Concerned over a small video snippet autoplaying on my homepage (Negative page load speed = Negative SEO)
-
I'm looking at embedding a short 20 second autoplay video to show as the background in a Jumbotron (I'm using Bootstrap) right below my navbar.
This looks great and works well for branding ect, however I'm concerned the loading speed will be hit after crossing over from a static image (perhaps 300kb) to a video (perhaps 2MB) which could detrimentally hit my SEO (I also can't help but notice not many SEO minded websites have these autoplaying videos - Perhaps for this reason!)
Does anyone have any experience with a similar issue? Is there anything I can do to compress the video right now to a similar file size to an image?
I've set it up using a media query to not show on mobile/tablets.
Sam
-
Thanks Joh,
Will look to reduce the length of the video, it's not really there to boost conversion rates but rather appeal to the target market (I.E. Align our brand with the viewer).
Great idea on autoplaying videos below the fold only when needed.
Sam
-
It is a matter of personal choice. AirBnB use auto play/ambient video. I personally love it. So there are ways to address the slow loading, however it is problematic. I personally steer clear of videos on the landing page above the fold as I have not seen an instance where it assists in customer conversions. In fact video has been a negative in my experience, specifically on eCommerce sites.
So back to your question I would get customer feedback, but if wanted to try video I would still look at a placeholder or a short 7-8 second piece to liven the page. Also if the user doesn’t see the images and videos as they are below the fold again use placeholders and detail so the images and videos only load once the user scrolls down and when actually needed.
Hope that assists.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Changed the trailing slashes - how it effect SEO?
Hi, I'm doing a project called https://www.machinerygate.com/ Due to trailing slashes issues, our developer requests to remove the trailing slashes from the URLs. However, the homepage with and without trailing slashes the same effect right. How about the inner pages affect SEO. Because we just started to do SEO and not even one single link of Inner pages done with the process. However, for example, the URL for https://www.machinerygate.com/machinery/cranes/ is before with trailing slashes and it is on google indexed with trailing slashes. Due to some bug, google inspection tool has been not functioning nowadays and I'm finding hard to index the new URL without trailing slashes https://www.machinerygate.com/machinery/cranes to index on Google. If this gets indexed, how the URL with trailing slashes will be, does it automatically redirect to URL without trailing slashes or not? Please share your thought about this concern.
Branding | | Navya1241 -
Can anyone advice us on how we can improve on our SEO ranking?
Hi, We are the leading home cleaning and maintenance company in Singapore. We are trying our best to go online to expand our business. The thing is we are weak in internet marketing and we need to get some traffic to our website. Can expert advice us on how we can improve on our Google ranking? Our site:
Branding | | chanel27
http://www.absolutesolutions.com.sg0 -
How does a business name affect SEO?
We have a client that's changing the name of their medical practice from the doctor's name to their region + "eye care." However, they recently told us they're changing it from "eye care" to "eye center." Many of their direct competitors use "eye care" in their name. I ran a quick keyword analysis and it shows "eye care" gets a million US searches a month, whereas "eye center" gets 450k searches a month. While that alone would make me suggest they keep "eye care," I ran a keyword difficulty analysis and found that "eye center" has a KW difficulty of 41 and "eye care" has a KW difficulty of 78. Should we recommend they stay with "eye care" because it gets more searches? Or is it better to go with "eye center" because it'll be easier to rank for?
Branding | | optimalwebinc0 -
Infographic for SEO
How can an infographic be used for seo purposes? What tools should I use to create one or should I just outsource the work? How much does an infographic cost to make?
Branding | | bronxpad0 -
Yahoo Directory, BOTW, BBB and Business.com for local SEO?
I've heard conflicting reports about using these paid directories for SEO purposes. I am a local Realtor with a website and blog. My site is on page one but near the bottom since the national sites dominate the top. Would these directories help me for local seo purposes? Does Google consider these paid links and therefore devalues them? How difficult is it to get into these directories since they can decline a submission and there goes my money? Are these directories worth the money? In total it would be like $1200 do get on all. I've already done what I believe to be a lot of good seo practices. Emphasis on I believe since I'm no expert. Just learning as I go. Now I'm up against the big brands in real estate and meet to compete. Any tips if these directories are worth it and anything else I should look to do?
Branding | | bronxpad0 -
Ranking Videos on First Page of Google
Hey Guys, My videos are doing well on YouTube with lots of views and comments (about 1.5 million views). Nevertheless, I can’t manage to get them to appear on Google’s first SERP for my branded keywords. What am I doing wrong? What in your opinion are the major ranking factors for YouTube videos? Thanks!
Branding | | ShivaS0 -
Benefits of +1ing a Sub Page vs. Root Page
Say I'm on Nike and I +1 a soccer shoe page...does the Nike root page rank higher/for more terms for my google+ followers or would just the soccer shoe page?
Branding | | Hakkasan0 -
One Page desapeared from Google results over the weekend.
Has anyone had this happen? My page (just one page) is gone from the search results. Not only did we lose our position in Google (we were #9) now the entire page is completely gone from Google index. However, It is on the first page of Bing and Yahoo. We did have our server down from Friday to Monday. I went into Google webmaster tools on Monday and saw a big X next to sitemap. It said HTTP Error 404 detected on August 21, 2011. So Google went in on Sunday and came up with the error. But why only one page is missing and all the other pages still show up? I was thinking that page was blacklisted by Google but when I went to Webmaster Tools to listen to "Requesting reconsideration of your site" video all they talk about is the "site" being blacklisted not a particular page. Any one has any ideas?
Branding | | DmitryP0