Link Juice Passing Through Headers
-
I understand the concept of linking your pages internally to help pass juice to one another but it seems to me that the navigation bar with links to your main pages that appear on every page kind of eliminate the linking strategy.
For Example:
At the top of every page is a Home, About, Services, Contact, etc. Do the bots count these as links from each page?
There must be something I'm missing here! Help me out guys!
-
Not all links are created equally. This includes many factors, but one of them would be links that are contained within the site template, such as global navigation elements, whether in the header, sidebar or footer. It has been my experience that a link in the navigation does send the message that the page is important, but may not necessarily trump an in-content link with good anchor text.
So to answer your question, no I wouldn't say the in-page links are "pointless". But I would say you can use some more in-content links (as opposed to relying on the catalog and navigation links to pass anchor text), and that your below-the-fold content seems very over-optimized to me.
Rather than listing out links like on this page, you might try to weave them into some content: http://www.coolpooltables.com/categories/Darts/
Also, I would focus less on this kind of stuff and more on getting some useful intro copy on all category pages. I see that you have it for most of the top level categories, but I'd expand that strategy to the next level, such as http://www.coolpooltables.com/categories/foosball/foosball-tables/shelti-foosball-tables.html or http://www.coolpooltables.com/brands/InStroke.html .
Good luck!
-
Hi Bryan, I think that using the navigation bar helps us to maximize the link juice passed accross each page.
Below link help to solve the query.
http://curiouslittleperson.com/seo-optimize-internal-linking-structure/
-
Hi Bryan,
I'm asking one of our associates who works a lot with ecommerce sites to come over and add some advice to this question. You do seem to have an awful lot of navigation links.
As a side note, you might want to look at your on-site search. I saw that you had barstools with the Purdue logo, but a search for Purdue said there were no matching items. edit: change that to say look at the layout. There's a lot of white space so that the search results were shown below the fold, and I didn't realize there were actually matching products there. You might want to move that up a bit for user experience.
-
Harald,
The first link is discussing the head tag, not navigation headers.
The second link is three years old, and the information is very out of date and against what we generally advise at SEOmoz.
-
Hi Bryan, Yes the link juice is pass via headers.These is more explained to you at the below link:
http://www.davecain.co.uk/blog/link-juice-head-jquery
&
http://www.affilorama.com/blog/pardon-me-but-you-seem-to-be-leaking-link-juice
Thanks
-
Thats my problem. I'm trying to reduce on page links if anything. It just seems that the link structure of the site would be harmed by this.
Here's my exact problem:
website: www.coolpooltables.com
Im trying to get this link juice flow:
3rd layer pages > Pool Table Services (In Navigation Menu) > Home (In Navigation Menu)
but since the Pool Table Services page is linked in the navigation menu aren't the in-page links pointless since the home page has a link to the services page through the navigation menu as well?
Should I remove the services page from the navigation menu or I am just looking at this the wrong way?
-
Well yes they do count as internal links,
If you have a website with say 20,000 pages you can use anchor text specific titles on the navigation, so it can give you a boost to your "internal link juice". As an example you have a page about "Soccer Boots" you link to that in the title, sure you also have your main product specific pages too and main navigation pages.
What you can also do to supplement your main header navigation is to have a footer navigation.
You must also bare in mind that you do not want to target more than 100 links per page, this is a guide from Google.
Hope this helps.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can I safely asume that links between subsites on a subdirectories based multisite will be treated as internal links within a single site by Google?
I am building a multisite network based in subdirectories (of the mainsite.com/site1 kind) where the main site is like a company site, and subsites are focused on brands or projects of that company. There will be links back and forth from the main site and the subsites, as if subsites were just categories or pages within the main site (they are hosted in subfolders of the main domain, after all). Now, Google's John Mueller has said: <<as far="" as="" their="" url="" structure="" is concerned,="" subdirectories="" are="" no="" different="" from="" pages="" and="" subpages="" on="" your="" main="" site.="" google="" will="" do="" its="" best="" to="" identify="" where="" sites="" separate="" using="" but="" the="" is="" same="" for="" a="" single="" site,="" you="" should="" assume="" that="" seo="" purposes,="" network="" be="" treated="" one="">></as> This sounds fine to me, except for the part "Google will do its best to identify where sites are separate", because then, if Google establishes that my multisite structure is actually a collection of different sites, links between subsites and mainsite would be considered backlinks between my own sites, which could be therefore considered a link wheel, that is, a kind of linking structure Google doesn't like. How can I make sure that Google understand my multisite as a unique site? P.S. - The reason I chose this multisite structure, instead of hosting brands in categories of the main site, is that if I use the subdirectories based multisite feature I will be able to map a TLD domain to any of my brands (subsites) whenever I'd choose to give that brand a more distinct profile, as if it really was a different website.
