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Metatitle format

On-Page Optimization

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magheralecsss last edited by
According to some SEO specialists, the optimal format is: Primary Keyword - Secondary Keyword | BrandName

The problem is, for example, if I have a marketplace like booking.com, which connects hotels and travelers.

How should a listing page title tag look like?
1. Bonifacio Boutique - Hotel Rooms (keyword 1 - keyword 2)
2. Hotel rooms - Bonifacio Boutique (keyword 2 - keyword 1)
Keyword 1 = 400 monthly searches
Keyword 2 = 70 monthly searches

Our primary activity = Hotel rooms.

Is there any difference from the performance point of view?

Best regards,

Alex
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