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Latest posts made by 1sixty8

Over the past 20 years, I've founded several successful business. I'm passionate about business, creating something from nothing, and helping others to improve their operations.

In 1994, at age 23, I took over a struggling Texaco gas station. Within a few months I turned the business around and soon tripled its gasoline volume. I exited this business in 2006 to focus on other ventures.

An avid car audio enthusiast, I saw a niche that was not being filled in my local market. In 1992, I bought the inventory of a defunct retailer and quickly sold and installed most of it in my parent's garage. On June 6, 1994 I opened what would become my obsession for the next 20 years: Schaffer's Safe & Sound.

The company achieved quick success by providing quality installations of great products. In addition, I built a strong market in pagers and mobile phones. For several years, my company was the largest retailer of wireless devices in a 3 county area.

In 2003, I changed the name to Mobile Edge. Mobile Edge was named one of the top retailers of its kind in the United States every year from 2008-2013. In 2010, we won the Mobile Electronics Retailer of the Year, the highest honor in the industry.

In 2005, I realized that traditional advertising was not working. I began to use online marketing to promote Mobile Edge. This strategy proved very effective and the company began pulling customers from other states. In 2010, I phased out all traditional advertising and the store now relies exclusively on online marketing.

I realized that I could duplicate this for other mobile electronics retailers. In 2013, I launched 1sixty8 media. We handle online marketing, website development and content creation for some of the best retailers in the 12Volt industry. 1sixty8 media consists of a team of industry veterans who have laser focused talents that I bring together to produce best in class websites filled with epic content.

So far, business is good!