Should you disavow links from good websites that mention your brand in a negative way
-
Hi,
I have recently asked a client to download their disavow file and send it over for us to review.
One thing that stood out is that they have disavowed URL's from really good/ trusted sites, just because they mention the client's product in a negative way.
This isn't how I would use the disavow tool.
Is this an abuse of the disavow tool, or is there a benefit to using it in such a way?
-
This is a bad idea and definitely an abuse of the tool. If the link is from a good/trusted site irrespective of the negative view it will pass decent DA to you. The link will still exist and traffic will still follow it.
Essentially, disavowing a link is telling Google that the link is a threat to your site. It’s a serious action to take. So you shouldn’t disavow links indiscriminately. Like Google says, you could hurt your own SEO, and that’s not what you want.
If its an issue the first thing to always do is to contact the site owner to get it removed.
The disavow tool is to stop spammy links and defeat negative SEO attacks (which I have suffered) not as described in your question.
I hope that helps
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does having a Google My Business website help my local seo?
Everybody says it's important to put as much information as you can into your Google My Business listing. I'm wondering if it helps to take Google up on it's offer to give you a free website in addition to the website I already have of my own.
Reviews and Ratings | | KenLapp1 -
What's the best way to keep Google My Business reviews when the business changes names?
I work with an interior designer who is re-branding and changing her business name to focus specifically on windows. Can she keep her GMB reviews and just change the name of her business, then reverify with Google? She doesn't want to lose her current local pack ranking.
Reviews and Ratings | | obkommy1 -
Do search engines take into account the location of a sight with regards to links?
Hey everyone! I have a local company and I am just starting my link building campaign. I have a question in regards to how search engines work. If I want to receive web traffic from only the New York area would I want to receive links from sites located in Arizona, Utah or even England and Sweden? Assuming these sights are high in popularity and centered on the same content? Or would it be wiser for me to target smaller, local sights and blogs that are in the New York area? Thanks!
Reviews and Ratings | | LovingatYourBest0 -
Started using a 3rd Party Review Company for our Website. Do we need to show the reviews or is a widget (badge) with a link back to review company sufficient enough from an SEO ranking point of view?
Hi All, We have started to use a 3rd party review company and now have the choice of either implementing their re-supplied widgets (Java ) on our site showing customer reviews or use their an API to get this information. The widgets (Java) , would be loaded once the page is actually loaded so I am not sure how and if google will read this information if at all? If we use a widget then we won't be able to implement it with Schema.org although we will be able to use rich snippets to it will appear on any PPC (once we have had 30 reviews). If we go down the API route, it's more expensive for us but we can use the review schema.org for this. Does anyone have any experience of what works best for them ?.. We have a choice of having a widget showing latest reviews or just a badge (which is actually a link to the review site showing our reviews). From an SEO point of view, is one better than the other ? Does google actually read the content of the review or is the link back to the 3rd party review company sufficient enough to help with rankings etc. Am I correct in assuming that by linking to a 3rd party review company and showing our reviews on our site , this will help with rankings as even though the content in the reviews doesn't really say much ,. I did see it was a ranking factor on the survey but not sure how google uses this. ? I've read up some information on reviews etc but wondered what the general consensus was with what others found works best for them Any help greatly appreciated Pete
Reviews and Ratings | | PeteC120 -
Good internal linking
Hi Guys, I am looking for examples of good internal linking structure. I have read that it helps my SEO but im not sure what they mean by saying it.
Reviews and Ratings | | Johnny_AppleSeed0 -
Embedding reviews on website?
Our company is considering embedding either a live feed of reviews or selected reviews on our website. We're a B2C service business. Our preference would be to embed a live feed of Google+ reviews. I've found conflicting info on whether this will incur a duplicate content penalty from Google. There's a plugin that we could use on our site (built with Wordpress), or we could embed directly from Google+ if it's better for SEO. Thoughts on whether we should embed reviews at all, and if so, the best way to go about it? Thanks!
Reviews and Ratings | | AJ_Tutoring0 -
Is Moz Local any good? Any better Alternatives?
Hi. Exactly as the title says. Is Moz Local any good? Any better Alternatives? Thanks
Reviews and Ratings | | YNWA0 -
Wondering best ways to optimize for google maps/local listing
I'm wondering if there is any strategy to optimize a client to show up in the local listings. I assume a lot of this is tied to Google + / Google Places for Business. Is it possible to have a company show up in the local listings over a certain geographic area even if they are not technically addressed in that area? Any help is much appreciated. Thanks, Dan H.
Reviews and Ratings | | higherimages0