So You No-Follow Privacy Policy Pages etc?
-
site in question: http://bit.ly/Lcspfp
Some people have recently suggested my homepage is giving out to much PR.
Do I need to no-follow the "about us", "Customer Service" and "contact us" pages?
-
Hi Rhys,
Taking a look at your site, your links all seemed natural and within reason. ( I did think the homepage was a little light on content - mostly just navigation and quick links to products. But that's another conversation.
"Best practice" is to consolidate your non-important links into a format that makes sense and is human friendly. Rand wrote a post about footer links awhile ago that still works today:
http://www.seomoz.org/blog/footer-link-optimization-for-search-engines-user-experience
I wrote about this in another Q&A thread a short time back.
Today, you don't hear much about PageRank sculpting. Most SEOs don't bother with it, partly because of it's decreased effectiveness, but also in part because there are more effective ways of controlling the influence of links.
...Link "equity" or PageRank, (or MozRank), is only one small factor in the overall value of a link. Anchor text, position on the page, and a host of other factors all influence how much influence any given link can wield. Here's a good introduction on the subject (again from Rand)
If you "no-follow" your important contact pages (about us, etc) Google may have trouble finding and crawling those pages. Because these are both valuable pieces of content and trust signals for your site, this probably isn't the outcome you want.
To summarize: Adding nofollow in your case doesn't make sense. It really only makes sense in a very few cases, and isn't as effective in controlling ranking signals as many people would like to believe.
Hope this helps. Best of luck with your SEO!
-
Did you read through all the comments? There is a lot of useful information in there. Here is another article by Rand shortly after the update that describes how this will affect websites:
Here's a simplified example: Say you have a page with 10 links on it, this page is essentially passing on 10 points of Page Rank (PR) to other pages on your site. If you nofollow 3 of the links you are only passing on 7 points to the rest of your site, the remaining 3 points evaporate. If you have 500 pages on your site and you nofollow just 3 links on each page then how much of your PR are you wasting in total?
This is why Matt recommends that you let your PR flow freely through your site. PR sculpting using this strategy used to work before they made this change in 2009.
Of course this is still down to interpretation and how much you believe what Google says, obviously they don't give away too many secrets. This question gets asked in this forum every week and I would say the vast majority of the SEO experts here advise against this practice.
I hope that helps
-
heya
I read the whole post but couldn't find a single point which says that "This strategy died years ago"
Even matt uses nofollow for RSS/Atom to not pass PageRank and showing RSS/Atom in SERPs
I am really interested in knowing if it has really died. please guys provide some more credible and straight posts/information.
-
nofollowing no longer works, and although Google can read some javascript, you can obfuscate the js links and conserve pr from leaking that way
-
Todd is right, this won't save your PR from leaking. This strategy died years ago. Have a look at a similar topic here:
http://www.seomoz.org/q/duplicate-internal-links-on-page-any-benefit-to-nofollow
or here Matt Cutts describes how 'Page Rank Sculpting' no longer works:
-
Sorry Khem I do not agree.
The nofollow attribute doesn't stop a page from being pulled in a search engine. It also doesn't stop the flow of PR (Sure that's what Google says it does, but it definitely does not work that way). The only time you should be using a nofollow is for links you either:
1. Don't trust
2.links that lead to pages that search engines cannot understand
in regard to number 2, if you have a 'sign in' link on your homepage you should put a nofollow on that. Search engines cannot sign in to your website. There is no reason for a search engine to follow that link. All other links - just keep them dofollow. You're not 'sculpting' your PR by using nofollow links.
You should switch your concern away from nofollow and focus on site speed. Your site seems slow to me.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How i can increase my page authority?
Hi, I have website and i want to increase my page authority. My website is latestdatabase.com I have making more backlinks but not good page authority so far. Please give me suggest.
Intermediate & Advanced SEO | | LatestMailingDatabase1 -
Pages blocked by robots
**yazılım sürecinde yapılan bir yanlışlıktı.** Sorunu hızlı bir şekilde nasıl çözebilirim? bana yardım et. ```[XTRjH](https://imgur.com/a/XTRjH)
Intermediate & Advanced SEO | | mihoreis0 -
Google Page Speed
Is it worthwhile going after a good score on Google page speed? Had prices but a LOT of money, and don't know if it's worth it or not. Also to add to the complication it is a new site. Does anyone have any experience if it helps rankings? Thanks
Intermediate & Advanced SEO | | seoman100 -
Keywords going to Subdomain instead of targeted page(general landing page)
Why are some of my keywords going to subdomains instead of the more general/targeted landing page. For example, on my ecommerce website, the keyword 'tempurpedic' is directing to the subdomain URL of a specific tempurpedic product page instead of the general landing page. The product has a page authority of 15 and the Tempurpedic landing pages with all the products has an authority of 31. I have also noticed that my 'furniture stores in houston' keyword directs to my "occasional tables" URL! instead of a the much more targeted homepage. Is there something I am missing here?
Intermediate & Advanced SEO | | nat88han0 -
Content per page?
We used to have an articles worth of content in a scroll box created by our previous SEO, the problem was that it was very much keyword stuffed, link stuffed and complete crap. We then removed this and added more content above the fold, the problem I have is that we are only able to add 150 - 250 words above the fold and a bit of that is repetition across the pages. Would we benefit from putting an article at the bottom of each of our product pages, and when I say article I mean high quality in depth content that will go into a lot more detail about the product, history and more. Would this help our SEO (give the page more uniqueness and authority rather than 200 - 250 word pages). If I could see one problem it would be would an articles worth of content be ok at the bottom of the page and at that in a div tab or scroll box.
Intermediate & Advanced SEO | | BobAnderson0 -
Product pages content
Hi! I'm doing some SEO work for a new client. I've been tasked with boosting some of their products, such as http://www.lawnmowersdirect.co.uk/product/self-propelled-rear-roller-rotary-petrol-lawnmowers/honda-hrx426qx. It's currently #48 for the term Honda Izy HRG465SD, while http://www.justlawnmowers.co.uk/lawnmowers/honda-izy-hrg-465-sd.htm is #2, behind Amazon. Regarding links, there's no great shakes between the pages or even the domains. However, there's major difference in content. I'm happy to completely revamp it, I just wanted to check I'm not missing anything out before starting to rewrite it altogether! Thanks
Intermediate & Advanced SEO | | neooptic0 -
Will pages irrelevant to a site's core content dilute SEO value of core pages?
We have a website with around 40 product pages. We also have around 300 pages with individual ingredients used for the products and on top of that we have some 400 pages of individual retailers which stock the products. Ingredient pages have same basic short info about the ingredients and the retail pages just have the retailer name, adress and content details. Question is, should I add noindex to all the ingredient and or retailer pages so that the focus is entirely on the product pages? Thanks for you help!
Intermediate & Advanced SEO | | ArchMedia0 -
Bridge page problem
Hello I run this website, http://www.bestillkredittkort.no (Norwegian website) I'm working all i can to make it rank, so i wanted to test adwords to see how good the page converted.
Intermediate & Advanced SEO | | katal
.
Problem is my page got labeled bridge page. I have read the Google guideline for fixing bridge page and tried to fix what they suggest to make them accept the page, but its not working. I might think there's a underlying problem here, but im not sure how to fix it. I've even seen People from the same niche running adwords campaign with less content on the target page. Last time i tried to recheck if my site would get approved. I ran over the quality score tab. And when it was in pending it showed 10/10 in every aspect. was that just a sample ? I'm realy confused on this one. And im afraid it might be a problem witht the page that can destroy my seo efforts. Anyone have any suggestion or feedback on this one?0