Hello there,
We're having a rather big SEO issue that I’m hoping someone here can help us with, perhaps having experienced the same thing or simply understanding what's going on.
Since around June, our website's home page has lost the majority of its most important rankings. Not just dropping, but losing them entirely and all at once.
We think it was self-inflicted: Almost at the same time, a blog article of ours (which we had recently updated) started ranking for almost all the same keywords.
While our home page is a commercial page highlighting only our own product, the article that usurped the position is a comparison article, comparing our own solution to competitors. The reason we created that article is because we noticed a trend of Google increasingly favoring such comparison articles over dedicated product pages. But of course we didn’t plan to cannibalize our own home page with it.
My question is whether anyone has experience with such a case? Is there a way to "tell"/influence Google to rank our home page again, instead of ranking that article?
Thanks a lot,
Pascal
