The benefit of rank tracker is the speed with which I can quickly check on a keyword idea that I have for client who we have not yet signed up or just an idea that comes into my head. The benefits to being able to process my idea quickly by jumping onto Rank Tracker without the need to laboriously go through a campaign has been enormous. The convenience of quickly checking a keyword position to get that information is superb. I dont always want to have a campaign running in order to get ranking data. We reularly check something quickly and it tended to be one off situations. We are more than happy with the tracking within a full blown campaign but removing this is not helpful because i dont see this functionality elsewhere.
We also use this as a quick tool to get us data for a meeting or discussing with prospective new clients when short of time. Sometimes even in real time while talking on the phone. They are always impressed. Sadly missed!!!