Will noindex pages still get link equity?
-
We think we get link equity from some large travel domains to white label versions of our main website. These pages are noindex because they're the same URLs and content as our main B2C website and have canonicals to the pages we want indexed. Question is, is there REALLY link equity to pages on our domain which have "noindex,nofollow" on them?
Secondly we're looking to put all these white label pages on a separate structure, to better protect our main indexed pages from duplicate content risks. The best bet would be to put them on a sub folder rather than a subdomain, yes? That way, even though the pages are still noindex, we'd get link equity from these big domains to www.ourdomain.com/subfolder where we wouldn't to subdomain.ourdomain.com?
Thank you!
-
According to John Mueller, the answer is no (at least in the long term)
https://www.seroundtable.com/google-long-term-noindex-follow-24990.html
-
Thanks for your advice chaps - ultimately a change is coming in a couple of weeks, might update this page if it's useful...
-
I agree with Gaston´s view. What is stopping you though from changing the nofollow tag to follow and maintain the canonical and noindex? That way you wouldn´t have duplicate content issues (either on the main domain, folder or subdomain) and still pass link equity.
-
Hello Josep,
Firstly, when the noindex tag by itself doesnt stop pagerank to be transfered. The tag nofollow is the problem here.
Remember that the link equity is passed when you/the page lets the googlebot to go to and "follow" the next page.Secondly, if you still repect the noindex, canonical and all the correct stuff to prevent the duplicate content, there will be no difference between folder and subdomain.
Hope it helps.
Best Luck.
GR.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How is Google Analytics defining page depth?
We run two websites and as part of our KPIs we are treating those who visit 3 or more pages of our website as a client served. As a digital team we are not convinced that this is the best metric to use as the improvements we are making to the sites mean that people are able to find the information quicker. Additionally other organisations including forums etc link to us so those users will get the info they need in one click. What I would like to know is how Google calculates page depth in GA. Are they treating the landing page as ground zero and then when users clicks a link they go one page deep? Or is the landing page, page depth 1 . Is page depth a measure of how many clicks a user needs to find their information?
Reporting & Analytics | | MATOnlineServices0 -
How does Google measure page position in Webmasters?
Does anyone know exactly how Google measures page position in Webmaster Tools? For example: In Google Webmaster Tools, we had a product which on the 22/12/15 was at position 7, and then dropped to position 112 on the 30/12/15. It then rose back up to position 7 on the 6/01/16 and then down to position 25 on the 16/01/16. What does this mean and why?
Reporting & Analytics | | CostumeD0 -
How do I get compete.com to track my data
Is there a tracking code for them? I cannot find a way to get them to track my site data. I know it seems trivial, but it is sadly a big tool in my industry so I need to get my data on their site
Reporting & Analytics | | Atomicx0 -
Pages with Duplicate Page Content
Hi Just started use the Moz and got an analytics report today! There about 104 duplicate pages apparently, the problem is that they are not duplicates, but just the way the page has been listed with a description! The site is an Opencart and every page as got the name of the site followed by the product name for the page! How do you correct this issue?? Thank for your help
Reporting & Analytics | | DRSMPR1 -
800,000 pages blocked by robots...
We made some mods to our robots.txt file. Added in many php and html pages that should not have been indexed. Well, not sure what happened or if there was some type of dynamic conflict with our CMS and one of these pages, but in a few weeks we checked webmaster tools and to our great surprise and dismay, the number of blocked pages we had by robots.txt was up to about 800,000 pages out of the 900,000 or so we have indexed. 1. So, first question is, has anyone experienced this before? I removed the files from robots.txt and the number of blocked files has still been climbing. Changed the robots.txt file on the 27th. It is the 29th and the new robots.txt file has been downloaded, but the blocked pages count has been rising in spite of it. 2. I understand that even if a page is blocked by robots.txt, it still shows up in the index, but does anyone know how the blocked page affects the ranking? i.e. while it might still show up even though it has been blocked will google show it at a lower rank because it was blocked by robots.txt? Our current robots.txt just says: User-agent: *
Reporting & Analytics | | TheCraig
Disallow: Sitemap: oursitemap Any thoughts? Thanks! Craig0 -
How to track link building? What metrics?
I'm an SEO newbie (my main roles are front-end designer and content manager).
Reporting & Analytics | | RSGregC
I've been managing our company's effort to generate links. In the past, trying to develop relationships has gone nowhere. As a result, we're currently mostly creating good content ourselves and posting it on Web2.0 sites (weebly, etc.) and linking back to our site, and then using UAW (unique article wizard) to create a second tier of links to those links. We've been doing this for a while, and our traffic from SEO is going up - but we don't really know how to track our work. Can you please
a) give your opinion about our approach, and
b) tell me which metrics we should be using, and which tools for these metrics? Thank you so much
Greg0 -
Page Speed - What tool to use?
I am looking for a good tool to measure page speed. Any tools out there that you recommend?
Reporting & Analytics | | rmontanez0 -
What is the most effective link building technique?
Hi seomoz community! My question is this: Which is more effective in a) generating traffic and b) increasing authority in the long and short term? Press releases or back-linking through blogs and forums? Some more detail: You have $6000 to spend over a 6 month period on which ever technique you choose. $6000 can buy you 20 press releases, each distributed to over 250 online news outlets (yahoo finance, td waterhouse, ABC, etc), emailed to editors of publications in your industry niche, and tweeted by 10 to-15 influential tweeters. Every release is published by the same news organization plus 5-10 new sources per release. The news organizations all have relatively high domain authorities (60-90) and generate 2500-3000 unique pageviews in total for each article. They also all link back to my site through the articles. $6000 can buy you 6 months of back-link building - outsourced overseas in India. Based on keywords that our target audience are using to find our competitors (long-tail included), we post links through blog/forum comments that appear in results when those search terms are queried. The blog/forums have varying domain authorities in our industry but none higher than 60. Again the question: Which technique is more effective in a) generating traffic and b) increasing authority in the long and short term? Press releases or back-linking through blogs and forums? My current website has a domain authority of 66. Please share your opinions or thoughts. Thanks 🙂
Reporting & Analytics | | fourthdimensioninc0