Will our website traffic be adversely affected by Google by allowiing other sites to post our content on their sites?
-
Hi,
We're a radio station posting original content each day.
We belong to a sector of similar radio stations. It's been proposed that we all contribute content to this group
so any radio station can grab this content and post it on their own websites.As the site with the most content and web traffic, could this potentially harm us?
-
Thanks EGOL for taking the time to give me your thoughts. I've got some things to think about before jumping in.
-
We're a radio station posting original content each day.
Nice work! You are making a big investment to make this happen. I hope that you are getting a lot of traffic from search out of this and that people visit your site daily to read your new content.
It's been proposed that we all contribute content to this group so any radio station can grab this content and post it on their own websites.
Those weasels who proposed this want to ride your train. I bet the ones who propose this run the laziest stations on the planet. Tell them to get off of their lazy duffs and write their own content.
As the site with the most content and web traffic, could this potentially harm us?
In reality it has a greater chance of tanking your competitors because they could be viewed as the republisher - because your site is probably stronger and may be credited by google as the original publishing source. BUT, that can not be guaranteed.
If you think that there is little overlap of direct traffic, meaning people who visit your site are unlikely to visit their site, you could consider this....
For a monthly fee, you would allow them to publish a certain number of your articles on their site but the requirement is that they have rel=canonical properly installed on every one of your articles. That would generate income for you and the article would be attributed to your site, thus protecting you and them from Panda problems and duplicate content filtering.
Or, with rel=canonical installed on every page, you could allow them to use a limited number of articles and you get the ad revenue. I think that there are some ways to do this that will be to your advantage, but I would not do it without contracts and regular inspections of how things are implemented.
-
I'm not sure this would help the other radio stations and as others have suggested will damage you. I would fight the proposal as much as possible. It won't benefit either party.
I appreciate though that you may be tasked with making the best of a bad situation. Patrick has come up with some great suggestions.
Good luck whatever you end up doing
-
Thanks Stramark,
There's a desire to help other radio station websites, so a content pool was suggested.
We'd be participating to help the sector rather than ourselves. But, I don't want to be disadvantaged in the process. -
Yes! Google would punish you (or do not give you credit for the links) if you would overdo it.
Matt Cutts explained that using pr articles, press releases and blog spinning in order to get more (or to much) links was not allowed and a nofollow should be added to the links.
Also excessive use of linking from widgets can be a reason for penalty. The question is: what is excessive?!
Google is all about unique content. So no excessive content spinning.
-
Thanks Patrick.
Option B would be a prerequisite for us. Are you aware of any penalties that Google and other search engines might impose?
-
Hi there
What I would do is ask the other station sites to either:
A. Place a canonical tag to your website in the content they use
B. Place a link to your site on their site as the origin for the content - preferably nofollow if multiple sites use your contentIs it imperative that to be a part of this group that other station websites can take your content? Your content makes your site unique - I would protect that as much as you can and not allow websites to just take it. Not ideal at all for you.
Let me know if you have any questions! Good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Linking Between Sites
Hi everyone, Hope you are all doing well. If a company owns several different websites that are supposed to be different brands but are part of the same niche/sector is it OK to link between them? Or would this be seen as violation? Thanks
Link Building | | National-Homebuyers0 -
Sponsored post
If we are to get a quality blog to write a "sponsored blog post" for us and if they clearly state it is "sponsored" should the link back to our website be "no follow"? From an SEO stand point is it even worth getting the link if its "no follow"?
Link Building | | roberthseo0 -
Started linkbuilding, traffic drops
So I have a couple 3 year old projects I left intact for the last 2 years. Lately I tried to revigorate them. I started to build links to pages that used to be in Google top ten, but the more links I build, the more I lose out on traffic. The main keywords stay around the same position, I suppose the loss in appearances and traffic that can be seen in webmaster tools is mainly due to long tails I do not check the rankings for. I want to ask you guys if anybody have experienced similar data? I suppose it might be due to the exact anchor tags that I have used 3 years ago, so I already started removing those to see if it has a positive effect. I wanted to ask you, maybe somebody has experienced the same and already knows the reason and a solution for this phenomenon?
Link Building | | snetface0 -
Does Google Groups and Google Community links count?
Hello Everyone. I noticed when I added a few links from Google Groups and Google Communities. It has a do follow? Does that mean it help your SERPS? Thanks for you help?
Link Building | | EVERWORLD.ENTERTAIMENT0 -
30,746 Links from One Site to Our Site
I learned this morning in our Google Webmaster Account about a website has 30,746 links to our website. Both our website and their site present information related to plastic materials, so in essence they complement one another. However, is having that massive amount of links from one site to ours a bad thing and should we use Google Disavow? Also, they have a PR3 while our site is PR5 (not sure if that matters much).
Link Building | | Prospector-Plastics0 -
Find simiar websites
We have a particular blogger that provides lots of links to our website every day. Can you recommend tools that provide data/analytics about other sites that might be similar as compared so we can partner with them as well? Thanks.
Link Building | | Timmmmy0 -
I want to know about guest posting is it the right way to optimize a website ?
Hi i want to know should i publish the article by gust posting .my keywords are rank in major search engine if i use the wired content that is beneficial for website
Link Building | | SameerBhatia0 -
Can Off-Topic Guest Posts on Quality Sites Hurt You?
Based on recent changes in Google, do you think that an off-topic guest post on a high quality domain will help you or hurt you or have no effect. An example would be if you published a guest article on SEOMoz about SEO but your website sells basketball shoes.
Link Building | | ProjectLabs1