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I've been running a large real estate rental website for the past few years and on May 8, 2013 my Google traffic dropped by about 50%. I'm concerned that my current url structure might be causing thin content pages for certain rental type + location searches. My current directory structure is:
domain.com/home-rentals/california/
domain.com/home-rentals/california/beverly-hills/
domain.com/home-rentals/california/beverly-hills/90210/
domain.com/apartment-rentals/california/
domain.com/apartment-rentals/california/beverly-hills/
domain.com/apartment-rentals/california/beverly-hills/90210/
etc.. I was thinking of changing it to the following:
domain.com/rentals/california/
domain.com/rentals/california/beverly-hills/
domain.com/rentals/california/beverly-hills/90210/ ** Note: I'd provide users the ability to filter their results by rental type - by default all types would be displayed. Another question - my listing pages are currently displayed as:
domain.com/123456 And I've been thinking of changing it to:
domain.com/123456-123-Street-City-State-Zip Should I proceed with both changes - one or the one - neither - or something else I'm not thinking of? Thank you in advance!!