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I am not an SEO expert but I am trying to recover my company's ranking on Google. We are a UK based baby shower company. Been established since 2003. We have used SEO companies a few years ago. On September 28th 2012 our rankings in Google dropped significantly on certain landing pages, others like our baby shower gifts page has remained position 1 for UK Google searches . Bing and Yahoo were unaffected. Searches for baby shower and baby shower decorations has gone from position 1 or 2 (behind wikipedia ) to these 2 landing pages being unranked in Google. I have for the first time ever gone through our back links, tried to locate bad or low quality links, emailed where possible, and set up in webmaster tools a dissavow file ( currently not acted upon by Google). I have also amended the text in the baby shower department so it does not read  as keyword stuffed. It has been two and a half months now and sales has dropped significantly and me and the staff are getting very concerned. Our site is www.showermybaby.co.uk . We have not received a manual penalty. Any suggestions or help in removing this Google penalty would be greatly appreciated.