Interlinking articles and posts
-
I have many articles and blog posts on my site. How should I interlink them for the MOST benefit to my root domain. For example, should I consider pointing pages with higher SEOMoz page rank or trust to those with lower rank? Or does that not matter?
-
Of course it is a factor to take into consideration but certainly never the only one.
-
If the same principle of passing page authority through external links applies to internal links, then I guess it makes sense to take this into consideration, but I would make it a secondary consideration.
-
I understand. All things being relevant... would you EVER consider Page Authority or Moz Rank AT ALL to decide which pages you link to first?
-
I agree with cees, you need to think about the user experience here.
Would the link provide a benefit to the reader? i.e. does it link to a page with more information about the topic being described in the article?
If so, and it's genuinely helpful, then do it, but if you're linking for the sake of linking, I'd think twice as the site could come across as a bit spammy.
-
First of all look for relevant link opportunities. If you want to link to your root domain do it from articles with have strong relevance with your main keywords of the root domain. Use a keyword in the article as anchor text to link back to your root. Having relevant text in the article around the link with synonims of the kewywords is also important.
It is also very important to consider if the links are user friendly. Don´t overdo things. Don´t put too many links in each article. Try to imagine yourself as a reader of the article and consider if the link can be useful for your visitor.
The Moz rank should not be the most important factor for linking.
Relevance and usability that´s what count.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Getting links on old blog posts
There's 100 of blogs with posts that link to my competitors, but don't link to my site.They are mostly lists. Eg: "The best Sites to get blue widgets" I was thinking about getting in touch with these blogs, and asking them to take a look at my site, to see if perhaps they would add it to the list. In fact, I started doing it and I got some links already. Now I am starting to worry that Google could consider these links as unnatural, because, you know, the algos are not exactly perfect. Anyway, the links are important for the exposure anyway. I've two questions: 1. Is there any chance I'll be penalized? 2. May I get a SEO benefit from this links?
Link Building | | elefantes0 -
Value of links within related articles sidebar
Hello, We have recently developed a related articles shortcode which we use on our wordpress sites. It allows editors to pull in links to x 3 related articles within their article which then appear to the side. I wondered if anyone is able to help advise about the link value of the links included within the related articles widget - i.e. will it carry the same link value as links within the copy? All I can see that's different is that the links are in an <aside>tag - is this going to make a significance difference do you think? Thanks for any help, Rachel </aside>
Link Building | | ChrisTalin0 -
Sponsored posts against Google guidelines?
I'm a bit confused. Every blog I try to outreach on always give me a quote for a sponsored post. Isn't this against Google guidelines because you paying for a link technically even though your paying for a post? Do you guys buy sponsored posts? Should this be avoided? How do you outreach to a blog that offers sponsored posts? They can smell that you want a link from a mile away and give you a nice fat quote.
Link Building | | The_Kiwi_Man1 -
Feedback & Advice on Blog Post
Hello Everyone, it's me again... After receiving feedback from many of you, we decided to add new and informative content to some of our more important blog posts. While the industry we're in isn't the most interesting and fun to talk about, we have always been told to just write high quality, helpful and useful content and people will find it and link naturally to it. We also believed that this would help improve the rankings of some of the inner pages on our site. So now we've spent numerous weeks updating specific posts, and still nobody links to it and still no significant rankings increase. I'd appreciate it if you would take a look at this particular post: http://goo.gl/8q4XQk and provide any kind of feedback or advice that you may have. Thanks...
Link Building | | Prime850 -
Backlinks embedded in posts or backlinks in sidebar?
What's better? A backlink to my site, embedded into a blog post/article? Or a hardlink in the sidebar? The problem with links embedded inside articles, is that when the blog linking to me, gets updated, the articles disappear from first page and I lose the link from home page. How do you deal with this? I also read this: "The best link you can get is from a site ranking #1 for the keyword you want to rank for. It would be great to have the #1 site for a desired keyword linking me even if they are a PR 0 site." Is this right? Thx in advance.
Link Building | | BloggerGuy0 -
What are the best Article Submission Syndicates?
We are currently trying to ramp up our link building using article submission syndicates. So far I have researched -SeoCosmo -Isnare -SubmitShop What is everyones opinon on these three website for submitting articles. Can anyone recommend any other good Submission websites? Thanks You!
Link Building | | GladdySEO0 -
Is it worth it to link to sites that link to you in guest posts?
Suppose you published a guest post on a quality site and you link to a previous guest post you have written for another site (which links to you). In theory you could send link juice to the page that links to you for a second order effect. Has anyone seen results from this tactic?
Link Building | | ProjectLabs0 -
Guest Blogging - Build a relationship with a few blogs and post only there or post a few on as many good blogs as possible?
I'm curious which strategy is better in the short term and in the long-term? Part of my link building strategy involves contacting bloggers and posting some guest blogs on their sites. Now there are advantages with posting on a few blogs and creating a link between you and the blog readers and the blog owner. It also saves time trying to contact blog owners etc. However would my time be better spent contacting hundreds of blogs and seeing where I can guest blog and then post on as many as possible; in order to have a diverse number of links going back to my website? What do you think is the best option and why?
Link Building | | Grow0