Blog Posts
12/9/2011
In 2011, “quality” certainly seems to have become the soupe du jour. With the release of Panda, Google affirmed their stance that quality was something that could be algorithmically determined and the determination of quality would be a key factor in determining search rankings. Many (...
I’m one of the co-founders of BuildZoom, a site that helps connect consumers with reliable home improvement contractors. At BuildZoom, I focus on day-to-day operations, marketing & sales and am pretty deeply involved with the product itself.
Prior to BuildZoom, I spent four years as Director of Product Management for Vocus (VOCS), a global PR and Marketing software company, where I helped drive product platform strategy and roadmap execution for a variety of SMB products including PRWeb. I still work as a consultant for Vocus, helping them establish and manage partnerships oriented around the PRWeb distribution network.
I started my career at a boutique PR agency called v-Fluence, where I spent four years building a suite of products to monitor and analyze online activity for a number of large corporations.
Academically, I received a BA from Georgetown University, where I studied English and Music theory and spent a year studying literature at King’s College in London. Later, I got my Masters at the London School of Economics, where I focused on new media.
I’ve blabbed at a number of online marketing & PR industry events like SMX, SES and PubCon on a variety of topics including online PR, SEO and social media marketing.
