Open link to a new window, +/-?
-
Basically I want to link from our main website to some of our PPC landing pages (to explain smaller elements of our offering). The reason for this is that the PPC pages are not exactly services but features that people might search for, so these pages are not navigable from the site (unless mentioned on another page). We do not want to include these pages as their own entity on the site, but people may want to click to see an explanation.
So, my question is 2 fold:
1. Should I use an "open link in new window" link, what are the pros and cons of this.
2. Should the link description say that the link will open in a new window. i.e. [Feature name - opens in new window]
What are your opinions on this? I know it may not have much, if any SEO benefit, but from a user point of view I feel it may offer some.
Thanks in advance,
Andy
-
I think it depends how many explanations you need to put in and how long they are or how the information of more explanation needs to be compared to the other information. Plus, you have to factor in how flexible your site is, coding-wise and what your team can accomplish.
Opening the link in a new window is great when you have a few things as it's easy to code. Plus, it's important to have in a new window if there's information the customer needs to compare from the explanation. (Like Rene mentioned, sizing charts for clothing.)
You can also use a hover to show the information, but I'd only use it if the explanation is super short, like say a definition.
The third option is having the page expand with the information when they click on it. Of course, this option will be the most technical to code.
-
Have you considered loading the landing page in a div when they click on it (as a pop-up)?
The pros of opening things in a new window is that when you link off site,the user won't leave your page and can return later. The cons well.. to many pop ups can be annoying for the user. If the page is something they might use as a reference then opening it in a new window can be a good thing, think size guides for a shoe-store. You can browse the products but still have the size guide as a reference.
The example you mention is a perfect example where it might serve you better to think "what is best for our users". And since you don't link off site (at least it doesn't sound like it) I see no problem with linking to it in the same window.
2: completely up to you and what you think serves you users best
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
links
Hi, in our Google Search Console account, all of our links, built up over a long time have disappeared. they just vanished. it was for a Cardiff demolition company, we work for. any idea why links would just vanish?
Link Building | | sarahwalsh0 -
Spammy links
Hi I was reviewing a clients link profile and found a lot of the links they have pointed at their domain have the anchor text "Buy Viagra" or "buy viagra online" and similar. Now the website has absolutely nothing to do with this kind of business so no doubt these links are spammy. To my knowledge the website has not been penalised by Google so far. Is it best to disavow or just leave alone? Kind Regards
Link Building | | TheZenAgency0 -
Linking to press coverage, reciprocal links?
We have been generating decent online press coverage with links to our site thanks to our PR agency and I have been asked to link to the online coverage from our website in a 'press coverage' section. My question is would google consider links from our site to the online press coverage as reciprocal links? Thanks
Link Building | | gavinr
Gavin0 -
New article algorithm changes -- links allowed
hey guys, i understand that google has made algorithm changes for article writing in that only one link is allowed now per 500 words. would this include the "author resource" box if you don't place links in the body? any suggestions would be great: Due to the latest changes in Google's algorithms, regarding the proportions between the length of the content to the outbound links, ArticleSlash's requirements are changing effective immediately. • - For articles with up to 500 words, we will allow only one hyperlink • - For Articles up to 900 words - two hyperlinks • - For articles with 900 words and above - three hyperlinks Short articles with many outbound links are running the chance to get into Google's spam filters, which is why we are implementing this change, effective immediately.
Link Building | | tm46150 -
Linking to a pdf
Hi All I have a pdf that people can download from my site, what I want to know is that when people link to the pdf does the pdf share link power to pages linked to from within the pdf (like a html page would) or is the link power being waisted going to the pdf and should I somehow get the links to a normal page? The pdf is a free downloadable resource to people in the party planning industry and so gets linked to quite a bit by sites telling their readers to get the information we provide. Thanks for your thoughts Sean
Link Building | | SKE0 -
What is the delay of link insertion in Open Site Explorer?
Hello, Someone know the delay for links insertion in Open Site Explorer? Because i know my site have a lot more links who are not in OSE. Thanks.
Link Building | | caroy0 -
Will No Follow Links count toward your root domain links for Domain Authority?
I am wondering if no follow links help, hurt, or do nothing when it comes to increasing page and domain authority? I know they are not supposed to pass rank and I have read discussions that some people suspect they still might, but I am wondering if I have a mix of follow plus no follow, will the no follow ones increase the count of the root domains linking to me and help boost my authority? Assuming of course the no follow links are coming from quality sites with high page and domain authority of their own. Thanks.
Link Building | | FastLearner0 -
Different Link Titles Linking to the same page
So I'm doing a lot of link building but my question is how do search engines treat different link titles to the same page. For example, my main page is www.musillawfirm.com If I have 20 links from 20 sites linking to it as Melbourne FL DUI Lawyer and 20 more linking as Melbourne FL immigration Lawyer and More linking as Cocoa FL DUI lawyer etc... what happens? Do the search engines just rank me higher for all the terms or would it be better to always just link to separate landing pages? Thanks in advance
Link Building | | musillawfirm0