Our Sites Organic Traffic Went Down Significantly After The June Core Algorithm Update, What Can I Do?
-
After the June Core Algorithim Update, the site suffered a loss of about 30-35% of traffic. My suggestions to try to get traffic back up have been to add metadata (since the majority of our content is lacking it), as well ask linking if possible, adding keywords to alt images, expanding and adding content as it's thin content wise. I know that from a technical standpoint there are a lot of fixes we can implement, but I do not want to suggest anything as we are onboarding an SEO agency soon. Last week, I saw that traffic for the site went back to "normal" for one day and then saw a dip of 30% the next day.
Despite my efforts, traffic has been up and down, but the majority of organic traffic has dipped overall this month. I have been told by my company that I am not doing a good job of getting numbers back up, and have been given a warning stating that I need to increase traffic by 25% by the end of the month and keep it steady, or else. Does anyone have any suggestions? Is it realistic and/or possible to reach that goal?
-
Crazy, it happened to me, i had my South African entertainment blog traffic drop in half (HiphopZa Amapiano). Others all dropped by more than 90%, funnily the contents are very great, good practices ere observed. It's quite painful y'all. Only my South African music download blog survived a bit. Damn!
-
@newhazel said in Our Sites Organic Traffic Went Down Significantly After The June Core Algorithm Update, What Can I Do?:
I’m in a challenging situation and could use some advice. Since the March 2024 core update, our site has suffered a significant loss of 40-50% in traffic. Despite various efforts, including adding metadata to our content (which was previously lacking), the traffic fluctuations have continued. Just last week, we experienced a brief return to "normal" traffic for one day, followed by a 30% dip the next day.
I’m in a challenging situation and could use some advice. Since the March 2024 core update, our website has suffered a significant loss of 40-50% in traffic. Despite various efforts, including adding metadata to our content (which was previously lacking), the traffic fluctuations have continued. Just last week, we experienced a brief return to "normal" traffic for one day, followed by a 30% dip the next day.
-
Thanks for reply Jason,
This is my website, "https://www.stardewvalleyapk.me/", and I am tracking StarDew Valley Apk and StarDew Valley on it. I am targeting these keywords to boost traffic again.
-
Hi everyone,
Same issue in March 2024 UpdateI’m in a challenging situation and could use some advice. Since the March 2024 core update, our site has suffered a significant loss of 40-50% in traffic. Despite various efforts, including adding metadata to our content (which was previously lacking), the traffic fluctuations have continued. Just last week, we experienced a brief return to "normal" traffic for one day, followed by a 30% dip the next day.
-
Hi,
What's the URL & What keywords are you tracking?
-
I think you know this, but there is no way of guaranteeing getting back to your prior traffic levels in short order (or +25%), nor keeping it steady. Algorithm updates can fundamentally change the winners and losers in a given segment, and there may be no quick win to return to old results as the underlying variables have changed.
Some ideas and thoughts though:
- I don't know what kind of site you are running, but with ecommerce / lead gen sites, we have sometimes seen that this kind of core update can lead to a traffic drop without a drop in true performance (sales / leads) because the update was actually aligned with user expectations and dropped in areas where you weren't performing anyway (see e.g. slide 116 onwards in my colleague's presentation here). If you happened to find that you were in this situation, you may find that you can make the case to the business that the situation isn't as dire as it seemed at first
- For practical ideas, I'd advise checking out Marie Hayne's work - see for example her presentation at our recent SearchLove conference in Boston on practical tips for improving EAT (Expertise Authoritativeness Trustworthiness)
Good luck!
-
Hi Joe!
Thanks for your response! Much appreciated!
We have not audited the site, we are not even on Search Console. Resources are very limited as I am the only person working on this and don't have the technical skills or support to do any of that.
I have been doing basic on-page SEO but can't bring up the numbers after the core algorithm update. I tracked the drop on June 4th on Google Analytics. All the articles we used to rank high for organically dropped significantly (#35, #62, #15 etc when they used to be in the top 10).
I have only been able to track keywords through Moz. A few keywords that used to rank #1 are now #51. I also wonder if it's because of our ad to content ratio. It's not the most aesthetically pleasing or user-friendly site.
-
Hi there,
What efforts have you made to date?
Have you audited the site in more detail?
- Where the drops occurred via Search Console?
- What keywords dropped the most & when
- Audited your website to see if there are any technical issue?
- Conducted a backlink audit - do you acquire backlinks
You appear to lack the basics such as:
- meta-data
- alt tags
- substantial content, possibly due to the lack of a content strategy
25% by the end of the month doesn't sound realistic, an external agency probably won;t turn anything around in less than a few months.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
My site is showing indexed in search console but not appearing in Serps
hi, i have recently made sites.google site and submitted to search console but when I copy paste in google , its not appearing
Algorithm Updates | | alan-shultis0 -
Can Yoast plugin change back old title automatically?
