Need help with best practices on eliminating old thin content blogs.
-
We have about 100 really old blog posts that are nothing more than a short trip review w/ images. Consequently these pages are poor quality. Would best practices be to combine into one "review page" per trip, reducing from 100 to about 10 better pages and implement redirects? Or is having more pages better with less redirects? We only have about 700 pages total. Thanks for any input!
-
If you have content thin pages on your website, we recommend instead adding high-quality, well-written content marketing to replace that work.
After completing this for our company that sells bath garden offices, we rewrote all of the pages, added high-quality white hat evergreen content marketing, and this significantly increased the organic seo in Bath. As a helpful result, many more garden rooms in the area
-
Link to mother category
Similar to my site : Source
-
Thank you Paddy! That helps a lot...
-
Hi there,
I'd say that your first solution is likely to be the best one. It's far better to have a smaller number of high quality pages than a high number of low/questionable quality pages. I'd also recommend thinking about whether it makes sense to combine the content or not when it comes to the user. If the trip reviews would all make sense on one page and add value, then it's another reason to consolidate. If they aren't really relevant to each other, you may want to be very selective with which ones you combine and possible add some new, fresh content to the pages at the same time.
Also think about keyword targeting for these pages and review how much traffic they already get and use Google Search Console to understand which keywords drive traffic. Whilst the pages may be low quality, if they drive some decent traffic, you may not want to lose that. So if the keywords that are sending traffic are the right ones for you, try to carry them over to the new, consolidated pages where you can.
Hope that helps!
Paddy
-
First you need to review the entire content and
Keyword Cannibalization. Consolidate articles with similar keywords and content. Then arrange and divide into categories and Hub Page reasonably. Example 1 My Blog Page is split up here.
You will have to spend a lot of time and research thoroughly about Keyword Cannibalization.
Hope to get a good response
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Getting rid of duplicate content remaining from old misconfiguration
Hi Friends,We have recently (about a month ago) launched a new website, and during the review of that site spotted a serious misconfiguration of our old terrible WP siteThis misconfiguration, which may have come from either sitemaps or internal links or both lead to displaying our french german and english sites on each others’ domains. This should be solved now, but they still show in SERPS: The big question is: What’s the best way to safely remove those from SERPS?We haven’t performed as well as we wanted for a while and we believe this could be one of the issues:Try to search for instance“site:pissup.de stag do -junggesellenabschied” to find english pages on our german domain, each link showing either 301 or 404.This was cleaned to show 301 or 404 when we launched our new site 4 weeks ago, but I can still see the results in SERPS, so I assume they still count negatively?Cheers!
Intermediate & Advanced SEO | | pissuptours0 -
Self referencing canonicals and paginated content - advice needed
Hi, I help manage a large site that uses a lot of params for tracking, testing and to help deal with paginated content e.g. abc.com/productreview?page=2. The paginated review content correctly uses rel next and rel prev tags to ensure we get the value of all of the paginated review content that we have. The volume of param exclusions I need to maintain in Google & Bing Webmaster tools is getting clunky and frustrating. I would like to use self referencing canonicals, which would make life a lot easier. Here's my issue: If I use canonicals on the review pages the paginated content urls would also use the same canonical e.g. /productreview?page=2 pointing to /productreview I believe I am going to lose the value of those reviews, even though they use the rel next rel prev tags. BTW airbnb do this - do they know something I don't, don't care about the paginated reviews, or are they doing it incorrectly, see http://d.pr/i/14mPU Is my assertion above correct about losing the value of the paginated reviews if I use self referencing canonicals? Any thoughts on a solution to clearing up the param problem or do I have to live with it? Thanks in advance, Andy
Intermediate & Advanced SEO | | AndyMacLean0 -
Which Blog Extension is the best for a Magento E-commerce Site?
Hello, We have developed our e-commerce site in Magento and we are launching our own blog. Currently we are using an aheadWorks blog extension, but I was wondering if it is better for SEO to use a Wordpress extension. What do you think? Thank you!!
Intermediate & Advanced SEO | | DoitWiser0 -
To "Guest Blog" or "Ghost Blog"?
To "Guest Blog" or "Ghost Blog"? I've been wondering which would be better given G's "authorship" tracking program. "Onreact.Com" indirectly raised this issue in a recent blog post "Google Authorship Markup Disadvantages Everybody Ignores" as : "Google might dismiss your guest articles. Your great guest blogging campaign on dozens of other blogs might fail because Google will count the links all as one as the same author has written all the posts and linked to himself. So maybe the links won't count at all." Assuming all other things are equal, would you use "Guest Author" with G Authorship attribution (if allowed) or just ghost the article and include an in-text link without attribution to you as the author?
Intermediate & Advanced SEO | | JustDucky1 -
DMOZ help
So yesterday I got a DMOZ editor account. I would like to know if Google indexes the editor profile pages on DMOZ: http://www.dmoz.org/public/profile?editor= here are some examples http://www.dmoz.org/public/profile?editor=thehelper http://www.dmoz.org/public/profile?editor=raph3988 http://www.dmoz.org/public/profile?editor=skasselea I would like to know if it is worth while to build up this page so it will pass link juice. And can anyone tell me how frequently Google crawls for new editors (if that's possible?)
Intermediate & Advanced SEO | | raph39880 -
What's the best practise for adding a blog to your site post panda? subdomain or subdirectory???
Should i use a subdomain or a subdirectory? i was going to use a subdirectory however i have been reading a lot of articles on the use of subdomains post panda and the advantages of using them instead of using subdirectories. Thanks Ari
Intermediate & Advanced SEO | | dublinbet0 -
Need help identifying why my content rich site was hurt by the Panda Update.
Hi - I run a hobby related niche new / article / resource site (http://tinyurl.com/4eavaj4) which has been heavily impacted by the Panda update. Honestly I have no idea why my Google rankings dropped off. I've hired 2 different SEO experts to look into it and no one has been able to figure it out. My link profile is totally white hat and stronger then the majority of my competitors, I have 4000+ or so pages of unique, high quality content, am a Google News source, and publish about 5 new unique articles every day. I ended up deleting a 100 or so thin video pages on my site, did some url reorganization (using 301s), and fixed all the broken links. That appeared to be helping as my traffic was returning to normal. Then the bottom dropped out again. Since Saturday my daily traffic has dropped by 50%. I am really baffled at this point as to what to do so any help would be sincerely appreciated. Thanks, Mike [email protected]
Intermediate & Advanced SEO | | MikeATL0 -
Are there certain times of the day that it is better to update content or blogs? How do I find out what time is best for a particular site?
Trying to figure out how to best optimize timing of new content... including blogs and other on page content?
Intermediate & Advanced SEO | | AaronSchinke0