Getting Links
-
Hi,
Links from Directories are bad.
Links for low quality sites are bad.
Paid links are bad.
Guest blogging is "maybe rumor has it" google's next big Penguin.
Where and how is everybody getting all these great links from, is there anywhere left??
All advice welcomed as we really need good links quick!
Thanks
-
Be an expert in your niche, and contribute to the community. And ask yourself
What pain points do consumers in this industry experience?
What content could be refreshed and / or curated in this industry?
How can you contribute your expertise to add value?Asking yourself these questions will help you develop content ideas, which will, in turn, potentially yield inbound links if you can build great content and share it with industry influencers.
Hope this helps
Todd -
Hi,
I would first like to say that to get "good links quick" is an ideal strategy that will involve some Blackhat tactics and money invested into some good directories like Yahoo or Best of the Web. As such, your best bet to get good links quick at a respectable pace is to build relationships with influential experts within your industry or niche. If you are dealing with a branded client, pick people who have the potential to become ambassadors or affiliates in the future, ways that will not only boost your SEO/ranking, but your SALES! Even if they are not well known at first, they can still have a valuable influence locally and their knowledge is always a valuable asset.
A study by Forrestor Inc concluded that 80 percent of consumers say they discover a product/brand/website via word of mouth. As such, find experts and get on your social media to build relationships. In the end, it will cost you the same amount of time and hours as outreach or blackhat tactics.
Cheers.
-
Check out the list of ideas I posted, there are a ton of good ones: http://pointblankseo.com/link-building-strategies
Some ideas off the top of my head:
- Get links from the websites of satisfied clients/customers
- Give away free copies of your software to business related blogs for reviews/giveaways
- Create a slideshow about the importance of invoicing/how easy it is to create invoices with your software, and post it to slideshow sites
- Create an infographic about how much money & time people can save using your software
- Start a blog or q&a section that addresses common problems people face with invoicing. Use Google search suggest to find questions people are asking ("how to do invoicing properly", "how to set up an invoicing system", "invoicing when self employed")
Don't just limit your link outreach to invoicing, think broader like business, small business owners, accounting, etc. If you get creative, there are lots of different angles you can take.
-
Thanks we are an online invoicing software provider so am at a loss really on what content we can provide that anyone would ever want to link to. It's not the most interesting of sites/subjects to link too.
-
Not all of the tactics you mentioned are necessarily "bad". The only one you want to avoid is direct paid links, where it's obvious that you paid for your link. Beyond that, links from guest blogging & directories can be helpful, you just want to make sure to target high quality blogs & directories, and avoid being spammy.
The best links are:
- Editorially given (someone else had to put them there, it's not a site where you can just place your link)
- From a relevant site
- From a high authority site (pagerank/mozrank is a good proxy for authority)
- Embedded within relevant content
- Uses relevant anchor text, but not to an overwhelming degree
If you're looking for specific link building strategies, here is a great list: http://pointblankseo.com/link-building-strategies
-
Hi,
I can seem pretty hard to get some quality links nowadays but I think the best thing to do is not to think of it as "getting links" and to think about where your content will be seen by your potential/existing customers. Guest blogging can still be useful because if it is on a relevant and powerful blog then there is a good chance that people will read your post, realise you have a good knowledge on the subject and look for more information.
The secret is to give enough information about the subject you are writing about but enough in reserve to make readers want to know more. Think about creating some content (without the subject of the website you are looking to build for it is hard to be specific) and adding it to your website. As saw this before on Direct Travel's website (www.direct-travel.co.uk/infographic/uk-aviation) and thought it'd be a good example. They created this infographic and they can now contact different travel-related websites to ask them to link to this page. On the page where you create the "linkable asset", make sure you have details about the products/services you offer because you want to entice people to search through the website and ultimately convert.
This is just one way of getting links but it can be quite successful if you find the right type of content.
Hope that helps!
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can i get a list of internal and external links from moz?
My issue is that i have 133k external links and 730k total links. And from what i've read on the forums this means that we have about 597k internal links (730k total links minus 133k external links). And this seems like HUGE number of internal links. I somehow think it might be affecting our seo rankings as it might look like some "fishy" practice to Google. So in the graphs i can see that this number of total links has actually risen from 400k to 700k in the past months.. And since our external link count hasn't changed that much it means the number of internal links has grown a lot. So my idea is to check what are these internal links so I can better understand where they come from. Can anyone explain how come we have such a HUGE number of internal links? And more importnantly how can we see a list of these internal links so we could possibly rectify this and check if all is in order? I am adding a screnshot to give better insight jiDONUw
Link Building | | urkeman0 -
When buying used domains, how do i see the links pointing to that domain? OSE not showing links
when buying used domains, how do i see the links pointing to that domain? Sometimes the open site explorer doesn't show any links to the domain, especially if the domain is parked. Obviously a domain for sale with 1000 domains linking to it has lots of SEO Value right? Thanks mozzers!
Link Building | | Ron100 -
Do links from between common sites you run count as "bad" links?
Hi everyone,
Link Building | | AMA-DataSet
Iv recently been asked to review a group of sites. There are 3 sites, each of these sites has a link to the other two sites within the footer or the navigation.
These site are about a similar topic each provides a different perceptive or aims at a specific section of the industry so its not like the links are to irreverent sites. However because the links are in a global section they are repeated thousands of times on each site and count for a large proportion of the link profile to each site, I don't think this is good practise and I want to remove them or at least add a no-follow but my client insists they are relevant to each other and doesn't not want the links removing. What would be best in this situation? remove them? no-follow them? or leave them? Thank you in advance,
Liam0 -
Link Relevance vs Link Authority ?
Hi guys, I have a quick question regarding some low quality links my site is getting. From the information in Open Site Explorer, the website Im talking about has a page authority of 16 while the domain authority is 11\. These are very low quality scores in my oppinion and Im thinking of removing them with Google Disavow Tool. The thing is that, although the domain is low quality, the links have relevance as they're in the same business sector as us. More exactly, the name of the domain is taxisavona and the company I work for is also a taxi company. So, now I`m thinking, should I disavow the link because of it's low scores or should I leave it because it is relevant to our business ? Thank you in advance! Best regards, Tiberiu Iavorenciuc
Link Building | | Tiberiu0 -
My site has more than 1,341,796 total links but only 500 external links after months of SEO. Please help me ,not sure what went wrong.
My site has more than 1,341,796 total links but only 500 external links after months of SEO. Please help me ,not sure what went wrong.
Link Building | | rsethia1230 -
How can a not so passionate subject get links? Need ideas?
Our client owns a very big pest control site. They are competing with pestmall, orkin, terminex to name a few. Almost all of there competitors are spamming like crazy. For some of their competitors it is working. They get natural links very slowly. Maybe 1 natural link every week. How can a not so passionate subject get links? Here was my ideas. Offer a tool to pest control sites for a link in return. The flaw is most pest control company owners are not tech savy and if they are they have hired it out. I just really need some ideas. Thank you.
Link Building | | OxzenMedia0 -
Neighborhood links
Hi, If my company offers carpet cleaning services, what neighborhood links partner I need to find. Can anybody list down the neighborhood. Thanks.
Link Building | | younus0 -
Link building
Folks would you recommend i build a link on this site for $30... http://www.web-directory-australia.info please let me know detailed reasons as to your recommendation as I'm a new SEO and learning as much as I can 🙂
Link Building | | PHDAustralia680