Non Interaction Event Should be True or False?
-
Hi Experts,
I have done event tracking for my ecommerce site via tag manager. I have query on non interaction event should be True or false .
- Add to cart event
- Scroll Tracking
- Banner Clicks
- Discontinue product
So in above all event I have to set false or true non interaction event? If possible give me reason why true or false.
Like - as per me add to cart event non-interaction should be set to false. A visitor lands on a product detail page, clicks on the add to cart button and leaves the website. What how it will affect bounce rate here?
Thanks!
-
Setting an events non-interaction to "true" simply means that triggering that event will have NO impact on bounce rate.
I have seen cases where someone sets all the events to "false" effectively breaking the bounce rate of an entire site. When in doubt it's always safer to set non-interaction to "true", unless you want that interaction to have an impact on bounce rate. just be sure that event interaction isn't going to break the bounce rate metric for users who really do bounce.
Your example for adding a item to the cart without visiting any other page and then leaving is a prime candidate for setting non-interaction to "false". In that example a user leaving would not be tracked as a bounce since they did add something to the cart and the add to cart event has non-interaction set to "false".
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does Universal Analytics auto generate events?
Hi Mozzers, I have been noticing for one of my clients that there are thousands of events generating which I never added a code snippet for ga('send', 'event', 'button', 'click', 'nav buttons', 4);. The code I am seeing instead is following the syntax **PDF FILE NAME.**I don't even use Tag Manager. So are these auto generated? Label names of files aren't great though so I still believe that adding that piece of snippet _ga('send', 'event', 'button', 'click', 'nav buttons', 4);_can still bring some added value. Do you think it still does? Thanks!
Reporting & Analytics | | Ideas-Money-Art0 -
Google Analytics Event Tracking
Hi Guys, I want to set up a goal in Google analytics for this site http://www.dfrsolicitors.co.uk/contact.php and the contact us form is in php (so there is no thank you html page). I know there is a piece of code "onsubmit" or whatever it is, but I can't find it. I want to be able to track successful submissions. Kind Regards Neil
Reporting & Analytics | | nezona0 -
Event Tracking on GTM 2.0
I have created new account in google tag manager 2.0 Now can any body help me how to track event in GTM 2.0? Like example this is the site - flipkart(dot)com if you little bit scroll down then there is 3 tab ( pfa of snapshot) - 1) new arrivals 2) Men's Bestsellers 3) Women's Bestsellers. So i want to know that if anyone click on tabs or button given above then 1) what steps to do in tag manager then 2) what changes i have to update on my site and 3) where to check in google analytic on which tab visitor has clicked. Please tell me tracking and code for only above given 3 buttons. As on web i am very confused looking lots of post. Your inputs very valuable to me.......................bkmitesh thESmOe
Reporting & Analytics | | bkmitesh0 -
Help w/ Google Event tracking w/ new Universal analytics.js
I want to implement Google event tracking after my visitors complete an estimate form. The form provides them an approximate range of costs based on their widget and widget amount. I have the php coding done, but I don't know JS and I need to send an event upon completion of the estimate form. However, all of Google's examples are button click events. How do I send the event upon completing a form if there is no separate landing page? If I have my Google analytics code on the page as well, would simply adding the following the completed estimate code work?
Reporting & Analytics | | TheDude0 -
Non ranking keywords driving traffic !?
Moz Analytics and Google analytics is saying some keywords are driving organic search traffic & hence MA suggesting them as keyword opportunities, yet theres no rank for any of them so how can that be so ? cheers dan
Reporting & Analytics | | Dan-Lawrence0 -
Confused of Choosing www or non-www domain
Hi All, I went through the Whiteboard friday: http://moz.com/blog/top-5-seo-questions-from-customers-whiteboard-friday But still need clarification. One of the site that we manage is http://jaihindkalari.com/ , 1. When we do Google search www.jaihindkalari.com will come up 2. Not yet redirected from non-www to www 3. All internal links are non-www 4. Google cached non-www 5. page authority ghigh for non-www Do i need to 301 redirect from non-www to www
Reporting & Analytics | | Anandz0 -
Turkish Invasion? Massive influx of non-english traffic
Last month, a client of mine has had a very large increase in irrelevant traffic. This traffic is all being sent by Google from mostly eastern Europe, but also from Egypt and Brazil. The largest influx is from Turkey. The traffic is all landing on only two URL's. The magnitude of this traffic is about 350 visits per day. The main keywords sending traffic are: müzik indirme programları (Turkish which translates to "music download programs") تحميل برنامج اوبرا (Arabic translates to "download Opera") program za skidanje muzike (Bosnian for "program for downloading music") My client is a small nonprofit summer music festival (with a strong emphasis on Opera music) so some of the on-page at least relates to these keywords. But the site is entirely in English. Since the words are related to a traditional sketchy vertical I'm worried that my client site has been hacked. Though, for the life of me, I can't imagine what anyone can gain from this. My questions are: Does anyone have any idea what is going on? What are the potential ramifications of this irrelevant traffic? (I'm worried about the traffic slowing down the site, I'm also worried that 350 visits per day and a 95% bounce rate is going to hurt my clients reputation with search engines) What can be done about it? Thank you for any insight you can provide.
Reporting & Analytics | | JesseCWalker0 -
Tracking an onpage 'event'
Hi all Wondering if anyone could help out with this one please. My client is a government backed free internet safety website and in the next few days they will be launching an update on all of their pages which will let people know if their browser is out of date. For example, when you go to their site you will get a message advising you to upgrade your browser for security reasons. They have employed the following code to check the browser The client are keen to know how many times in a period this message is shown to users. Any idea how one would go about tracking this please. Would it involve some custom GA work, would I be able to track the hits on https://wxxxx.org/javascript/update.js in GA? I'm a little stumped. Obviously I can tell how many people loaded the page but not sure how to work out what % of them see the javascript Many thanks for your help Carl
Reporting & Analytics | | GrumpyCarl0