Facebook Promotion Help
-
I am considering doing a iPad give away to gain more Facebook page likes. I have several questions running through my brain that I'm hopeful fellow Mozzers can help me with. I was thinking I'll give away an iPad for every 500 FB likes on our page...or $1.00 per like.
- If I get an abundance of likes will Google smile upon me?
- How do I track the entries?
- Are there any tools that can assist in getting the word out on this and or tracking it all? I'm kind of a FB newb!
-
Thanks for the tips! I'll check out those policies to ensure I'm within the guidelines.
-
Sounds good - the more 'real' interactions on your Facebook wall the more Google will like it.
Competitions on Facebook can be tricky though as you dont want to break their terms and conditions, I am not sure if you actually ask people to write something on your wall in order to enter the competition.
North Social have all the details and links to Facebook Competition policies.
Goodluck though.
-
Great answer! Thanks for the advice. How about this as a revised plan.
-Use North Social to give away 1 iPad/month to entreprenuers/businesses
-Advertise the promotion on my site (get 40K visits/month) and directly on Facebook.
-Make an entry requirement to post on our wall how the iPad will help them in business.
Will I get a positive look from Google with this plan or do I need to change the implementation of the last step somewhow?
-
Hi, We've had experience with a number of Facebook promotions.
- Quick answer is no. Fanpage likes can easily be bought/fabricated, the raw numbers dont really matter that much. But you are building a valuable community around your brand which can help drive traffic back to your site or a fan page member might 'like' or 'comment' on a post that you make on the wall. Building up your brand, gaining Facebook shares or comments will get Google to smile upon you!
- The 'sweepstakes' app of http://northsocial.com/ is exactly what you need. You have to pay a small monthly fee for the full North Social suite... but it's definitely worth it.
- The 'sweepstake' app with North Social enables users to 'like' the page before they enter - this in turn, will appear on their facebook wall and hopefully stir up some interest from their users. You can also ask users to share the promotion directly. Finally, Facebook Advertising might work well for a cool prize like an iPad.
The biggest advice is to just give it a shot!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Facebook ignores multiple slashes for business listing - true duplicate page issue?
Hi everyone, I am doing an external link audit for a site that contains a large number of public business profiles in it. As a part of each profile, there can be a website listed for the business, as well as a FB page and twitter etc. Pretty standard. There are thousands of business profiles on the site and I noticed that in a small group of links to FB profiles there seem to be typos. These are not the actual businesses that I found, but I have taken common public profiles and modified to show what I am seeing to give examples. https://www.facebook.com//nissanusa/ https://www.facebook.com//pizzahutus/ https://www.facebook.com//WhiteHouse/ https://www.facebook.com//TrekBicycle/ Notice the double slash. You can put as many slashes as you want and it makes no difference, e.g. https://www.facebook.com///////////////////////////////////////////////////////////TrekBicycle/ FB shows a 200 for all of pages when it should show a 404. There is no 301 to the correct URL. Facebook also does not canonical these other pages to the one slash URL. You could call this a potential duplicate content issue due to typos. These types of pages would be important for brand related searches for a business. Google may be smart enough to ignore them, or maybe the typo does not happen often enough that it does not really matter. I am just surprised that FB does not 404 or 301 these pages. When I checked my personal FB page URL and some of my friends, this does not happen. FB shows a 404 if you add extra slashes to personal pages. So, the duplicate issue seems to only be with business type FB pages. Curious about what the group thinks or if they have seen similar situations like this one. Thanks!
Social Media | | CleverPhD0 -
What percentage of people will Like/Share something on Facebook vs. Liking/Sharing from a website?
I asked this on Quora and am curious what the Moz community has to offer: http://www.quora.com/What-percentage-of-people-will-Like-Share-something-on-Facebook-vs-Liking-Sharing-from-a-website If I have a blog post that I share on Facebook and I receive 1,000 Likes and/or Shares, what's the percentage of those Likes/Shares that will come from people interacting with the post in their Facebook news feed vs. people Liking/Sharing the article on my blog? I realize many factors are at play here (type of content, audience, time of day, blog design, etc.) but have there been any studies that attempted to address this question?
Social Media | | rball10 -
Where do the Facebook star ratings come from?
I have a client whose FB page has a 5 star rating (apparently from 5 reviews) but I have no clue from where they are aggregated? I tried Google-ing for answers with no luck! Any idea? This is the page I am referring to... https://www.facebook.com/pages/Partners-in-Womens-Health-of-Jupiter-LLC/310303442400699?bookmark_t=page
Social Media | | RickyShockley0 -
Facebook and Google+ Not Properly Picked Up
Hello, I have been having issues for some time now getting my Google+ and Facebook activity to show in the social media section of site explorer. Was anyone else having this same issue? I have verified my website to both pages and the Facebook page receives a considerable amount of traffic so it is very confusing to me. Any help is much appreciated. Thank You Steve
Social Media | | steve2150 -
Has anyone else noticed a dramatic drop in Facebook post impressions?
One of the clients I manage has over 5,000 Facebook fans. Whenever I'd make a post, it usually would get ~700-1,000 impressions. About two weeks ago I did my first promoted post. Ever since then, all the regular posts I've done have only gotten ~100 impressions . . . out of 5,325! I'm wondering if Facebook, once learning that you are willing to pay for promoted posts, secretly lowers your impression count so that you will pay for promoted posts more often, or if the timing of my promoted post was just a coincidence, and everyone started to see a decrease about two weeks ago. Does anyone know what's going on?
Social Media | | UnderRugSwept0 -
SEO optimization of Facebook page
Hi, I have started to build a great community with the facebook page of my web site. I might be wrong but I believe that a good optimization of my facebook page could have an effect on the SEO of my web sites. If I am wrong (I am still a newbie), please let me know! So if I am wright, can you tell me what are the important configurations to setup in the facebook page in order to get the most out of that Facebook page? Thanks ! Nancy
Social Media | | EnigmaSolution0 -
Facebook Fan Page Title
I am creating a new fan page for my company. The page will definitely begin with my brand name. Is it a good idea to add keywords after the brand name (3-4 word short description of what the brand is) or is it better to keep the name just the brand? Thanks!
Social Media | | theLotter0 -
Does anyone know of a good place where I can make or have an iframe hosted for a page tab on Facebook?
I just want a simple place that will host an image for the tab. I don't want it to look cheap or tacky (obviously) Any suggestions?
Social Media | | hwade0