Image optimization
-
howdy guys,
I am tryign to help my dad out with his SEO for his existing LP. its been created for "conversions" however not really made for SEO.
Anyways, he has all these images that have abs no title,alt, or desc tags on ANY images. some of the images are part of the header and some are images of people etc. there are about 30 images. and the site is all in html.
Would it be a good idea to change EVERY image or just a few and target some branding keywords?
thanks again guys, hope to hear back soon
-
The best solution is to be consistent and keep it in context, don't start stuffing title and alt attributes with brand terms as you need to realise the real reason for alt and title tags for accessibility. Use alt text to describe the image, you can insert keywords but don't overdo it.
Another good option is to name the images with keywords as long as it is relevant. For example if your image is a size 10 blue shoe then name it in the format:
size-10-blue-shoe.jpg
This will help when it comes to universal results, the amount of times I've seen my images list in search and actually got traffic through it.
-
hey chenzo, thx for the reply, so would you suggest going after every image and optimizing every image? there are images on there that are simply images of a bracket or an icon, no need to SEO for those right? I am thinking more so for the testimonial images, product images etc...
you also mentioned about long tail KWs, i found a GREAT tool for long tail keyword. its actually google suggestions, its a google suggestions tool, i w
as thinking of using all the suggestions from the brand term and using those for the many images i have on the site.
the tool is found at : http://ubersuggest.org/
let me know what you think
-
Great question and yes, it is a huge plus to renaming the images...BUT, don't go crazy. As in any keyword placement, variation is key...if it is just you working on the SEO then choose no more than 10, no less than 3 keywords. Name them accordingly... What it seems google is loving even more.... Long tails !
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When using external links for onsite optimization, should they be follow or nofollow links?
I'm trying to optimize my home page and need to add external links. I'm planning to link to other authoritative sites. Should they be follow or no follow links?
On-Page Optimization | | ntaparia171 -
Background Images and ALT text
We pretty much exclusively use background images for our sites. How do I add in alt text? I tried a Google search for this issue and the best answer I could find was "Use the 'title' tag in the containing div", but that was from 2010. Is there a better way to do it? And no, we're not going to switch to using standard images, because background images are way more slick for UX.
On-Page Optimization | | MichaelGregory0 -
Image File Names for eCommerce?
Hi everyone! I'm wondering about naming my product photo file names for an E-Commerce site. Let's say I say have product named Abe Lincoln in the **Print **category for sale with 4 images, relatively similar but from different views for example.Could I name them as follows? 1) abe-lincoln-print.jpg 2) abe-lincoln-print-side-view.jpg 3) abe-lincoln-print-close-up.jpg 4) abe-lincoln-print-font-view.jpg Or is that too many keywords for the page? Should I be worried about keyword stuffing? Plus once I add in title and alt tags and descriptions this could also increase the keyword count for "abe lincoln print"?
On-Page Optimization | | TheFlyingSweetPotato0 -
Does Google penalize a page with the image tag with alt and without src?
Hi, I am curious whether Google penalizes a page with the image tag with a value in the "alt" attribute and without one in the "src" attribute? Would this count as stuffing? Sometimes you cannot put an image but you would like to get SEO benefit by having a keyword in an image?
On-Page Optimization | | Plivo0 -
Content Optimization - Multiple Keywords or One?
I have three web pages I'm trying to increase traffic to (and thus conversions). I've carefully researched and selected 15 keywords. There's about 3-5 keyword groupings that are similar enough so I can optimize each page with all of them (for example - autobody, dent repair, scratch repair). I see a couple ways to approach optimizing the pages: select one main keyword to put in the header and support it with the other 2-4 keywords in the content body select 3-5 keywords and evenly optimize the page for each (several headers and sections about each) pick one keyword per page I'm constrained to three web pages since it's a clients website. Otherwise I'm guessing the best method would be to create content for each keyword in something like a blog. I basically see the pros and cons as this: including multiple closely related keywords on a page will bring more traffic and thus overal conversions; however it will take longer to rank for those keywords. Focusing the content on one keyword will increase conversion rate and take a shorter time to rank that page since it's more focused, but less overall traffic and conversions. With the page number constraint and increasing conversions being the goal of optimization, what are your thoughts on the pros and cons of each choice?
On-Page Optimization | | reidsteven750 -
Why don't all my pages have On Page Optimization Reports
Apologies if this question has been asked a million times, but I can't find it. I have 35 pages, yet only 5 of them have generated On Page Optimization Reports. I know I can create them manually, but wondered if I've done something incorrectly? Iain.
On-Page Optimization | | iainmoran0 -
Which SEOmoz tool for Optimization Advice?
Which SEOmoz tool can analyse our home page and offer optimization advice and compare with competitors?
On-Page Optimization | | lbohen0 -
How to get Google images traffic?
How to get Google images traffic? Take a look at traxnyc.com and sugest what we can improve. Thanks in advance.
On-Page Optimization | | DiamondJewelryEmpire0