Started linkbuilding, traffic drops
-
So I have a couple 3 year old projects I left intact for the last 2 years. Lately I tried to revigorate them. I started to build links to pages that used to be in Google top ten, but the more links I build, the more I lose out on traffic.
The main keywords stay around the same position, I suppose the loss in appearances and traffic that can be seen in webmaster tools is mainly due to long tails I do not check the rankings for.
I want to ask you guys if anybody have experienced similar data?
I suppose it might be due to the exact anchor tags that I have used 3 years ago, so I already started removing those to see if it has a positive effect. I wanted to ask you, maybe somebody has experienced the same and already knows the reason and a solution for this phenomenon?
-
Thanks for that Bryan
-Andy
-
You hit the nail on the head Andy! If I was part of the Moz Team, I'd endorse that!
-
Thanks.
I already have switched from using KWsin my anchors, I am just waiting to see results. I have not done much SEO in last 2 years, so my old habits get stuck with me, I am trying to leave them behind.
Thanks, for you response, I am definately more sure how to do it now.
-
That sounds to be your problem right there. This isn't a viable linking solution any more and will do you more harm than good.
In order for links to succeed now, you need to be thinking linkable assets (what does your site have that people want to link to) and outreach (contacting site owners to inform them of this).
When looking at links back into the site, you don't want to be using keyword rich anchor text either. This will draw unwanted attention from Google, so always use neutral anchors such as the domain, brand or something as simple as a 'click here'.
I would stop doing what you are right now though and focus on quality over quantity.
-Andy
-
I am mainily targettng article directories PR 2+, domain 3-4+ years old. I write 1500-2000 character unique articles, with a variation of my target phrase being the title of the article, and therefore the title of the page where it becomes published. I place 1-3 links back to my own site with different anchor texts, that are never exact match for my keyword.
Any idea?
By the way: do you use title tags when you link back to your own page?
-
Without seeing the sort of links you are building, it is very difficult to know exactly what is being done and how good the links are.
What sort of sites are you approaching for links? How are the potential link partners being acquired? It sounds to me like the links you are building are not favourable, but as I said, impossible without seeing examples or until I understand what types of sites these are.
-Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will our website traffic be adversely affected by Google by allowiing other sites to post our content on their sites?
Hi, We're a radio station posting original content each day. We belong to a sector of similar radio stations. It's been proposed that we all contribute content to this group
Link Building | | Hope-Media
so any radio station can grab this content and post it on their own websites. As the site with the most content and web traffic, could this potentially harm us?1 -
Linkbuilding backlinks list to linkpartnes embed in website?
We do backlinking for clients. And for this we also create a backlink page for linkingpartners (afcorse not all link have a backlink). For easy maintaince it would be handy if we can create a page on our server that is embed on the website of our clients. Is it possible to do this so there is no negative SEO? (google will rate this page and the content perfectly) best regards, Vincent
Link Building | | Aquaster1 -
Article marketing, keyword research, traffic kaboom and you tube views?
Is article spinning and article marketing has its place in video marketing after Google Updates? which is the best Keyword research tool to buy? Is services like traffic kaboom is worth buying? Is buying youtube views is effective? Sorry for asking too many questions, but i can't resist.
Link Building | | Sajiali0 -
Penguin issue or wrong linkbuilding strategy?
Quite a few month ago before Google implemented Penguin algorithm I had a great situation. After 24th of April my ranking and traffic dropped instantly. Here a a screenshot from my GA: http://imageshack.us/a/img15/4717/screenshot20121013at120.png I have reviewed my linkbuilding strategy and on-page optimisation however some keywords which dropped out of page 5 don't want to come back even close to page 1. I would appreciate a professional advise on how my strategy, on-page optimisation can be improved. For those who are interested here is my domain: http://www.desertsafariabudhabi.ae The keyword which is more interesting for me is "desert safari abu dhabi". Thanks in advance, Russel
Link Building | | smokin_ace0 -
Drop in the external links
Hi, We notice a sudden drop in our external links over a month (May to June). The numbers have fallen drastically from ~55K to ~28K.The followed linking root domains has changed from 781 to 776. I am using OSE to download the inbound links data an analyse, however the downloaded csv lists only about 25 links from every domain so I am unable to figure how we have lost the external links over time. But, the Domain Mozrank has seen a gradual increase. Now I suspect the reason for the DA of our site to fall from 58 to 57 is mainly because of the external links loss. Am I right in assuming this? Is there a way to figure out the lost links? Please help! Thanks,
Link Building | | madedotcom0 -
What linkbuilding techniques are working right now after google's recent update?
I'm facing some issues after the google's recent update, been using blog networks, blog comments, web 2.0 submissions, directory submissions etc What techniques works now? i don't see any improve from web 2.0 these days may be we need to get enhance ? may be curated content? to what extent i understand this, i think they all are low quality backlinks which all the other blackhat markets use previous, and it even gets worst if we keep on doing this --- for the last 1-2 weeks i've stoped linkbuilding just searching for something concrete with this regard, because backlinks that are DoFollow is necessary to have! any thoughts on working techniques that won't harm my rankings?
Link Building | | caspiauk1 -
Inbound links – does the traffic matter at all??
So we know that links from highly ranked websites, pages with high DA, PR etc, matter. What about the traffic on these links? Do Google and others look at the traffic on the links and factor that into the algorithm? What do people think about this? Just wondering about this as don’t see it talked about much….Thanks
Link Building | | inhouseninja0