I have a problem with the first page on my website. Im using Wordpress and Yoast SEO plugin. After I have changed and updated some information on the page, I also wanted to change and make a better page title. That I understand is to be changed under pages, by scrolling down to the Yoast setting for the specific page. Is that right? However, I have changed the title over and over again, and asked Google to re-index the page. Everything is fine directly after that. But when I check again after 24-48 hours, the page have automatically changed back to the old title? How is that possible? I´ve tried about 5-10 times, but it does the same thing after 24-48 hours every time. Hope you people with great knowledge can help me out here. 🙂
Algorithm Updates | | Masse0 -
Hit by an unnamed Google update on November 30th - Still suffering
Hi, Moz Community. Just decided to sign up for a free trial because I'm absolutely at my wits end here. Here's my site: cheapgamesguru.com I run a small PC gaming blog monetized by affiliate marketing. I do all the writing, SEO, etc. myself. The content I write is, from what I can tell, fully complying with Google's guidelines, and in and of itself is pretty informative and high-quality. My site was started in December of 2015, and it was doing very well for a good 10 or 11 months - until late November of 2016. Then something happened. My traffic started plummeting - I went from getting nearly 300 organic users a day (Not sessions - actual unique users) to 80, then 40, and now I'm lucky to get over 15 a day. I do not do ANY black hat SEO whatsoever. I have not taken part in any shady link building schemes, nor do I try to trick Google in any way. I just write good content, do good keyword research (Targeting only low-hanging fruit and low-difficulty keywords using KWFinder), and do my best to provide a good user experience. I run no ads on my site. Glenn Gabe wrote about a potential Google update on November 29th, but the stuff he said in his article doesn't seem to affect me - my mobile site is perfectly fine, according to Google's own metrics and testing tools. Here's the article in question: http://www.gsqi.com/marketing-blog/november-30-2016-google-algorithm-update/ At first, I thought it was possible that this was a result of my competitors simply doing far better than me - but that doesn't seem to be the case, as their rankings did not actually move - mine simply pummeted. And many of their sites are far worse than mine in terms of grammar, spelling, and site speed. I understand backlinks are important, by the way, but I really don't think that's why my site was hit. Many competitors of mine have little to no backlinks and are doing great, and it would also not make much sense for Google to hit an otherwise great site just because they have few backlinks. A friend of mine has reached out to Glenn Gabe himself to see if he can get his input on my site, but he's had a busy schedule and hasn't gotten a chance to take a look yet. I recently obtained a backlink from a highly relevant DA 65 site (About a month ago, same niche as my site), and it now shows up in Search Console and Ahrefs - but it hasn't affected rankings whatsoever. Important Note: I'm not only just ranking poorly for stuff, I'm ranking in position 100-150+ for many low-competition keywords. I have no idea why that is happening - is my site THAT bad, that my content deserves to be ranking on page 15 or lower? Sorry for the long question. I'm struggling here, and just wanted to give as much information as possible. I would really appreciate any input you guys can give me - if any SEO experts want to turn my site into a case study and work with me to improve things, I'd also be open to that 😉 I kid, of course - I know you guys are all busy. Thanks! P.S. I've attached a picture of my SEMRush graph, for reference, as well. mhgSw
Algorithm Updates | | polycountz0 -
Algorithm Updates
Hi I wanted to ask if anyone had any methods of checking whether you've been affected by a Google refresh? We saw a drop in visits back in July 2015 and I'm trying to pinpoint what from. I saw their was a refresh, but this only affected 2-3% of sites. I wasn't working on the site back then so I'm not fully aware of what was happening Thankyou
Algorithm Updates | | BeckyKey2 -
Next Google PR update
When is next google Pagerank update is expected to arrive.
Algorithm Updates | | csfarnsworth
I know it takes one month to one year for Google to update it but I know many people sitting here at Moz know some secrets for sure.0 -
Do links from unrelated sites dilute your rankings for your key phrases?
do links from unrelated sites dilute your rankings for your key phrases? i've always heard don't get links from unrelated sites but if that mattered, then how would sites with totally diverse pages such as newspaper sites, sears, and other catalogue sites rank for these diverse subjects on their site? How does Facebook rank when it gets 100,000 links a day from sites that have nothing to do with a social media site? I'd love to hear everyone's opinion on this. Also, Do links from unrelated sites give less push than related links? Take care,
Algorithm Updates | | Ron10
Ron0 -
Google Panda Update - google.com.br ( brazil )
Hello folks, Someone know if google run their panda update in brazil ( www.google.com.br ), this week? Coz I can see a interesting boost in my google traffic sources. Thank you.
Algorithm Updates | | augustos0 -
Google seems to have penalised one section of our site? Is that possible?
We have a page rank 5 website and we launched a new site 6 months ago in February. Initially we had horrible urls with a bunch of numbers and stuff and we since changed them to lovely human readable urls. This had an excellent effect across the site except on one section of the site: http://www.allaboutcareers.com/careers/graduate-employers Although Google has indexed these pages and several have a PR 2 they do not appear in Google when previously they were on page 1 when we had the old urls. We figured we just needed some time for Google to get used to it, but it hasn't done anything. It is also worth mentioning we changed the page titles from: FIRM NAME | DOMAIN NAME then... FIRM NAME | Graduate Scheme, Jobs, Internships & Apprenticeships | DOMAIN NAME then.. FIRM NAME | Graduate Scheme, Jobs, Internships & Apprenticeships Do you think these are being penalised? There are two types of page: Example A: http://www.allaboutcareers.com/careers/graduates/addleshaw-goddard.htm Example B: http://www.allaboutcareers.com/careers/graduates/accenture.htm
Algorithm Updates | | jack860