No URL for my blog?!!!
-
I use a website provider for my website. Sadly, although it has an integrated blog, the blog posts title does not get included in the URL. So now, with my limited knowledge of SEO I'm wondering if blogging is still worth it? Any thoughts Greatly appreciated!
-
Yes - you'll want to keep your blog on the same subdomain for SEO purposes.
- www.domain.com/blog/ is great.
- blog.domain.com is less great.
- www.differrentdomain.com is the worst option.
What is the reason for using this website platform again? Is there anything stopping you from using a different website software, such as Wordpress or Squarespace? Unless there's something keeping you stuck to that software (long term contract, or shopping cart/order functionality, or other things that their software does that you can't easily replace), then I'd generally suggest to look into alternatives that have better support for SEO & other digital marketing concerns.
Yes, that would require some website design effort as well as migrating content. It may even mean you'd have to change URLs, which can also create SEO headaches. So it may not be worth it all, just to fix the URL. But - it's really silly that they don't offer this, and their suggestions about tagging make it appear that they're not very savvy with SEO concerns that affect business owners.
That's kind of a lengthy non-answer, so I apologize. If you want to post specific URLs or website software here, that context would be helpful in helping you make a decision.
-
Following up on my question - would it be ok for me to start another blog for my site, along side the one I already have.
The first is integrated, then the second i'd use a blogging platform. But I need to know - would this hurt my seo in any way?
Many thanks!
-
I did ask him, this is what he said:
Ours doesn’t add the title into the URL. They may change that at some point in the future but currently it doesn’t .
One suggestion would be to geographically tag your posts by mentioning Dallas or whichever city you’re hoping people find you in. You would want that not only in the page title (which is the blog post title) and in the body. Similar to the way regular product pages are set up. Your key words should be in the page title, short title (also blog post title in this case) and in the content.
--
I don't know why they can't change it?
-
Hi there,
This isn't bad enough to completely stop your efforts, however it makes me more concerned about your website platform. Which service are you using? Have you verified with their support team that you can't put the blog post title in the URL or change it manually?
-
It seems like you need to fix the issue with the integrated blog, rather than quit blogging. For a lot of websites (and I would say most websites, but just to be on the safe side) blogging is how they get their backlinks, extra exposure, long-tail keyword traffic, etc. So, I would talk to your website provider first about how to fix this issue, and then go from there.
- Ruben
-
There are definitely some benefits to well-structured URLs but they don't really offer a significant ranking improvement. In fact, John Mueller from Google gave the following response in a Hangout a few months back when asked whether this mattered:
_"I believe that is a very small ranking factor. So it is not something I'd really try to force. And it is not something I’d say it is even worth your effort to restructure your site just so you can get keywords in your URL." _Source
What this means is if you can get them in there, fantastic but I wouldn't completely stop doing what you're doing based on this alone.
Some of the benefits that can be gained from getting the keywords or title in the URL are to do with users and at the end of the day, they are the true aim of SEO so it is worth investigating. I'm not sure what platform you're using but the vast majority do offer some way to fix this, it may even be worth speaking to the platform's support team or a dev to see if it's something they can do, I'd expect it's quite a simple fix.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Strategies for Enhancing Lead Generation from Blog Posts
Hello Moz Community, I've been running a blog ( www[dot]arrify[dot]com ) for a while, focused on Salesforce. I'm looking to enhance my lead-generation efforts through my blog content. I would appreciate insights and strategies on the following: SEO Best Practices: How can I optimize my blog posts for better search engine visibility to attract more potential leads? Content Engagement: What types of content (e.g., infographics, videos, in-depth guides) have been most effective for engaging readers and encouraging them to provide their contact information? CTA Placement: Where is the most effective placement for calls-to-action within a blog post to maximize lead capture without detracting from user experience? Lead Capture Forms: Are there any recommended practices for designing lead capture forms that encourage sign-ups? Any specific examples or case studies would be greatly appreciated. Thank you in advance for your help!
Content Development | | Kritikgarg0 -
Community Discussion - Are URL profilers worth the investment in time and effort?
In a recent post, Craig Bradshaw shared how creating a URL profiler can work wonders for brands looking to learn what links competitors have attained and which links your brand should be trying to acquire. We're wondering if your marketing team has made use of URL profiiers, for your brand or the brands you support, and if so have you found them to be worthwhile? RS
Content Development | | ronell-smith3 -
Should corporate blog sit outside a corporate website?
Hi guys (& gals) We are in the midst of revamping our own agency website and i used to have blog site that talks about agency's thoughts and elaboration on process etc. I personally feel it could be better to consolidate these content into my agency's url since it will create better relevances and thus improve my DA. Appreciate if i have some feedback if my thoughts are on the right track with the community? J
Content Development | | kookabara0 -
I work on a uk decorating website with five of our own bloggers all of which reside on the home page of the website on their own separete blogging urls as sub domains - is this a good idea or would google not like this from an seo point of view?
Should blogs that are part of an overall content site be on separate sites and link in or is it ok to promote them as content on the home page of the site and take users off to their own url to view the site. Is this good practise for seo?
Content Development | | Pday0 -
Duplicate page title on blog
Is this something I should b concerned about? I get about 6 posts per page with unique titles - however the title per page is not unique. Is this important?
Content Development | | MartinSpence460 -
How can i solve duplicate problem with different url needed?
My client is a big international firm with 10 websites with different url (.co.uk, .com, .com.au, .pl... etc). All websites are exactly the same except the price. I suggested them to only use .com and use region as a sub domain like au.xxx.com instead of xxx.com.au. However they cannot do that for some reason. I am trying to solve the duplicate issue. I dont think i can use 301 redirect or canonial link because all regions are making even traffics. Any suggestions?
Content Development | | ringochan0 -
Duplicate Page Content WordPress blog with categories?
Just got a crawl report back from SEOmoz and it gives me lots of errors for "duplicate page content". Upon investigating, I notice this is because my WP blog is setup into categories so the home page is almost identical to one of the category pages. None of my actually posts are the same but the category pages have some overlap since the same post could show up in two or more categories. Is this a problem or can I just ignore this error? Any thing I should be doing differently? Thanks!
Content Development | | frankthetank20 -
Content Writers / Blog Posts
Hi there Would anyone know where i could fund affordable, reliable blog post writers who would be able to produce quality posts at affordable rates? What would the accepted rate be etc? Regards Stef
Content Development | | stefanok0