Help w/ Google Event tracking w/ new Universal analytics.js
-
I want to implement Google event tracking after my visitors complete an estimate form. The form provides them an approximate range of costs based on their widget and widget amount.
I have the php coding done, but I don't know JS and I need to send an event upon completion of the estimate form. However, all of Google's examples are button click events. How do I send the event upon completing a form if there is no separate landing page?
If I have my Google analytics code on the page as well, would simply adding the following the completed estimate code work?
-
I have my new site and tracking live online. However, I can't find in analytics where this would report to! Perhaps it's not reporting properly...
-
That was a snap! Thanks for the great instruction.
-
Go Into Analytics
Your Account -> Admin -> Property -> AdWords Linking
It is very important that you have access to the Analytics as a main user and Adwords in the same account
should be easy from there click the button and authorize
Just to be sure
Adwords -> Account -> The Cog Icon -> Account Settings -> Linked Accounts
You should see your Analytics account if not give it 24 hours and retry
-
I created successfully created a new conversion goal in Adwords and created my dynamic value per https://support.google.com/adwords/answer/1722054?hl=en
I can't find any official documentation on linking the conversions in Analytics and Adwords. All I found was this 2009 article that is possibly no longer relevant. http://www.seroundtable.com/archives/019997.html
Any guidance on linking the two is very appreciated
-
If Analytics is set up with AdWords it will show up. But they have to be linked. Once they are linked in the Conversions section of AdWords there will be Import from Analytics which you would have to do but then it would count conversions from PPC
-
These events won't show up in Adwords for your PPC manager. But the technique you're using is not really weird, it's essentially the best solution to send this kind of data still to Google Analytics.
-
Hah! Yep...I just figured I shouldn't post it publicly.
Is it ok that I am reporting dynamic values for the events? These aren't completed sales (or I'd use eCommerce tracking), but have the potential to turn into one.
Will these show up in adwords as well for our PPC manager?
Thanks again all
-
If you replace UA-XXXXXX-1 with your own tracking ID then yes it is!
-
Wow! A lot of quick responses. Thank you everyone This is the last item before we launch our new design, so I'm excited to get it done.
Ok, so I modified the everything to be a bit more appropriate for my site for further clarity and listed it within the new analytics.js code. If the estimate is completed I would display the code below. Is this correct?
-
I agree, allow me to rectify with an edit. I too noticed that after the fact and died a little inside
-
You're right! I was more frustrated by the fact that your snippet was wrong as it was missing a comma + the PHP statement is not the most clear way.
-
Martijn,
I see what you are trying to do but by giving the Label a changing value you then make tracking it more difficult. You would then have to specify in GA when creating the event that the label contains 'nav buttons' not the default equals to.
Also you do have 4 values to work with
ga('send',{ 'hitType':'event', // Required. 'eventCategory':'button', // Required. 'eventAction':'click', // Required. 'eventLabel':'nav buttons', 'eventValue':4 });
-
Sean did a good first try on how you could include this on your page, however the code is not correct and will break it. What you're trying to do is send an event, but you only have 3 values you could provide. Not 4 as in both Seans and your example. The correct code would be: ga('send', 'event','button','click','nav buttons '); in this case the value will be added to the label of an event.
Hope this helps!
-
This is the Event Tracking for onclick related events
onclick="ga('send', 'event','button','click','nav buttons',);"
you don't need to specify the javascript you just put the code in the coding for the button
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Analytics global page empty
Hello, I don't know what happened with my Google Analytics initial page. For around a week I have there all my websites, but they show no results on global page. If I enter on any property I can see everything as normal, just not on the initial page. Screenshot: http://imgur.com/JKFVIh4 For sure I changed anything that I shouldn't. Perhaps you know what's wrong? Thank you in advance.
Reporting & Analytics | | prozis0 -
Is Google doing anything about the spam referrer plague in Google Analytics?
My client manages 15+ websites and we have observed the spam referrer issue has gotten steadily worse and worse in the last few months. I took the time to weed out the worst offenders via traffic filters but our referral traffic source garden was quickly full of weeds again a few weeks later. Does anybody know what the Google Analytics development team is doing to combat the spam referrer issue? I find it quite amazing that Google goes through the asinine effort to block out organic keyword data ("not found" & "not provided) but they don't seem to care about blacklisting/filtering spam referrers. RHnE6Wx
Reporting & Analytics | | RosemaryB3 -
Enable Demographics and Interests reports using analytics.js
Hi, I may be going mad, but i can't find the code to activate demographics and interest reports if you are using the new analytics code. I can only find the code adjust for the old code. Any one know where to find this? Thanks Paul
Reporting & Analytics | | eminent0 -
How to filter many cities from Google analytics
I need to filter hundreds of cities from my traffic reports. I've been told that adding them all in this format: |Knutsford|Ripon|Cheadle Hulme|Congleton| and using the 'matching reg/exp from the drop down should do it... Unfortunately that doesn't seem to be working as I can still see cities like London in the results.... Any ideas?
Reporting & Analytics | | david.smith.segarra0 -
Google Direct Traffic Reporting for Mobile on Analytics
We noticed a significant drop in our direct traffic in Google Analytics for mobile on July 30th but all our other traffic remains the same. What is the possible cause of this?
Reporting & Analytics | | COEDMediaGroup0 -
Google Analytics and DNS change
Our new alumni application is going be tested at domain uva.imodules.com . We are going to collect traffic data with a Google analytics account number UA-884652-XX. So going to uva.imodules.com/myPage.html would send its data to Google Analytics with that account number. Then when it is ready for production we are going to just change the domain name of the application and switch the DNS over to dardencommunity.darden.virginia.edu . So going to dardencommunity.darden.virginia.edu /myPage.html would send its data to Google Analtics with that SAME account number. Aside from having the testing domain data in the same profile are there any other issues/problems we may run into?
Reporting & Analytics | | Darden0 -
Has anyone experienced Google Analytics track the page visit to a "thank you" page, but not the goal conversion?
Has anyone experienced where Google Analytics would track the page visit to a "thank you" page, but not the goal conversion that should result? The goal had worked for a long time as it is as just a goal url with head match. No funnel. Not case sensitive. For about four days now, no conversions have been recorded, but Google Analytics shows hundreds of people visited the page that should trigger the goal. Additionally, we have received the hundreds of leads. A Screaming Frog search shows the code is embedded throughout the site. For the interested, the GA code looks like (and the 8 Xs are the correct number on the site): Am I missing something?
Reporting & Analytics | | 352inc0 -
Google Analytics help - exporting reports
Hey mozzers, A little help if you will. I am in traffic sources > sources > search > organic I am view keywords and comparing 1 month with another. Now I see what 1 keyword sends 1st month, 2nd month and % Change. I want to export this data to an .xls file. When I do, I end up with a file that shows what 1 keyword sends 1st month and 2nd month, but no % Change! I really need to include this in exported document.... Summary: Analytics hates me. 🙂
Reporting & Analytics | | MirandaP0