Started linkbuilding, traffic drops
-
So I have a couple 3 year old projects I left intact for the last 2 years. Lately I tried to revigorate them. I started to build links to pages that used to be in Google top ten, but the more links I build, the more I lose out on traffic.
The main keywords stay around the same position, I suppose the loss in appearances and traffic that can be seen in webmaster tools is mainly due to long tails I do not check the rankings for.
I want to ask you guys if anybody have experienced similar data?
I suppose it might be due to the exact anchor tags that I have used 3 years ago, so I already started removing those to see if it has a positive effect. I wanted to ask you, maybe somebody has experienced the same and already knows the reason and a solution for this phenomenon?
-
Thanks for that Bryan
-Andy
-
You hit the nail on the head Andy! If I was part of the Moz Team, I'd endorse that!
-
Thanks.
I already have switched from using KWsin my anchors, I am just waiting to see results. I have not done much SEO in last 2 years, so my old habits get stuck with me, I am trying to leave them behind.
Thanks, for you response, I am definately more sure how to do it now.
-
That sounds to be your problem right there. This isn't a viable linking solution any more and will do you more harm than good.
In order for links to succeed now, you need to be thinking linkable assets (what does your site have that people want to link to) and outreach (contacting site owners to inform them of this).
When looking at links back into the site, you don't want to be using keyword rich anchor text either. This will draw unwanted attention from Google, so always use neutral anchors such as the domain, brand or something as simple as a 'click here'.
I would stop doing what you are right now though and focus on quality over quantity.
-Andy
-
I am mainily targettng article directories PR 2+, domain 3-4+ years old. I write 1500-2000 character unique articles, with a variation of my target phrase being the title of the article, and therefore the title of the page where it becomes published. I place 1-3 links back to my own site with different anchor texts, that are never exact match for my keyword.
Any idea?
By the way: do you use title tags when you link back to your own page?
-
Without seeing the sort of links you are building, it is very difficult to know exactly what is being done and how good the links are.
What sort of sites are you approaching for links? How are the potential link partners being acquired? It sounds to me like the links you are building are not favourable, but as I said, impossible without seeing examples or until I understand what types of sites these are.
-Andy
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Linkbuilding strategy
Hi there! I'm just trying to carry out a linkbuilding strategy in the kitesurfing topic. I'm just looking for forums, directories and webs (for link-placement) but I guess that by doing this way I'm not gonna obtain much more links. Any suggestion? Thanks
Link Building | | juanmiguelcr0 -
Linkbuilding strategy
Hi there! When facing up a linkbuilding strategy what are the key points? Alternatives to include in the plan: (something is missing? Having a blog and generating attractive content in order to attract links Global directories How effective are they? Forums with dofollows Local directories What really works? Thanks in advanced.
Link Building | | juanmiguelcr0 -
Linkbuilding to http/https
Hello, Last year we changed our domain name from http to https. In the .htaccess we included a 301 redirect from http to https. Nevertheless, some pages do not let you link to https, so for linkbuilding we sometimes need to use http://www.domain.ext in stead of https://www.domain.ext. Would this be a problem? I should expect with the 301 redirect that we don't have an issue here, but I would like to be sure. Although, I can make the site accessible without https too, but I don't think this is a good idea regarding duplicate content, is it? Thanks. Tom
Link Building | | Onlinq0 -
On my latest report we have dropped one point on Domain authority. I also note that our 3 competitor rankings have dropped as well. Has something changed to make this occur.
On my latest report we have dropped one point on Domain authority. I also note that our 3 competitor rankings have dropped as well. Has something changed to make this occur.
Link Building | | Fodders0 -
Keyword drop with its own appropriate landing page
I have a question to ask. I have these two generic keywords - e.g. shoe and shoes. These two keywords have its own landing pages - www.example.com/shoe.aspx and www.example.com/shoes.aspx Now here is my dilemma. Every time I do link building on these keywords using its own landing pages (www.example.com/shoe.aspx and www.example.com/shoes.aspx), the landing page which is "www.example.com/services.aspx" is the one that ranks on the SERPs while the appropriate landing pages (www.example.com/shoe.aspx and www.example.com/shoes.aspx) go down in the results. So what I did was I started using the services page ( www.example.com/services.aspx) for both keywords - shoe and shoes. Now what happened then and now was that, the shoe and shoes appropriate pages (www.example.com/shoe.aspx and www.example.com/shoes.aspx) go up in the SERPs while the services page (www.example.com/services.aspx) go down. I do not know what to do. Pls help
Link Building | | matti_wilson0 -
Company Looking For A LinkBuilder
I'm in the process of looking for a link building to handle a 6 months to a year campaign, for 8 campaigns. Can anyone recommend someone for me please? We are looking for someone that can give us guarantee results on the first page of the major search engines. As well as showing us our benchmarks from where our keywords were previously to where they will be when the campaign is over. If anyone can help us out we really need some help.
Link Building | | TSpike10 -
Ranking dropping for certain keyword
Hi There, Just wondering what has happened to my rankings as I cant seem to understand it. In the past week we've dropped from page 1 to page 10 for a certain keyword. The URL is also different that google displays - instead of displaying the individual page it now just links to the main domain. All the other keywords have remained consistent and some have improved. The page is still in the Google Index if I manually search for it. There hasn't been any dramatic change to the page except I've created a few links to it. Have we been penalized by Google and is there anything I can do?
Link Building | | danielmckay70 -
Linkbuilding in unrelated blogs
Does google penalize you for linkbuilding in blogs that are non related to the topic of your website? Are there any positive benefits to link building in unrelated blogs?
Link Building | | 13375auc30
