI, but it may not accomplish site goals.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Teaser Content Help!!
I'm in the process of a redesign and upgrade to Drupal 8 and have used Drupal's taxonomy feature to add a fairly large database of Points of Interest, Services etc. initially this was just for a Map/Filter for site users. The developer also wants to use teasers from these content types (such as a scenic vista description) as a way to display the content on relevant pages (such as the scenic vistas page, as well as other relevant pages). Along with the content it shows GPS coordinates and icons related to the description. In short, it looks cool, can be used in multiple relevant locations and creates a great UX. However, many of these teasers would basically be pieces of content from pages with a lot of SEO value, like descriptive paragraphs about scenic viewpoints from the scenic viewpoints page. Below is an example of how the descriptions of the scenic viewpoints would be displayed on the scenic viewpoints pages, as well as other potential relevant pages. HOW WILL THIS AFFECT THE SEO VALUE OF THE CONTENT?? Thanks in advance for any help, I can't find an answer anywhere. About 250 words worth of content about a scenic vista. There’s about 8 scenic vista descriptions like this from the scenic vistas page, so a good chunk of valuable content. There are numerous long form content pages like this that have descriptions and information about sites and points of interest that don't warrant having their own page. For more specific content with a dedicated page, I can just the the intro paragraph as a teaser and link to that specific page of content. Not sure what to do here.
Intermediate & Advanced SEO | | talltrees0 -
How do the Quoras of this world index their content?
I am helping a client index lots and lots of pages, more than one million pages. They can be seen as questions on Quora. In the Quora case, users are often looking for the answer on a specific question, nothing else. On Quora there is a structure setup on the homepage to let the spiders in. But I think mostly it is done with a lot of sitemaps and internal linking in relevancy terms and nothing else... Correct? Or am I missing something? I am going to index about a million question and answers, just like Quora. Now I have a hard time dealing with structuring these questions without just doing it for the search engines. Because nobody cares about structuring these questions. The user is interested in related questions and/or popular questions, so I want to structure them in that way too. This way every question page will be in the sitemap, but not all questions will have links from other question pages linking to them. These questions are super longtail and the idea is that when somebody searches this exact question we can supply them with the answer (onpage will be perfectly optimised for people searching this question). Competition is super low because it is all unique user generated content. I think best is just to put them in sitemaps and use an internal linking algorithm to make the popular and related questions rank better. I could even make sure every question has at least one other page linking to it, thoughts? Moz, do you think when publishing one million pages with quality Q/A pages, this strategy is enough to index them and to rank for the question searches? Or do I need to design a structure around it so it will all be crawled and each question will also receive at least one link from a "category" page.
Intermediate & Advanced SEO | | freek270 -
ROI on Policing Scraped Content
Over the years, tons of original content from my website (written by me) has been scraped by 200-300 external sites. I've been using Copyscape to identify the offenders. It is EXTREMELY time consuming to identify the site owners, prepare an email with supporting evidence (screen shots), and following up 2, 3, 15 times until they remove the scraped content. Filing DMCA takedowns are a final option for sites hosted in the US, but quite a few of the offenders are in China, India, Nigeria, and other places not subject to DMCA. Sometimes, when a site owner takes down scraped content, it reappears a few months or years later. It's exasperating. My site already performs well in the SERPs - I'm not aware of a third party site's scraped content outperforming my site for any search phrase. Given my circumstances, how much effort do you think I should continue to put into policing scraped content?
