Links are Everything, right?
-
So I have removed all errors to the site, have the keywords where they go in the title, and yet I dropped a spot. For those experts out there, are linking domains just everything these days?
-
Hi Jonathan.
Internal linking is linking to another page within the same domain. On your homepage you may not go into giant detail on something specific but you do cover it in a blog post. You would link to that post from that section of text on the homepage copy. It's all about continuing the user experience and passing on the authority of your homepage. Check out this post from SEOmoz for a more in depth explanation.
Also, I'm finding that our biggest ranking increases are coming from great content on the homepage and also throughout the site. I've seen link building also give increases but usually slower over time. Great content can bring the rise and link building should hold you there and move you up the final few places. A search engine's aim is to rank sites that it thinks a user will want to see and will find interesting and useful. I think great content and info is the key to this.
Hope this helps bro!
-
I work almost exclusively with Wordpress, is this even possible with "All in One SEO" plugin? Also internal linking meaning linking on a page I own to another page I own? I'm coming to SEOmoz from MajesticSEO and the vocabulary is fairly different so I'm finding myself lost on a few term.
-
thanks! will do!
regards!
-
Get your link text correct for a start and a read of this page will give you some background that will help.
http://thatsit.com.au/seo/tutorials/a-simple-explanation-of-pagerank
-
great advice!
what is the "best practice" for internal linking? what do you recommend?
regards!
-
Here is what works for me, with very few links.
Make sure your site score a perfect crawling score, I use the Bing api (you can get most of this using Bing WMT or IIS SEO Toolkit) for this. You will never get a perfect score using a CMS.
Use html5 tags and schema.org to clearly mark out your content, leave the search engine in no doubt what the page is about, and what is what in the page, once again you will never achieve perfection here with a CMS.
Use internal linking to it full potential.
Have original content, make sure it is clear and do not over optimize it, fine line here.
In short have good content clearly marked up as to what each peace is(html5 schema.org), clean code so that the search engine can easily work out what the page is about, what is content and what is layout.
-
Hey Jonathan, i am no expert, but we all struggle trying to rank in good spots. Link Building or Earning in fact is a very important part of the SEO Process. If you already covered the SEO Basic such as the site architecture, on page factors (title, content, text) you should engage on a link worthy content and link marketing campaign complemented by a social media campaign.
Anyways, it all depends on what your ultimate goals are. If rankings are your goal, you should `pursue a link earning campaign, along with a content strategy. We all struggle with rankings, so it should be an ongoing effort in order to master rankings.
If you havent seen this video, i recommended it a lot. It focuses on the types of links out there and which we should pursue. Future Proof Link Building
Hope it helps in some way.
-
thanks for the responses, i just started this campaign last week and was already seeing progress as of this week and then the report came back without the results I wanted. I know it will take time and Google will better reward natural progression. I guess I just wanted to vent! I'm went through a page report and fixed some critical keyword placement and will continue what I'm doing because I know based on research here that what I'm doing is right It will just take some time for everything to be recognized.
-
Words only provide relevance to the search term, they don't provide authority or trust. Generally, removing errors ensures that relevance is recognized by Google and that the authority and trust from external sources can be spread correctly to pages on the domain.
It may be time to regroup and develop a greater understanding of authority and trust, as applied to links and as applied to social networking and engagement.
-
Links are aren't that important, quality links are important ... but they are not everything (but they are important to getting the results you want, but don't ignore other aspects also).
But there are other major factors which are as important as well, just adding keywords to titles is not really optimising your website ..
Other factors which are as important is content, content and well content, insure your page contains quality relevant content for the phrase you are trying to rank for.
Insure you pages are structured well and easily acccesabile
Build a social profile around your website, this plays a huge part these days
There is no 100% proof way Jonathon ,but just adding a few backlinks and adding a keyword to a title is not a sure proof way to get results, you got to work at it.
Oh ,and just to add, your placement is the SERP is not something that will usually stay static, there will always be movement, and lots of factors that will cause this, like your competitor out ranking you and naturally pushing you down .... but dont expect your website to always stay att a spot for a certain key-phrase ... there will be movement
Hope that helps a little
Regards
J
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Backlinks vs External Links vs Referral Links vs Outbound links
Hello all, I was just wondering if you could explain the difference between all the links above? I'm confused as they all seem to be the same or similar and I would just like to clearly know what distinguishes them from eachother. Thanks for your help, Jayne
Link Building | | NCOREGSEO0 -
Inbound Links not showing. Links are not no follow
Over the past several months I have definitely received inbound links to my website ( none of which are no follow). I have HubSpot as well s Moz and none of the links are showing. My competitors with the same link sources are showing though. I am completely dumbfounded. Why are my inbound links not showing and how much time does it take for them to show if they show at all? Thank you!
Link Building | | NPatt0 -
Inbound Links By Date
Hi, Trying to discover some link building opportunities Is there any way to use the moz pro tools to get a list of a competitors inbound links based on the date they were discovered?
Link Building | | tvfoodmaps0 -
Wierd link
We have recently receive linek from one website. The site is quite very powerful for the word we try to rank, however the link is kind of wired. This is how it looks like: http://villasdiani.com/?db The webmaster of the site said that he ads (?db) on the end so as we would see on our analytics the traffic from his site.. Also the link is from footer...is this good or it does not have value
Link Building | | VillasDiani0 -
What is the difference between external followed links and internal followed links.
I have almost 3,000 external links followed and only a tiny amount of internal followed links. My website is doing really badly on google at the mo. I am also an SEO beginner and learning new stuff every day, but am not sure exactly what the difference is! Thanks!
Link Building | | heleni0 -
Google Link Disavow and sites with extremely heavy but poor link metrics
Need help/opinions from the SEO's out there. I am working with a site that in the past hired an SEO company out of India. Over the course of their time together, this company submitted the clients url to tens of thousands of link exchanges and directories. Around the time of Penguin, the owners told me their inquiries dried up. Literally that same week they had a new website launched (designed by a local competitor) that really butchered the site. They were convinced the reduction in traffic/inquiries was due to the new site but I am convinced otherwise (suspect Penguin). Not only does the site need to be re-structured but their link portfolio needs to be diversified. Now on the plus side, the company caters and sponsors a number of events that earns them organic, relevant links. These are overshadowed by the tons of poor, irrelevant ones though. I read a few posts recently on the Google Link Disavow tool and to proceed slowly due to the unknown nature surrounding it. I have a good idea of what links are problematic and which ones are well served. However, the number of problematic links in my estimation is quite high (thousands). I am very hesitant to dive into Google Disavow and submit such a large number of requests. What are your thoughts? How would you proceed?
Link Building | | mattylac1 -
Blog traffic / link ratio? (Esimated of how much traffic will result in a link)
Hi, Was wondering if people could please tell me some estimates of how much traffic is likely to gain links to a blog post? For example 1,000 hits = 1 link, Hence 10,000 hits = 10 links to a blog post? I understand there is no magic ratio I just want to know what people have achieved. I’m after averages not just a one off really successful blog post too. Please specify the topic you achieve this in e.g. SEO, photography, business, heath... etc.
Link Building | | charles10