Interal linking
-
Re: I'm stuck by internal linking.
What structure should a football website follow? Silo or Topic Cluster?
I need advice on my website. My website: https://tipbongda247.net/
I hope there are answers!
Thanks -
Also I am having difficulties on internal links (and also on speed ...), also because when the pages grow in number, even if you had an initial strategy it becomes more and more difficult to follow it.
I would like to apply them as they do on this site that I am monitoring:
thesofthub.ca -
@JoelX Thanks for the tips. I'm going to apply these to my site. One other question - for a site where I have a page like https://guruseoservices.com/seo-services/ and then I want to create a page per city should I create this structure maintaining a flat URL structure --> /%city%-%state/province%-seo-services page or shift to a more siloed structure such as /%state%/%city%/%service% structure?
-
@joelx said in Interal linking:
@thanhdung0906 For your site, I would suggest going with Silo as this will give you more flexibility to have a well optimized internal linking structure on your website.
Silo Content structure will also make it easier for the Google bots to crawl and index your website more efficiently, as well as help users to follow the clear path which will ultimately improve the website usability.@SeanAliGrowME You can definitely try to create some great blog posts around the topic or services you offer and include internal links to the Calgary SEO landing page. You can also try to create some internal linking from the different pages like Our Story, Digital Marketing, etc.
@honorway The best approach to handle the internal linking for a larger website is using Google Analytics and Search Console data. We would recommend checking through the GA and GSC data to identify the pages that are driving traffic to the website. Once you have the list of these pages, you can create internal links to the lower performing pages on your higher traffic pages.
For page load speed, I can see the website is on Wordpress so I would recommend removing the plugins that are not in use, get a CDN and make use of the plugins like WPRocket that will help you improve the page load speed.Thank you, actually there are many plugins installed, it would be better to try to delete some of them
-
@thanhdung0906 For your site, I would suggest going with Silo as this will give you more flexibility to have a well optimized internal linking structure on your website.
Silo Content structure will also make it easier for the Google bots to crawl and index your website more efficiently, as well as help users to follow the clear path which will ultimately improve the website usability.@SeanAliGrowME You can definitely try to create some great blog posts around the topic or services you offer and include internal links to the Calgary SEO landing page. You can also try to create some internal linking from the different pages like Our Story, Digital Marketing, etc.
@honorway The best approach to handle the internal linking for a larger website is using Google Analytics and Search Console data. We would recommend checking through the GA and GSC data to identify the pages that are driving traffic to the website. Once you have the list of these pages, you can create internal links to the lower performing pages on your higher traffic pages.
For page load speed, I can see the website is on Wordpress so I would recommend removing the plugins that are not in use, get a CDN and make use of the plugins like WPRocket that will help you improve the page load speed. -
Also I am having difficulties on internal links (and also on speed ...), also because when the pages grow in number, even if you had an initial strategy it becomes more and more difficult to follow it.
I know that many use the internal linking strategy to encourage and increase visits to less strong pages, but I don't know how to do it. If anyone has any suggestions, I would like to apply them as they do on this site that I am monitoring: https://www.ilcamminodisantiago.net/ -
This is interesting. I am currently updating my internal links. Hey fellow mozers, care to answer the OP's question.
Also any suggestions for my page https://growmemarketing.ca/calgary-seo/? What would be the best internal linking strategy for the page?
Thank you
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Link juice from links that are not on the page?
Hello, Thank you in advance for your help! I was doing research for backlinking opportunities by looking at competitor backlinks using Open Site Explorer and I ran into a puzzle. When I do an Open Site Explorer search for http://whatsdavedoing.com/ I find that link equity is being passed to the site from a number of pages on the http://www.travelsupermarket.com/ blog with the anchor text "What's Dave Doing" When I go to these pages and do a source code search I cannot find this anchor text. When I do a google search with the following: site:travelsupermarket.com "What's Dave Doing" I find that there are tons of items that come back with a list of blogs in their description: "Dec 5, 2013 - ... foXnoMad · Inside The Travel Lab · itravelnet · The Mad Traveler Blog · The Mad Traveler Online · Uncornered Market · What's Dave Doing?" Where is this coming from? What is going on here? Is this a linking tactic that sites use to pass link juice to contributors without linking to them directly? Any help is much appreciated! Thanks!
Competitive Research | | overlandundersea0 -
Tool for discovering outbound links?
I want to find a tool where I can put in a url: www.site.com and it will tell me all the people that site links to. If this is in the Moz tool set, then I apologize. I couldn't find it. I can only find tools that tell me who links to a site, but not the other way around. Thanks, Ruben
Competitive Research | | KempRugeLawGroup0 -
How to approach link building/content in my weight loss coaching niche in a large scale way
Hello, I run a weight loss coaching business, bobweikel.com that is in it's early stages. I'm still working on making it graphically appealing I want to increase my number of national clients - it's coaching done over the phone or skype. I'm needing help analyzing my niche, specifically keywords, article content topics, link building tactics. I want to put a lot of time into it. Eventually I want to scale it up and hire other weight loss coaches and even SEO help. How do I get this dream going through gaining national clients online? There's not much traffic locally. I'm enough of an authority that, with enough time, I can create kickass content on the topics of weight loss and also the topic of NLP (NLP is the type of coaching I do, but it's little known) I'd like to add 5 best-of-the-web articles and a blog. Looking for advice. Would like to dream big. Tools I normally use (though I'm open to anything): OSE, Link Prospector, Excel Pivot Tables, Buzzstream, iPhone 5S video camera with tripod, youtube video embed, keyword discovery
Competitive Research | | BobGW0 -
Decent domain authority score with no links other than their own linking back to them. How is that possible?
Hello everyone I just spotted the following 'abnormality' while doing a little link analysis with Open Search Explorer. I checked out a site that has a domain authority score of 35, when the only domain linking back to them is ''the site itself'. They happen to have a domain authority of 35 themselves, but no other links pointing back to them apart from their own and yet they have the same authority as other sites with twice the amount of content and an actual backlink profile. How is that possible? 🙂 Links and authority scores, stills baffles me...
Competitive Research | | Hermski0 -
Internal/External link ratio
I have a client who ranked #3 for a very important and highly competitive keyword phrase. Using the 'Compare Pages' tool in open site explorer I could see that we were far better optimized than the two websites that were out ranking my client. Our PA was higher, the MozRank was higher, more internal and external links (and the external are all high quality) more linking C blocks etc.. etc... not just the page but the website, in general, was better optimized. The one thing I did notice was that although we had more internal and external links, our ratio was far heavier to the external side than the ratio of either competitor. So, at a loss of what else to do, I went through the website and beefed up the internal links to the specific page in question. I didn't over do it, just moved up from about 6% to about 12% (one competitor was at about 20% while the other was about 65%). Six days later we are number two rather than number three. Coincidence? Should I beef it up even more? Has anyone ever come across anything like this? Thank you for your comments in advance.
Competitive Research | | Vizergy0 -
What is your best technique of getting .Gov and .Edu links?
I'm looking for some great techniques to get .Gov and .Edu links. Please do not comment "Great content" because I know that. I'm looking for something beyond creating great linkworthy content.
Competitive Research | | TylerReardon0 -
Tool to compare which links competition has but i don't?
Is there a tool that I can use that will show me a list of my competition's links that I don't have?
Competitive Research | | ballhogjoni0 -
Does InAnchor count partial match links?
Here is what Google says about the InAnchor operator. I am curious to know if this will show results with exact match or partial match anchor text. Does anybody know?
Competitive Research | | TheEspresseo0