Open internal links in a new tab increase bonus rate?
-
Hello!
This week I used a simple method to reduce my blog Google Analytics bounce rate. My blog all the posts are guides, in order to follow them, user need to download a zip file (same zip file). Otherwise they can't. Therefore I added a separate blog post to download all the necessary files. As a result of that I can reduce my bounce rate from 62-70% to 45-50% level.
Now I'm thinking to open that zip file download page in a new tab. If I open my blog zip file download page, in a new tab. It will again increase my bounce rate? I reduced my bounce rate using that zip file download page.
Thanks!
-
Bounce rate is a very misleading metric. If someone visits your site, and finds exactly what they're looking for, they'll be counted as a bounce. Even some of the best sites on the web like Google & Yelp can have high bounce rates, so I wouldn't worry too much about the number, since it is unlikely to impact your search rankings.
In other words, don't make people jump through hoops just so you can reduce some percentage that doesn't really matter in Google Analytics.
One thing you can do with PDFs, though, is to have people sign up for your e-mail newsletter before they can download them. That way you can get their contact information in exchange for your content.
-
Hi Godad,
Just from a basic usability viewpoint I wouldn't open that download page in a new tab. Depending on what browser you end user is using, that new page could cover up the old page and they won't even know it, and their back buttonwill be disabled, which could actually increase your site bounce rate.
I know Google uses opening in new tabs in their GWT forum all the time and also in GA and Adwords Help pages. It drives me crazy. Not having access to a working back button makes me feel like I'm not in control of navigating (from an end-user perspective) and that usually decreases my level of good will towards whatever site I might be on that employed the technique
Just my two cents!
Dana
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why few pages have more than 100% bounce rate?
Hello All, For my ecommerce site approx more than 30k products I have. In Google Analytic approx daily for few products approx 10-15 products bounce rate show 300%, 200%, 150%, 140%, 125% how? and what is the solution? Product page daily change. Thanks!
Reporting & Analytics | | Johny123450 -
Improving Search Click through Rate
We are having a problem on our website with click through rates. We are getting between 100-150k impressions through search but we are only getting between 500-1000 clicks to the site. What strategies have you used in the past to help improve your click through rates? Thanks!
Reporting & Analytics | | pdangermond2 -
What is the best tool to look at Internal Links?
My site has on average 220 internal links a page largely due to how the site is built ie every page shows every link via the menu system, which isnt great, but from what i have read there isnt much i can do about it. However, this week 3 pages jumped to over 400 links and the home page over 500 internal links, GWT will only show me 200 of them, Is there a tool that i can use that will list all my internal links, so i can find out why this has happened? Thanks Ash
Reporting & Analytics | | AshShep10 -
100% Bounce Rate in my Checkout??
I am currently building a report on our bounce rates for the past few years. When I look at older data, from 2010-11 I see varying bounce rates for the checkout, which is fine. When I move to new data, 2011-12 and 2012-13 I am seeing 100% bounce rates and exit rates for my checkout. We do use a 3rd party for our checkout, Shopatron and yes we do have it set up to track. Any thoughts on why I might be seeing this high rate for my bounce rate oh and this also goes for my exit percentage as well.
Reporting & Analytics | | K2_Sports0 -
Quantifying link building efforts
Does anyone have a way to quantify the value of link building efforts? I am trying to devote resources to improve our link building initiatives but is there any way to correlate it to page rank etc? I know you can't tie it down directly but any rough gauge or studies in the past that people may be aware of? Any thoughts on how you would tackle this question? I need to demonstrate the value it provides in a slightly more scientific manner than saying "it just helps". Thanks,
Reporting & Analytics | | NicB1
Nic0 -
Open Site Explorer Discrepency
Hi, I'm just starting to look into this tool as a result of the need to analyse some work that is being carried out on my site by an external SEO company that is charging absolute top dollar. I'm sure it's a simple answer, but looking at the attached image you will see that the total links is shown as 219 which is described as links from all sources. However the report that is on the page shows only 44 links which would appear to be a report based on the same criteria. What is the difference in the numbers please? Simon siteExplorer.jpg
Reporting & Analytics | | simonphumphries0 -
Tagging URLs Linkbuilding and anchor links
Hi, I am going to publish a press release on a number of different websites. First and foremost, I want to build anchor links back to website for specific keywords. Secondly I want to measure clickthrus from each site using parameter tracking in GA. I want to know if I put in a url with ?utm_source=xxx, will this have any impact upon my linkbuilding efforts? i.e. will search engines attribute the keyword to the long url with tracking or the url without tracking. I understand that everything from the ? mark is ignored. However, i just want to double check before I publish release. Thanks for your help. Mik
Reporting & Analytics | | increation0 -
Links and index missing from Google Webmaster Tools!
I've been using a wordpress blog and using google analytics and webmaster tools. I'd never done very much optimizing of my site, my strategy had always been to just keep writing relevant posts and let google do the rest. At some point I installed a SEO plugin to wordpress and did a tiny amount of tweaking, but I noticed that in my webmaster tools page, all my "links to this site" links are gone! My site map says 42 pages submitted, 42 pages indexed, but all the links that I've built over the past few years are missing, and I also notice that I can't find my main landing page in the index anymore. I know there are indexed sites out there that link to me, but they aren't being reflected anymore. Did I anger google by using SEO plugins within wordpress? I'm fairly certain I wasn't doing anything sketchy. Http://brodiegraphics.com RTOH6.png
Reporting & Analytics | | HELPeR0