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Performing an SEO audit involves a comprehensive review of your website to identify any technical or content-related issues that may be impacting your search engine rankings. Here are the steps you can follow to conduct an effective SEO audit:

Analyze website performance: Review your website's performance using tools such as Google Analytics and Search Console to understand your traffic sources, user behavior, and conversion rates.

Conduct keyword research: Identify relevant keywords for your business and analyze your website's content to ensure that it aligns with these keywords.

Analyze technical factors: Check for technical issues that can impact your website's performance, including broken links, crawl errors, and page speed.

Review on-page optimization: Ensure that your website's content, headers, and meta tags are optimized for relevant keywords and provide value to the user.

Check mobile responsiveness: Verify that your website is optimized for mobile devices and provides an optimal user experience.

Evaluate off-page factors: Review your backlink profile and social media presence to ensure that they are contributing positively to your website's rankings.

By following these steps, you can identify areas of improvement and develop a plan to optimize your website's performance for search engines.

SEO (Search Engine Optimization) is the process of optimizing websites for search engine result pages (SERPs). It is a process that employs a range of strategies, such as keyword addition, backlink building, and content optimization, to improve a website's ranking in search results.

Social media marketing comprises creating and sharing content on social media networks in order to connect and interact with potential customers and boost website traffic. Making engaging profiles, corresponding with potential clients, and creating and promoting material that is relevant to the company and its audience is all part of this process. Launching advertising and social media campaigns are also necessary to boost website traffic.