How to deal with URLs when changing shopping cart software to ensure SEO
-
NSFW ALERT (LINK BELOW)
We are changing the shopping section of our website. Currently the products sit on our own website and when a user goes to checkout they are taken to Mals (a shopping cart site). This means our URL’s look like this.
NSFWhttps://www.aprilnites.com.au/mascara_vibe.htmlThe new software is Ecwid and we are using this with a site created in RapidWeaver so the URLs will not be clean and will have all ? And # parameters. I’m wondering if this will hurt the SEO of our whole site or just the product pages. I’m also unsure of how best to deal with the current URLs. Should I use a 301 redirect on all of them to take the user back to the home page of the shop. For us the shop is more of a catalogue. Our main website is the most important part but I want to make sure we are following best practice when making this change. Hope someone can help.Many thanks
-
Hello,
To deal with URLs when changing shopping cart software to ensure SEO:
-
Redirect Old URLs: Set up 301 redirects from old URLs to their corresponding new URLs to maintain SEO authority.
-
Maintain Keyword Consistency: Ensure that your new URLs incorporate relevant keywords and match the structure of the old URLs as closely as possible.
-
Submit XML Sitemap: Update your XML sitemap and submit it to search engines to help them discover and index the new URLs.
-
Check for Broken Links: Scan your website for broken links and fix them to ensure a smooth user experience.
-
Monitor Performance: Continuously monitor the SEO performance of your new URLs to identify and address any issues that may arise during the transition.
-
-
Hello,
To deal with URLs when changing shopping cart software to ensure SEO:
-
Redirect Old URLs: Set up 301 redirects from old URLs to their corresponding new URLs to maintain SEO authority.
-
Maintain Keyword Consistency: Ensure that your new URL incorporates relevant keywords and matches the structure of the old URLs as closely as possible.
-
Submit XML Sitemap: Update your XML sitemap and submit it to search engines to help them discover and index the new URLs.
-
Check for Broken Links: Scan your website for broken links and fix them to ensure a smooth user experience.
-
Monitor Performance: Continuously monitor the SEO performance of your new URLs to identify and address any issues that may arise during the transition.
-
-
If you are moving a link permanently the best way to do is to make your old page into 301. The 301 tells that your link is moved permanently to your new site link.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
DoesHurt SEO
Hey guys, I've read mixed reviews on this. Does anyone have an answer to whether or not hiding h1 text ( ) negatively effects SEO in 2018. Thanks for the help!
Technical SEO | | Jason-Reid0 -
Why are my changes not being updated?
Last week, I was notified of having a lot of duplicated title pages. I've recently made the changes on my website with unique content. I went back on MOZ this morning, and I'm still notified with the same problems. However, when I check the back end of that specific page, I see the changes already made. My question is, why are my changes not being updated in MOZ? Does it take awhile for MOZ to recognize this or am I missing a step?
Technical SEO | | ckroaster0 -
URL redirect question
Hi all, Just wondering whether anybody has experience of CMSs that do a double redirect and what affect that has on rankings. here's the example /page.htm is 301 redirected to /page.html which is 301 redirected to /page As Google has stated that 301 redirects pass on benefits to the new page, would a double redirect do the same? Looking forward to hearing your views.
Technical SEO | | A_Q0 -
Does SEO Reflect when We change the Host??
I would like to know, if i switch to host not Domain, Just Host which just change the internal IP, Will that Affect to My SEO? If YES then What is the procedure to safe our SEO before Move? Or what is Procedure after we Moved. Hope many people found this issues, and got the solution, I through Google Webmaster do through filter, but i am not sure about it. Thanks
Technical SEO | | Webranx0 -
Is 301 redirecting all old URLS after a new site redesign to the root domain bad for SEO?
After a new site redesign ...would it hinder our rankings if we 301 redirected all old URLS that are returning 404 error codes to the root domain (home page) ? Would this be a good temporary solution until we are able to redirect the pages to the appropriate corresponding page? Thanks so much!
Technical SEO | | DCochrane0 -
Basic SEO HTML
Hello Everyone, One place I am weak is coding for SEO. I need to get better. One question I do have is can anyone explain why it's important to place css and java script files in an external file? How do you do this and how do you know if it's already being done? If it has not been done on a site is it hard to go back and do? I understand this is important from a site load time issue Thanks, Bill P.S. Can anyone recommend a resource where I can learn proper html coding for SEO? Thank you!
Technical SEO | | wparlaman0 -
Does daily changing of price information in a title tag damage SEO?
Hi I'm thinking about changing the title tag for all my pages daily, updating it with the most current price information. (As I think this could improve CTR) All the other keywords in the title tag would remain the same however. Does anyone think this is likely to cause a problem with regards to ranking in Google and other search engines? Thanks for any / all replies! Cheers
Technical SEO | | joeprice0 -
Using Canonical URLs option in Platinum SEO for Wordpress
SEOMOZ says that my site has 150 <a title="Click for Help!">Canonical URLs and lists that as a potential problem. It's a check box in the settings for Platinum SEO and here is the description it provides:</a> <a title="Click for Help!">Choose this option to set up canonical URLs for your Home page, Single Post, Category and Tag Pages.</a> I have the option engaged. So I was trying to figure out the best thing to do. I have already instructed it to automatically make 301 redirects for any permalink changes and have instructed it to "noindex" tag archives,rss comment feeds, and rss feeds. I've only been doing this for about a year and am really confused right now. After reading most of your posts about the subject I have a much better understanding, but still very confused. Help..Please...
Technical SEO | | pressingtheissue0