Is hosting videos on our other, searchable sites competing with our site-hosted videos?
-
We use TubeMogul to diversify where we display our videos (in addition to YouTube), but are looking into using a video hosting site so that we can drive traffic back to our own website. Would uploading videos through TubeMogul be essentially like competing with a much more highly-ranked website with the same content? Worth it? Are there any disadvantages to using TubeMogul in general?
Thanks!
-
Picking your channels is always important.
My recommendation for on-site video is to publish the videos into your existing sitemap on the domain you want to rank for, and file a video sitemap with Google. Video results are often given priority over text results and so Google will feature your video content because many sites just don't have a video function and they see great results from clicks and so forth when it comes to video.
Having a YouTube channel is also good, but it has to be a part of your strategy to keep it going. Do you want people to comment on YouTube or on your site? Do you want people searching to be able to find your site, or your YouTube page? You want to funnel the traffic where you want it to go, and of course on your own site you can control the Calls to Action and things of that nature.
Here is an excellent SEOmoz blog from Kate Matsudaira that talks about creating a video strategy and some of the options and opportunities for success using video.
http://www.seomoz.org/blog/creating-online-video-strategy
Hope this helps!
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Houston Company Needs Help (Will Our SEO Work Be Destroyed While Site is Down?, Can Anything be Done?)
I'm a Moz member, mostly just lurk, and love the Moz community. I work at a non profit company that does benchmarking data and helps school districts improve process in education. Our building flooded and our site is currently offline, is there anything we can do to stop/lesson any SEO page rank drop between now and when we are back up? We have worked very hard to get these rankings. I know it is minor compared to all tragedy in Houston, but we have worked hard to get these SEO gains (YEAH MOZ!) and I'd hate to lose them because of Harvey. Any suggestions, assistance appreciated! Ralph
SERP Trends | | inhouseninja1 -
How do you check what links there are to a specific page on a site?
Hi Mozzers, I'm doing a bit of research and need your help! I'm trying to find out what specific sites link to a particular page on a website. What's the best tool to use as I checked it with Moz and it only brought back 5 links? Then I tried an free online tool and it said there were 35 links. I'm a bit confused now. What tool/s do you use to check links to a specific page?
SERP Trends | | Leo_Woodhead0 -
"&" in search for site:domain.com
Hi, a few days ago we talked to a seo agency. They told us something about the "site:" search, that we hadn't heard before.
SERP Trends | | Sandra_h
As they told us, a search for "site:domain.com/&" would give you the number of relevant pages that Google indexed for your domain. We tested this search with some domains. Lots of the results showed up to 25% less indexed pages, than the search for site:domain.com/ Has anyone heard of this before, or is it just a sales gimmick?0 -
Client is being approached by company claiming to get lots of video views
It sounds like a scam to me, especially since they are getting 12,000 hits in the first week and no comments! https://www.youtube.com/user/FollowMediaVideos?feature=watch Thoughts from my SEO community, please?
SERP Trends | | Laurean0 -
Using the same Google Analytics account for two sites
I have a friend who is concerned that his competition is trying something funny to show high traffic. The competition has two sites using the same GA tracking code. What impact would this have on his actual traffic. One site has high traffic 7500 daily the other site has 150 daily but gaining momentum
SERP Trends | | polarking0 -
Google EMD algo hurt my site pls give me suggestion to out come from this penalty
Guys i have site and its EMD , but google yesterday update the algo and my all keyword ranking goes out of 100....in some keyword its not showing and rest of the keyword are out of 100-200 position..i have quality copy scape content ...also i have very stable link building is going on...my purchase this domian before 3 month ..again guys i m not geting any msg in webmaster. site:www.eacnecream.com Keyword:Acne cream , Best acne cream , Acne treatment Pls guys give me suggestion.i always trust this community.. Thanks
SERP Trends | | Brayvez0 -
What is everyones opinion on links form site like Updowner
I have gained 273 links from Updowner over past few months, good or bad? I have not doen these myself but they have juyst appeared. What are peoples thoughts?
SERP Trends | | babski0 -
How to optimize a site for search engines in India
I am working on a website that is a manufacturing company selling items to companies in the United States, India and some other countries. I already know what keywords I would target in the US but what about India? In the US we optimize our keywords for the Google search engine but in India what search engine is the biggest. I know http://www.google.co.in/ exists but is that the most powerful (most users) for India? Is there a certain language I do research for keywords or should I stick to English keywords? Also if I rank for a national keyword (no location in the phrase) well in the US should it be similar for India?
SERP Trends | | WhiteHat120