Web Design | | PabloCulebras0 -
Is The HREF Link "Title" Tag Needed on Mobile Websites?
Hello To Those Who Are Wiser Than I, I am wondering if the href link "title" tag is needed, or serves any purpose, on mobile websites? Also, does it effect SEO in any way? I ask because generally the href link title tag provides more information to the user when they scroll their mouse over the link - but this action does not happen on mobile! Users have no mouse and thus no extra information would be displayed. I'm really wondering if it still matters for SEO purposes on mobile though. -The UnEnlightened
Web Design | | Stew2220 -
Too Many Links on One Page - What to Do?!
Hello Geniuses, Prodigies, and Experts of the Field, My website pages for www.1099pro.com have too many links on one page, something like 150-175, and I understand that each page should ideally be under 100. Most of these links, approx 105, come from dropdown navigation options in the header toolbar or the footer links. It is my take that these links make our site easier to navigate but I'm sure that they are hurting my pagerank / SERPs. Is there a best way to handle a situation like this? I'd really prefer not to alter the header/footer layout of the entire site by removing 50-75 navigational links. The only other idea I have is below but I have no idea if it would work. For any link that I do not care to pass pagerank, institute a "nofollow" parameter. This would be my favorite option if it is viable.
Web Design | | Stew2220 -
Too Many On Page Links, rel="nofollow" and rel="external"
Hi, Though similar to other questions on here I haven't found any other examples of sites in the same position as mine. It's an e-commerce site for mobile phones that has product pages for each phone we sell. Each tariff that is available on each phone links through to the checkout/transfer page on the respective mobile phone network. Therefore when the networks offer 62 different tariffs that are available on a single phone that means we automatically start with 62 on page links that helps to quickly tip us over the 100 link threshold. Currently, we mark these up as rel="external" but I'm wondering if there isn't a better way to help the situation and prevent us being penalised for having too many links on page so: Can/should we mark these up as rel="nofollow" instead of, or as well as, rel="external"? Is it inherently a problem from a technical SEO point of view? Does anyone have any similar experiences or examples that might help myself or others? As always, any help or advice would be much appreciated 🙂
Web Design | | Tinhat0 -
Over Optimization & Footer Links for Crediting Web Design to a Company
With the recent updates to the algorithm having to do with link networks and over optimization it has got me to thinking about the footer links we add to each site that we build and do web design for linking back to ours. I could certainly see how Google could make the assumption that these are all on the same server, pointing back to one main site, and penalize us for that. Should we no=follow these links? They may say something like, "Website Designed By: Company Name". They do provide a valuable source to some extent of traffic to the site from people interested in our designs. Any thoughts?
Web Design | | JoshGill270 -
Too Many Links Since Mega Menu Implementation
We have an issue with our recently introduced ‘mega-menu’, which has increased our link count on all pages (as it is a global menu across the entire website). Is it acceptable to load our mega-menu drop-down content onto the page via AJAX in order to reduce the number of on-page links, leaving only the department headings as on-page links (in order to keep the user experience the same/similar)? Or is dynamic loading of link content frowned upon by Google? We would still have the ‘AJAX'd’ links available as on-page/crawlable links in the left menu of the department landing pages, by navigating via the department headings. Any help/advice that could be offered is welcomed. Thanks
Web Design | | DVCrawler0 -
How does the "first link" rule work with the "reasonable surfer patent" when it comes to the main navigation for a website?
In trying to figure out navigation for a new website, I am struggling with the first link rule vs. the reasonable surfer patent where the first link rule implies that Google "counts" the first link to a page including navigation, and the reasonable surfer patent that implies that navigation links carry less weight than body copy links. What is the best solution for creating main navigation so that it doesn't take away from the body copy links?
Web Design | | cindyt-170380 -
Ecommerce web site with too many internal links
Hi, We're using Magento CE 1.4.0.1 for our ecommerce web site with a fairly flat navigation system i.e. 9 major categories display across the top menu that when you roll over display 2-20 sub categories (which take you to a groups of similar products) and then individual product pages. The categories and sub categories are available to click on as part of a dynamic Html menu system on each page. Each page also shows a small number of related products. This linking structure seems fairly standard and yet Seomoz throws up the error message, "Too Many On-page links" for most pages on our site. Do I need to really worry about this? Is there much can be done to improve this on an ecommerce web site with a large catalogue of products? I've looked at the Knowledge Base but I don't feel the existing responses adequately address the issue for ecommerce sites.
Web Design | | languedoc0