How much effect does number of outbound links have on link juice?
-
I am interested in your thoughts on the effect of number of outbound links (obls) on link juice passed? ie If a page linking to you has a high number of obls, how do you compute the effect of these obls and relative negative effect on linkjuice.
In the event that there are three sites on which you have been offered the opportunity of a link
Site A PA 30 DA50 Obls on page 10
Site B PA 40 DA50 Obls on page 15
Site C PA 50 DA50 Obls on page 20
How would you appraise each of these prospective page links (ignoring anchor text, relevancy, etc which will be constant)
Is there a rule of thumb on how to compare the linkjuice passed from a site relative to its PA and the number of obls? Is it as simple as page with 10 obls passes 10x juice of page with 100 obls?
-
In my experience links on highly trusted sites are more valuable than links on low quality sites. I wouldn't stress too much about the number of outbound links on a page. An authoritative and editorial link on harvard.edu would be more valuable with 100 other OBL than a link on a lower trust site/page with only 10 obl. Of course this is only my opinion, many people disagree with me.
-
I understand what you're saying. It can be a great deal of work getting a link from someone and you want to find an exact way of rating one over the other. But I think you have to factor in all of the other context factors.
I know from Rand and others' comments that a low PA/High DA link is favorable compared to a High PA/Low DA link. And I believe the PA score is affected by the number of outgoing links (Not 100% sure). This would mean that DA is a larger factor than the number of outgoing links.
-
I am interested in how the number of outbound links from a page linking to me might affect how much link juice is passed to me? As regards variables youre quite right I just wanted to keep that out of the calculation.
As regards 'opportunity' perhaps its more appropriate to see this Q as to help decide which site you should put your efforts into getting a link from. If a great site with PA/DA of 70/80 has 50 obls on the page youre likely to gain a link would you be better going after a link on a site of PA/DA of 35/40 with only 10 obls on the page?
-
I believe you are talking about inbound links. Links to you.
"In the event that there are three sites on which you have been offered the opportunity of a link"
To answer your question: I don't believe so. It's not as simple as counting the number of links on a page. You also have to factor in link placement. Top of the page vs. bottom of the page. And while you want to hold the other factors constant, anchor text, relevancy, etc., they will never be constant. There are always variables involved.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
On our site by mistake some wrong links were entered and google crawled them. We have fixed those links. But they still show up in Not Found Errors. Should we just mark them as fixed? Or what is the best way to deal with them?
Some parameter was not sent. So the link was read as : null/city, null/country instead cityname/city
Technical SEO | | Lybrate06060 -
Referencing links in Articles and Blogs
Hi I am wondering if the <sup>tag in html is picked up by google as a reference point?</sup> I.e when you put a superscript in word it puts a small number next to your sentence. Then you have a list of reference at the end of the blog/article does google recognise this?
Technical SEO | | Cocoonfxmedia0 -
Self-referencing links
I personally think that self-referencing links are silly. It's blatantly easy for Google to tell and my instinct says that the link juice for this would simply evaporate rather than passing back to itself. Does anyone have information backing me up from an authoritative source? I can't find any info about this linked to Matt Cutts, Rand or any of those I look up to.
Technical SEO | | IPROdigital0 -
Too Many Internal Links?
Hi Guys, I'm completing a overhawl of our website at the moment have a certain penguin killed our site for our main keyword. I'm currently working on our internal linking as most of our blog posts have a link back to our home page with the main money keyword. At present we have 3,331 internal links and our site has only 1,000 pages. Can you get penalised for having too many internal links with exact match anchors. Thanks, Scott
Technical SEO | | ScottBaxterWW0 -
Internal linking with Old Content
Hello, I have a sports website in which users write their opinions about the sporting events that take place every day throughout the year. Each of these sporting events generates a new page or URL indicating the match with date. For example: www.domain.com/baseball/boston-v-yankees-04-24-2012-1234.html The teams face several times a year, and each match creates a different URL or page. I would like to link old pages to new pages and vice versa. How would you recommend these pages to be linked? Linking them to each other or linking old pages to new pages that are generated or otherwise? I would appreciate your orientation and help in this case. Thank you.
Technical SEO | | NorbertoMM1 -
No inbound links. Should I link-build or create new content?
I have a PR4 site with good traffic but the blog is not very popular--the posts do not generate any backlinks and hardly get any traffic. Yet, I continue to kick out a new post every week. Site: http://www.stadriemblems.com/
Technical SEO | | UnderRugSwept
Blog: http://www.stadriemblems.com/blog/ I keep posting content so that Google keeps crawling the site and viewing it as fresh (and yes, I'm posting for my human visitors' benefit too!), but I'm wondering if eventually this will hurt more than help if Google detects all these new pages are not being linked to, and therefore starts viewing the site as low quality and devalues it. So should I: Keep posting Stop posting and build links to the posts Try to promote my blog to get more traffic and hope people link to it Something else or some combination of the above0 -
Internal linking to subdomains
Hi *, I have a main site called example.org, and a lot of user generated pages to foo.example.org / bar.example.org and so on. Most of those pages link back to example.org. In example.org I have a page that links to all subdomains. How can I optimize the pagerank of the list page? Should I add nofollow to subdomain sites to avoid passing link juice to those sites and keep normal linking from subdomain sites?
Technical SEO | | ngw0 -
How to find links to 404 pages?
I know that I used to be able to do this, but I can't seem to remember. One of the sites I am working on has had a lot of pages moving around lately. I am sure some links got lost in the fray that I would like to recover, what is the easiest way to see links going to a domain that are pointing to 404 pages?
Technical SEO | | MarloSchneider0