QUESTION. Keyword Stuffing reduction while maintaining SEO optimal density?
-
Optimizing a keyword for a page on MOZ is telling me with a red exclamation mark to avoid keyword stuffing but if I remove any more of the keyword i will have none left in the content but titles etc. The moz message doesn't go away no matter how many keywords are removed. I am using wordpress i have the keyword the title element, the image alt text, the meta description/title, can't take anymore out of the content nothing seems to change but I can't figure out why?
-
Many thanks, we currently try to employ synonym's and themes without using the actual keyword but for rich snippets etc on google rank it's hard to avoid atleast three keywords at least 6 times on each relative page. Thanks for your insights!
-
You need to bear in mind that this the figures given are a guideline only. If your pages have been constructed with the user in mind (rather than just the search engines) and the keywords present are there because they add clarity then I'd be reluctant to start stripping them out solely in an attempt to tick a box.
That said, if you have gone a bit overboard with your references to a specific keyword/phrase then it would be sensible to rework the copy to include synonyms (different words that mean the same, or very similar, thing). Current best practice is to build content around a theme, rather than a single keyword, position your core keyword prominently (but not excessively) within the page and use related phrases around it to establish your theme. This practice will pay dividends with the rise or Google's RankBrain (https://mza.seotoolninja.com/blog/rankbrain-unleashed).
Before you rush off and rework your copy, we should first look at improving the situation your facing now, and the above can be something to consider when you are next producing content.
Can you share a breakdown of the keyword distribution with us?
Better still, share the page and we'll gladly give you some feedback.
Here's an example of mine (from a product page - the product ranks top 5 with almost no inbound links (it's a new site) in a moderately competitive niche. Moz grades this page as a A.
We found this keyword used 26 times.
Title 1, URL 1, Meta Description 1, H1 1, Body 10, IMG ALT 12
The alt tags are around one per product image - this could be trimmed back a little and we could stand to drop one of two from the body but, in truth, the page reads naturally, and isn't stuffed with keywords unnaturally. (some of the instances of the body in the copy are on labels, sub-section headings and brochures etc).I always recommend reading the page out loud as a may of gauging if it is over-filled with repetitive keywords - reading it to someone else helps (insist on honest feedback). If they start grimacing every time you use the keyword you may want to adjust the copy. In your case, if your page copy contains exactly the necessary amount of keywords (and your still keen to reduce your count) start stripping them from the Alt tags of less prominent images. If you're using WordPress (you might want to try Yoast's SEO plugin as it will assist you with monitoring this for you. However, keep in mind the Moz tool, Yoast's SEO plugin etc. are only guidelines. Don't let them get in the way of you producing great content. Create content for your potential customers, if, when you've done that, the copy also ticks these boxes then so much the better.If you haven't read this already, I'd suggest you take a look at this: https://mza.seotoolninja.com/blog/visual-guide-to-keyword-targeting-onpage-optimizationGood luck.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Other tools to check keyword competition/difficulty
I really like the Keyword Analysis tool/process at MOZ, particularly the composite score of keyword difficulty. However, on my budget/account level I can only check 400 kw's per day and sometimes that's not enough. So my question is... What other tools do you rely on or recommend to provide a preliminary measure of competition for a keyword? Not Adwords competition, but the kind of analysis Moz does by looking at specific ranking factors like phrase the page authority, domain authority, kw in title tag, URL, anchor text, number of external links to the page, etc. Are there any other tools you'd recommend for checking those kind of competition/difficulty factors for a keyword? I know SpyFu.com, Open Site Explorer, Majestic, etc will provide backlink metrics, but hoping for something more comprehensive. Thanks!!
Moz Pro | | flyntime_tx
Mike0 -
Keyword stuffing on a shop Brand Collection Pages - would schema.org Microdata helps?
I'm setting up a Shop for a customer and have few questions about Brand Collection Pages in General. I create collection pages for the main Vendors & Designers and since I add their Brand Names on their products I have more than 40 times the Brand name on one Collection Page. When I run Moz On-Page Optimization I get a „B“ classification since Keyword stuffing for the Brand name. I put the Product Informations (brand-name, product-name, product-price) into Schema.org - Microdata and I‘m just curious what is the best practice. Don‘t using the Brand name when using Brand collection pages, using Microdata only on the product page since there starts the conversion, using Micordata whenever it is possible, doesn't matter since the overall sense of a Collection Pages is to have a lot duplicated Brand names per Page. I honestly have no idea but I just believe that Google or other search engines would appreciate if I categorize it as a Product including Brand-name and price. The other Point is, on the Collection Page I just show the Product Details when the User hover over the Image. As far as I understand, Microdata should be visible. Just showing something when hovering over an Image is that visible or not ? Or in other words, does it makes sense to use Microdata in this case? I just guess Yes since it is not totally hidden. This particular Band Name in my case is „L‘Agent“. For whatever reason Moz don‘t understand the apostrophe in L‘Agent and I get the recommendation to use the exact Keyword in the Title, what I already doing. Is there any trick or work-around on apostrophes? Here is the collection Page http://petit-paris.me/collections/l-agent-by-agent-provocateur Thanks Siggi
Moz Pro | | Siggi130 -
Mac Alternatives for Netpeak & SEO Tools For Excel?
Does anybody know of any mac alternatives for Netpeak & SEO tools for excel? I haven't been able to find any. I just need something to pull PA & DA quickly for a list of domains and URLs. Will I just have to create something custom with the Moz API?
Moz Pro | | kking41200 -
Cities in Keywords Ranking Reports
So I've been in the habit of creating a master list of keywords concatenated with the city name so I can track my local rankings versus competitors. 1. Is this the correct thing to do to help hone in on who competitive my sites are ranking in the local market? 2. If so, by doing this the On Page reports seem to be totally screwed, because the searches I'm tracking (with city) vs the keywords I want to analyse for on-page ranking (without city), are different. What is the solution?
Moz Pro | | justlawonline0 -
SEOmoz Keyword Ranking - Does it work for local search?
I was just wondering how SEOmoz calculates keyword rankings up and down every week. Shouldn't there be a way to have SEOmoz calculate rankings on a Local and Non-Local Basis? For example I have "Local Dentist" as a keyword in SEOmo for my dental client. SEOmoz shows that we are not in the Top 50. | Local dentist Keyword History Ranking Analysis | Not in Top 50 | Moved unknown 0 spaces | Not in Top 50 | Moved unknown 0 spaces | Not in Top 5 | If I change my location in Google browser to the zip of where the office is located, we
Moz Pro | | Czubmeister
show up in position 14(for the home page) & 15 (for an inside page) How can I show the keyword rankings to my client if the keyword ranking report doesn't reflect searches done in my clients local area?0 -
Keyword Data from Previous Months
Is it possible to view keyword statistics from previous months. I'm interested in analyzing the trend of particular keywords from the beginning of this year up until the present.
Moz Pro | | DigitalHills0 -
Unanswered Questions
Hey SEOMoz I have been spending a bit of time in the Q&A of late and have noticed lots of questions never get answered. I also had a question of my own that I left open for ages and I figured it maybe a good idea to add some kind of email nag or on screen notification for people to close old questions. There are some that have had plenty of answers but that either never get closed & really, it takes away from the fun of participating if things are never closed off & searching shows the same old tired, answerd but not closed questions lingering around like a bad smell. 🙂 Not really a question, but a little tweak suggestion. 🙂 Cheers
Moz Pro | | Marcus_Miller
Marcus0