Desktop vs. Mobile Results
-
When googling on www.google.ca for "wedding invitations" and in my own geo location market of Toronto, my site - www.stephita.com, will show up differently on SERP on desktop (Chrome & IE) vs. mobile (iPad, iPhone, android, etc.).
On desktop SERP, I will show up 6/7 position... (which is relatively a new position, the past 3 weeks - I was previously on page 2) (After a bunch of SEO fixes, I've managed to propel my site back to page 1!)
On mobile SERP, I only show up on 1/2 position on PAGE 2
As I mentioned above, I did a bunch of SEO fixes that I think were related to Panda/Penguin algos. So I'm wondering why my MOBILE SERP has NOT improved along the way? What should I be looking at to fix this 5-6 position differential?
Thanks all!
-
So I used the Google PageSpeed Insights to get a better idea:
I'm somewhat technically saavy, but I can't seem to wrap my brain on HOW TO Enable Compression fix???
Do you happen to have a "simple example" of what needs to be done? I understand the concept of having a compressed file will save on bandwidth etc... But am I literally "gzipping" the files like "jquery.js"... but how does the HTML code work etc.. Any straight forward example you could possibly show me?
Same with ENABLING CACHE... My site is done w/ PHP, so i thought sending a simple HEADER command like so:
header("Cache-Control: max-age=2592000");
would suffice... but the pagespeed insight still says,the following elements: which are jpgs, css files, js files that my "www.stephita.com" index file references... Am I doing the Cache statement correct, by putting it on the INDEX.PHP page? Or do I somehow have to literally have to reference each jpg/css/js file that the PageSpeed insight is saying needs something done? Again, examples?
I appreciate any help on this matter
-
Tyson, Google's mobile and desktop algorithms are different--so that's why you're seeing different results. As Ruben mentioned, there may be mobile issues that you can fix or optimize for, which will help your site rank better in the mobile search results.
I took a look at the results for your site in Google's Mobile test https://www.google.com/webmasters/tools/mobile-friendly/ and it's mobile friendly, but the WebPageTest.org results show that it definitely needs to be cached--you should set up a CDN such as CloudFlare in order to cache the pages on the site.
-
One major reason might be your mobile score according to pagespeed insights. When I put your site in, your mobile page was a 50/100. Your desktop was 64/100 - which is not good - but still better than 50.
If you have the capability - or can hire someone who does - implement the suggestions on pagespeed insights. Enable compression, leverage browswer caching, etc, and I bet that will help close the gap, at least some.
Best,
Ruben
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
URL structure - Page Path vs No Page Path
We are currently re building our URL structure for eccomerce websites. We have seen a lot of site removing the page path on product pages e.g. https://www.theiconic.co.nz/liberty-beach-blossom-shirt-680193.html versus what would normally be https://www.theiconic.co.nz/womens-clothing-tops/liberty-beach-blossom-shirt-680193.html Should we be removing the site page path for a product page to keep the url shorter or should we keep it? I can see that we would loose the hierarchy juice to a product page but not sure what is the right thing to do.
Intermediate & Advanced SEO | | Ashcastle0 -
Google Indexing Of Pages As HTTPS vs HTTP
We recently updated our site to be mobile optimized. As part of the update, we had also planned on adding SSL security to the site. However, we use an iframe on a lot of our site pages from a third party vendor for real estate listings and that iframe was not SSL friendly and the vendor does not have that solution yet. So, those iframes weren't displaying the content. As a result, we had to shift gears and go back to just being http and not the new https that we were hoping for. However, google seems to have indexed a lot of our pages as https and gives a security error to any visitors. The new site was launched about a week ago and there was code in the htaccess file that was pushing to www and https. I have fixed the htaccess file to no longer have https. My questions is will google "reindex" the site once it recognizes the new htaccess commands in the next couple weeks?
Intermediate & Advanced SEO | | vikasnwu1 -
Http vs. https - duplicate content
Hi I have recently come across a new issue on our site, where https & http titles are showing as duplicate. I read https://mza.bundledseo.com/community/q/duplicate-content-and-http-and-https however, am wondering as https is now a ranking factor, blocked this can't be a good thing? We aren't in a position to roll out https everywhere, so what would be the best thing to do next? I thought about implementing canonicals? Thank you
Intermediate & Advanced SEO | | BeckyKey0 -
Mobile Meta Descriptions
Hi we have a e-commerce site on Magento. A lot of the current current meta descriptions are over 120 characters, which is approximately what Google cuts off for mobile search. We want to create mobile meta descriptions but where would we add them to the CMS and how do we tell Google to use the mobile meta description when the site is responsive. Any suggestions would be very much appreciated! Thanks, Chris
Intermediate & Advanced SEO | | jayoliverwright0 -
Shopify Product Variants vs Separate Product Pages
Let's say I have 10 different models of hats, and each hat has 5 colors. I have two routes I could take: a) Make 50 separate product pages Pros: -Better usability for customer because they can shop for just masks of a specific color. We can sort our collections to only show our red hats. -Help SEO with specific kw title pages (red boston bruins hat vs boston bruins hat). Cons: -Duplicate Content: Hat model in one color will have almost identical description as the same hat in a different color (from a usability and consistency standpoint, we'd want to leave descriptions the same for identical products, switching out only the color) b) Have 10 products listed, each with 5 color variants Pros: -More elegant and organized -NO duplicate Content Cons: -Losing out on color specific search terms -Customer might look at our 'red hats' collection, but shopify will only show the 'default' image of the hat, which could be another color. That's not ideal for usability/conversions. Not sure which route to take. I'm sure other vendors must have faced this issue before. What are your thoughts?
Intermediate & Advanced SEO | | birchlore0 -
Seo App on Mobile
Hi all i am learning seo mobile app on google play and itune , I'm finding some tips or experience to seo there. Please tell me some advise .Thanks all
Intermediate & Advanced SEO | | Anhlebksp0 -
Mobile Sitemaps
We are planning on creating a mobile site using a different URL. Our current sitemap creator won't dynamically detect mobile pages using the rel="alternate" tag but can can create a Project for that domain in Sitemap Creator and use the "mobile" option when you export it. The Sitemap Creator will then insert the mobile:mobilecontent tag for all the URLs in that sitemap. </mobile:mobile> Is this okay or will it cause problems?
Intermediate & Advanced SEO | | theLotter0 -
Undocumented anchor-text API result
Regarding the anchor-text api, there is no definition for *imr on the wiki:
Intermediate & Advanced SEO | | sycorr
http://apiwiki.seomoz.org/w/page/13991127/Anchor Text API ie. http://lsapi.seomoz.com/linkscape/anchor-text/google.com?Scope=phrase_to_page&Cols=2048&Sort=domains_linking_page&Expires=1329770786.46868 returns "[{"apuimr":5.422834471373288e-12},{"apuimr":4.785130890652429e-13},{"apuimr":2.922901387480201e-09}]" What is *imr?0