Different audiences with same keywords
-
**How do wedding venue owners Google for a "restroom trailer rental" different than someone who is planning out their own event? I want to give venues an exclusive offer. Any tips on how they search for it different than regular users? **
-
Hello,
For example, the venue owners might search for something like "Restroom Trailers for event organizer" or "Portable toilet for event organizer".
Of course, this is just an example maybe people search differently or they don't even search like this, that is why I still think you can just offer a special offer or partnership for venue owners in your page.
Here's an example as a CRM software company HubSpot is offer partnership program for agencies, https://www.hubspot.com/partners
Hope this helps.
Joseph Yap -
Thanks, can you show me examolex of indications
-
Hello Yosepgr,
If both are your potential clients, but you wanted to make an offer for wedding venue owners, you can specify that within the page content like many other sites do. For example, some site has "agency discount", "student discount" etc.
You can also do long-tail keyword research to find if there are any keywords might indicate they're wedding venue owners, so you can create content or articles to target these long tail keywords.
You can't tell who are the people searching for a term or phrase, not like Facebook Ads. You can only take an educated guess.
Hope this answered your question.
Regards,
Joseph Yap
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When I use the Google search console to discover keyword phrases being used to drive visitors to my site I see some keywords that have the city name repeated (ex: web design sarasota sarasota, fl). Why?
When I use the Google search console to discover keyword phrases being used to drive visitors to my site I see some keywords that have the city name repeated (ex: web design sarasota sarasota, fl). Why does this happen?
Keyword Research | | Noblemoz1 -
Focus Keyword
Hi everyone! I am pretty new to SEO so all the help would be great. Does every webpage on our website need a focus keyword for example like the about us page. We have webpages for every location in the UK - Would it be helpful if the location webpages had a focus keyword also? Just to note that I am using Yoast on Wordpress. Many thanks,
Keyword Research | | SMCCoachHire
Aqib0 -
Keyword Research for country not listed by Google
Hello everyone, I have a client in a country that is not listed in Google. Effectively there is no adwords data available... how do I perform keyword research for such a country. Any suggestions will be really helpful. Regards,
Keyword Research | | MTalhaImtiaz0 -
Which keywords are sending traffic to my site?
I want to know Which keywords are sending traffic to my site? What type of strategies behind this ?
Keyword Research | | surabhi60 -
Where to start with keyword research for a telecom company?
Hey, I'm a brand's person with no SEO experience, yet I'm in a position where I have to carry out an SEO audit of our telecom company's website. Though our website is up and running for some years now, nobody bothered to undertake keyword research. From the little I've read over months on SEOmoz, I've just done the following: took out keywords bringing organic traffic on to our website and checked our rankings for those keywords on major search engines. My observation is that most of these words are long-tail keywords. Since we only have product/service information related to our offerings, most of the head terms we've used for packages/offers/services pages are branded keywords. My understanding is that we need to rank top for our branded keywords (a must) and try to rank as high as possible for long tail. In addition, we can use those keywords in our copy so that the right page ranks top for the respective keyword. Am I missing anything here? What else do I need to do?
Keyword Research | | HasanPK0 -
Keyword Analysis ranking is not according to google
I'm confused with Keyword Analysis tool because when i run it it show me like this: Keywords: Alpaca Scarves Rank 1. page1 2 page2 3 page3 4 page4 Rank 1: page1 p. authority: 26, page linking root domains: 2 domain autority: 31 root domain linking root domains: 33 Rank 4: page4 p. authority: 26, page linking root domains: 2 domain autority: 45 root domain linking root domains: 232 I think that the rank 4 should be in the 1. can you help me to understand it? Alfredo
Keyword Research | | russelgz0 -
Page keywords
How many keywords should the home page of a Real Estate site be optimized for?
Keyword Research | | bronxpad0 -
Keyword cannibalization in ecommerce sites
I'm assuming this is a common problem in ecommerce sites. Lets say we have a "sleeping bags" which has all types of sleeping bags on it. Then build a brand page "The North Face" with a subpage for The North Face sleeping bags. Is it possible to target the sleeping bags page for "sleeping bags" while targeting the branded sleeping bag page for "The North Face sleeping bag"? how would you suggest doing this while avoiding keyword cannibalization?
Keyword Research | | Hakkasan0