Intermediate & Advanced SEO | | ahirai1 -
Virtual Domains and Duplicate Content
So I work for an organization that uses virtual domains. Basically, we have all our sites on one domain and then these sites can also be shown at a different URL. Example: sub.agencysite.com/store sub.brandsite.com/store Now the problem comes up often when we move the site to a brand's URL versus hosting the site on our URL, we end up with duplicate content. Now for god knows what damn reason, I currently cannot get my dev team to implement 301's but they will implement 302's. (Dont ask) I also am left with not being able to change the robots.txt file for our site. They say if we allowed people to go in a change this stuff it would be too messy and somebody would accidentally block a site that was not supposed to be blocked on our domain. (We are apparently incapable toddlers) Now I have an old site, sub.agencysite.com/store ranking for my terms while the new site is not showing up. So I am left with this question: If I want to get the new site ranking what is the best methodology? I am thinking of doing a 1:1 mapping of all pages and set up 302 redirects from the old to the new and then making the canonical tags on the old to reflect the new. My only thing here is how will Google actually view this setup? I mean on one hand I am saying
Intermediate & Advanced SEO | | DRSearchEngOpt
"Hey, Googs, this is just a temp thing." and on the other I am saying "Hey, Googs, give all the weight to this page, got it? Graci!" So with my limited abilities, can anybody provide me a best case scenario?0 -
Content linking ?
If you have links on the left hand side of the website on the Navigation and content at the bottom of the page and link to the same page with different anchor text or the same would it help the page (as it is surrounded by similar text) or is the first one counted and this is it?
Intermediate & Advanced SEO | | BobAnderson0 -
Why duplicate content for same page?
Hi, My SEOMOZ crawl diagnostic warn me about duplicate content. However, to me the content is not duplicated. For instance it would give me something like: (URLs/Internal Links/External Links/Page Authority/Linking Root Domains) http://www.nuxeo.com/en/about/contact?utm_source=enews&utm_medium=email&utm_campaign=enews20110516 /1/1/31/2 http://www.nuxeo.com/en/about/contact?utm_source=enews&utm_medium=email&utm_campaign=enews20110711 0/0/1/0 http://www.nuxeo.com/en/about/contact?utm_source=enews&utm_medium=email&utm_campaign=enews20110811 0/0/1/0 http://www.nuxeo.com/en/about/contact?utm_source=enews&utm_medium=email&utm_campaign=enews20110911 0/0/1/0 Why is this seen as duplicate content when it is only URL with campaign tracking codes to the same content? Do I need to clean this?Thanks for answer
Intermediate & Advanced SEO | | nuxeo0 -
Fixing Google Places once Banned
I have a lot of clients who have somehow botched up their Google Places listing, and now are not showing up in local search results. In one particular case, they were using 2 different Gmail accounts and submitted their listing twice by accident. It appears Google has banned them from local search results. How does one undo steps like this and start fresh? Thanks!
Intermediate & Advanced SEO | | ocsearch0 -
Two Brands One Site (Duplicate Content Issues)
Say your client has a national product, that's known by different brand names in different parts of the country. Unilever owns a mayonnaise sold East of the Rockies as "Hellmanns" and West of the Rockies as "Best Foods". It's marketed the same way, same slogan, graphics, etc... only the logo/brand is different. The websites are near identical with different logos, especially the interior pages. The Hellmanns version of the site has earned slightly more domain authority. Here is an example recipe page for some "WALDORF SALAD WRAPS by Bobby Flay Recipe" http://www.bestfoods.com/recipe_detail.aspx?RecipeID=12497&version=1 http://www.hellmanns.us/recipe_detail.aspx?RecipeID=12497&version=1 Both recipie pages are identical except for one logo. Neither pages ranks very well, neither has earned any backlinks, etc... Oddly the bestfood version does rank better (even though everything is the same, same backlinks, and hellmanns.us having more authority). If you were advising the client, what would you do. You would ideally like the Hellmann version to rank well for East Coast searches, and the Best Foods version for West Coast searches. So do you: Keep both versions with duplicate content, and focus on earning location relevant links. I.E. Earn Yelp reviews from east coast users for Hellmanns and West Coast users for Best foods? Cross Domain Canonical to give more of the link juice to only one brand so that only one of the pages ranks well for non-branded keywords? (but both sites would still rank for their branded keyworkds). No Index one of the brands so that only one version gets in the index and ranks at all. The other brand wouldn't even rank for it's branded keywords. Assume it's not practical to create unique content for each brand (the obvious answer). Note: I don't work for Unilver, but I have a client in a similar position. I lean towards #2, but the social media firm on the account wants to do #1. (obviously some functionally based bias in both our opinions, but we both just want to do what will work best for client). Any thoughts?
Intermediate & Advanced SEO | | crvw0