Questions created by BD69
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Pages ending in .ad extension?
My company recently updated it's layout for thumbnails and property pages. Previously they displayed as /Property/123456-123%20MAIN%20Street-SPRINGFIELD-PA-98765 I know that was pretty bad URL structure so I was glad it was being changed, but now property pages are simply displaying as /6294888.ad What the heck is the .ad extension?
Intermediate & Advanced SEO | | BD690 -
Using a query string for linked, static landing pages - is this good practice?
My company has a page with links for each of our dozen office locations as well as a clickable map. These offices are also linked in the footer of every page along with their phone number. When one of these links is clicked, the visitor is directed to a static page with a picture of the office, contact information, a short description, and some other information. The URL for these pages is displayed as something like http:/example.com/offices.htm?office_id=123456, with seemingly random ID numbers at the end depending on the office that remain static. I know first off that this is probably bad SEO practice, as the URL should be something like htttp://example.com/offices/springfield/ My question is, why is there a question mark in the page URL? I understand that it represents a query string, but I'm not sure why it's there to begin with. A search query should not required if they are just static landing pages, correct?. Is there any reason at all why they would be queries? Is this an issue that needs to be addressed or does it have little to no impact on SEO?
Web Design | | BD690 -
Traffic flow going through homepage, /default.aspx, and /index.htm - How do I fix this?
In the Google Analytics visitor flow section, most of my traffic is starting off on the homepage, but a significant portion somehow is being directed to /default.aspx, as well as a minor fraction at /index.htm - see the attached image for what this looks like. My questions are, why is this happening, is it negatively affecting the site, and should I just fix it through a filter in Analytics or consult IT? Navigating to the /default.aspx page in the address bar simply returns a blank screen. Any idea of what's going on here? The logo in the top left corner of the site directs to /index.htm, so I think I have that issue solved, but /default.aspx is definitely stumping me. The server currently runs on Apache, though I don't know if it always did. My standard method of simply Googling the problem didn't give me any definitive answers, so any help would be greatly appreciated. Q12QqpC.jpg
Web Design | | BD690 -
Massive site-wide internal footer links to doorway pages: how bad is this?
My company has stuffed several hundred links into the footer of every page. Well, technically not the footer, as they're right at the end of the body tag, but basically the same thing. They are formatted as follows: [" href="http://example.com/springfield_oh_real_estate.htm">" target="_blank">http://example.com/springfield_pa_real_estate.htm">](</span><a class= "http://example.com/springfield_oh_real_estate.htm")springfield, pa real estate These direct to individual pages that contain the same few images and variations the following text that just replace the town and state: _Springfield, PA Real Estate - Springfield County [images] This page features links to help you Find Listings and Homes for sale in the Springfield area MLS, Springfield Real Estate Agents, and Springfield home values. Our free real estate services feature all Springfield and Springfield suburban areas. We also have information on Springfield home selling, Springfield home buying, financing and mortgages, insurance and other realty services for anyone looking to sell a home or buy a home in Springfield. And if you are relocating to Springfield or want Springfield relocation information we can help with our Relocation Network._ The bolded text links to our internal site pages for buying, selling, relocation, etc. Like I said, this is repeated several hundred times, on every single page on our site. In our XML sitemap file, there are links to: http://www.example.com/Real_Estate/City/Springfield/
White Hat / Black Hat SEO | | BD69
http://www.example.com/Real_Estate/City/Springfield/Homes/
http://www.example.com/Real_Estate/City/Springfield/Townhomes/ That direct to separate pages with a Google map result for properties for sale in Springfield. It's accompanied by the a boilerplate version of this: _Find Springfield Pennsylvania Real Estate for sale on www.example.com - your complete source for all Springfield Pennsylvania real estate. Using www.example.com, you can search the entire local Multiple Listing Service (MLS) for up to date Springfield Pennsylvania real estate for sale that may not be available elsewhere. This includes every Springfield Pennsylvania property that's currently for sale and listed on our local MLS. Example Company is a fully licensed Springfield Pennsylvania real estate provider._ Google Webmaster Tools is reporting that some of these pages have over 30,000 internal links on our site. However, GWT isn't reporting any manual actions that need to be addressed. How blatantly abusive and spammy is this? At best, Google doesn't care a spit about it , but worst case is this is actively harming our SERP rankings. What's the best way to go about dealing with this? The site did have Analytics running, but the company lost the account information years ago, otherwise I'd check the numbers to see if we were ever hit by Panda/Penguin. I just got a new Analytics account implemented 2 weeks ago. Of course it's still using deprecated object values so I don't even know how accurate it is. Thanks everyone! qrPftlf.png0