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The location pages differ in their neighborhood focus even if they are in the same city. For the location pages you should focus on making content unique to the specific neighborhood.

Add Local Business schema markup to pages. Integrate a map, contact form, phone number and name. Mention the areas served in the individual landing page. You can also include location testimonials, reviews from popular sites like Google, Facebook etc. Add management quotes, team photos, FAQs to a specific store location to make pages unique. You can also include near me phrase in meta tags, page content if possible. Be sure to optimize the Google My Business & Bing Places listings.

Based on proximity, relevance and prominence factors if a person is in the neighborhood your nearest location page is likely to be triggered with relative easy and high probability after the optimizations above are done. Therefore, all your location pages depending on user location will have the potential to be on 1st page of Google.

From a ranking perspective you should report visibility wins in Google Maps, Google My Business profile insights. For keyword ranking you should focus on tools that offer ability to report keyword ranking at a neighborhood or zip code level. SE Ranking, Bright local, SEMrush are tools that can be helpful in this regard.

This is typically done by a web developer to identify the domain host. Please ask your web developer to change the web server configuration. At present it has been set by your developer to www3. which after fixing the technical bugs should be restored to www. web server location.

While the technical issues are being fixed please ensure the www3. web server is password protected - meaning that it can be accessed only by entering a username & password. This will block search engines from crawling and indexing the staging domain and avoid content duplication indexing issues and safeguard your SEO.

For new clients request access to their Google Search Console. Review top performing pages in target region in last 12 months. Identify pages that have an average position between 5-20 and move them to top half of 1st page or to the 1st page in rankings to show progress.

You can use tools like SEMRush, Ahrefs to do a competitive landscape analysis to showcase to clients if they need to work towards:

a) Optimizing page load time and user experience
b) Improving technical SEO
c) Identify gaps to create new content
d) Identify gaps to build backlink profile.

Comparing to direct competitors will help you understand where your client stands against its competitors and based on the website you can formulate an SEO strategy with goals & measurable KPIs.

I have had a similar experience for one of my client websites. It was a new domain and we have tried multiple items as well. It has taken approx. a quarter for us as well however, to boost the indexation rate what we have done (at a high level) is:

a) Optimize our website page load time.
b) Deploy a paid CDN plan.
c) Raised the resources crawled bandwidth in coordination with our hosting provider so when search engines crawl the site the resource limit is not reached causing search engines to avoid crawling the website as it can overload the server.
d) Optimized basic on page SEO and followed best practices like create XML, HTML sitemaps, internal links etc.
e) Added schema markup for pages.

Lastly, we also created Google My Business posts and shared pages on social media to encourage pages to be indexed.

Optimizing your page load time benefits users from a fast loading page which results in a good user experience. If you do not optimize for page load time and your website loads slowly then users are likely to get frustrated and click away from your site.

User experience is measured by Google under Core Web Vitals and you can see its details in:

a) Google Search Console > Page experience
b) Google Lighthouse Audit
c) Google Page Speed Insights

There were core algorithm updates in Q2-Q3 2021 related to page experience where websites with poor page experience scores had a drop in overall visibility in SERPs.

Therefore, you should optimize page load time as it benefits your overall user experience and impacts all traffic channels is not just important for SEO.

Each tool is built differently. Therefore, some tools may report more backlinks than another. Use a combination of tool as a guide to evaluate your own website backlink profile health or to scout for opportunities from competitors backlink profile. Ahrefs, Moz, SEMRush, Majestic are top resources in this regard.

@webuniversalp1 Yes, hreflang tags need to be created for each page "appropriately" as covered in my previous response to help search engines show the right version page to the right geo/audience.

@jkhoo for international SEO the strongest signal for search engines is ccTLDs. The next best option would be a sub-folder URL structure with the correct hreflang tag declarations.

For your core keywords is there low / no search volume in Finland? From a business standpoint, managing two websites can be tedious. You need to build content & backlinks for two domains.

However, from an SEO standpoint, the preferred option would be to keep the ccTLDs. They are the best indicator of relevance to local SERPs. Think about your audience in Finland are they likely to visit a .com domain from SERPs or a .fi domain? Search engines would also prefer showing more targeted and relevant results to users. Therefore, ccTLDs for target regions and international SEO are the best options.

The next best route would be sub folders with appropriate hreflang tag declarations & xml sitemaps.

Additionally, site mergers/migrations generally result in a loss in organic traffic and visibility which can range from a quarter to over year(s).

@grayloon one linking domain can have multiple inbound links. When you are reviewing competitors' backlinks profiles, focus on linking domains to scout for opportunities to build links within your niche.

Also, it is worth thinking about the inbound traffic from these websites before building links. It is the quality not the number of links that will matter.

@pawannn having reviewed the landing page the canonical & robots directives are set correctly. The page header status is 200 ok and does not have a redirect chain. However, the page is not indexed in Google. I would recommend you to:

a) Inspect live URL in Google Search Console to debug why the page is not indexed.

b) Set up a CDN like Cloudflare. This has helped boost the indexation rate for a few of my clients recently who have also been facing a similar problem.

Please note: I have no personal gain or am not advertising on behalf of Cloudflare. It is merely used as an example. You may choose any alternate CDN provider.

Distinct landing pages would be a better option to gain local visibility. It would give you more control over the page and define key aspects such as meta tags, localized content, schema, etc that are high-impact SEO factors.

Yes, this is a normal process. After providing the access to bing places to access your GMB page you can also import GMB data into bing places easily. There would also be an option to define the frequency with which bing places should check for updates to your GMB page and automatically sync/update bing places listing. This way both touch points have consistency.

Based on your description, it appears as though the page is already indexed in the search engine. This is being picked up by the Moz tool and being reported as duplicate content.

What you can try to do is - for the page that is flagged by the Moz tool as duplicate enter it in Google as the following

site:example.com/moz-flagged-duplicate-url

This will show if the page is already indexed.

If the page is indexed, I would recommend you to:

a) Review the two or more similar URLs flagged as duplicates and see if they are actual duplicates or a tool-based error. If it is a tool based error you can ignore the issue. If you think the pages are actual duplicates you can evaluate pages in terms of backlinks or incoming traffic and choose the preferred page version that should be indexed in search engines. Place a canonical tag of the preferred page version on all the pages flagged as duplicate.

b) Please remove the noindex tag. This is not the right technique to handle duplicate content for SEO results.

c) You would have to wait for Google to crawl and update results. You can promote your new page on social media, email marketing campaigns, or build backlinks to the page. With time search engines will pick up these changes and updates its indexed results.

Use canonicals when you have two or more pages that have the same content. You should place the canonical of your preferred page version (the page that should rank in a search engine like Google). This helps to avoid a content duplication issue,

Use 301 redirects for pages that have a contribution in terms of traffic and/or backlinks but are moved to a newer or an alternate page and the old page is no longer required. 301 redirects will pass on the value of the old page to the new page and not negatively impact SEO.

This would depend on the post type. If you think the post would help users reach a helpful resource you should consider adding relevant hyperlinks. In other posts, you just want to build authority so it may have no hyperlinks.

Purely from an SEO standpoint, write guest posts for topics that support your seed keywords which would also link back to the money page you want to push visibility in SERPs for.