What is the difference between Bing and Google ranking factors ?
-
I know basic SEO factors and i understand On Page SEO title/meta/content optimzation and Off Page backlinking factors. Yet we see different ranking on both SEs so I want to know what are those?
Thanks.
-
Hi, totally agree with 128K, great resource there, but here is also something interesting to add in the mix: Bing gets data from the results that people click on the Google SERPs when using Internet Explorer... in other words: Bing copies Google http://googleblog.blogspot.com/2011/02/microsofts-bing-uses-google-search.html
In the long run they both be looking at the same signals, so the times of optimizing differently for both are pretty much over.
-
NiceGuy, did the link from 128K answer your question, or do you still have more questions about the ranking factors? Feel free to ask follow-up questions here, or mark a Helpful Answer to close this question.
-
Rand Fishkin did a study on it. It doesn't have a lot to do with on-page factors, but more with keywords in the domain as well as a having lots of diverse in bound links. Read about it more here: http://www.seomoz.org/blog/google-vs-bing-correlation-analysis-of-ranking-elements
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Update August 2016
Hi Has anyone noticed anything strange with their rankings? I've had a few drops out of the blue at the start of August. Thanks!
Algorithm Updates | | BeckyKey0 -
Issue with Category Ranking on Page 1 vs. Homepage Ranking on Page 2
A client has a high-volume keyword that is rendering different results, whether it is on page one or page two of Google SERPs. If the keyword is on page one, ONLY the category page is ranking. When the keyword bumps off to page two, BOTH the category AND the homepage are ranking. This is happening on our IP and theirs, incognito and personalized searches. This has been happening since February. Any thought/insights would be greatly appreciated, thank you!!!!
Algorithm Updates | | accpar0 -
Recent Google algorithm update?
Two of our clients have experienced a huge dip in organic rankings during the past week or so and we haven't done anything that would cause this. Have there been any major Google changes reported lately? I'm not seeing anything reported here: https://mza.bundledseo.com/google-algorithm-change. Thanks for your input. Eric
Algorithm Updates | | EricFish0 -
Could Retail Price Be A Google Ranking Factor???
I have not done any detailed studies on this but it seems that Google might be using low retail prices for specific items as a ranking factor in their organic SERPs. Does anyone else suspect this? Just askin' to hear your thoughts. Thanks!
Algorithm Updates | | EGOL0 -
What are tips for ranking on Google Maps?
I have another thread going where everyone is saying to keep both the Places profile as well as the Google Plus Local profile I have for my company. I have another person telling me that it has a negative effect to have both accounts at the same time so I'm assuming thats why the listing never comes up on places unless you zoom all the way into the map to the address of the storefront. With that being said, can anyone provide some good tips for ranking first page on google maps? Goole Plus Local - https://plus.google.com/114370561649922317296/about?gl=us&hl=en Google Places - https://plus.google.com/103220086647895058915/about?gl=us&hl=en
Algorithm Updates | | jonnyholt1 -
Rankings drop
Hi! Since the new Penguin rollout, we've seen rankings drop for http://www.leanonturkey.co.uk/ for the terms 'turkey recipes' (UK) and 'low fat recipes' (UK) from #4 and #15 respectively. This may be down to very strong competition, but I'm also concerned over the on-page content, which may not be detailed enough. Any tips would be much appreciated!
Algorithm Updates | | neooptic0 -
Google Page Rank?
We have had a quality website for 12 years now, and it seems no matter how many more links we get and how much new content we add daily, we have stayed at PR3 for the past 10 years or so. Our SEOMoz domain authority is 52. We have over 950,000 pages linking to us from 829 unique root domains. Is this in line with PR3 or should we be approaching PR4 soon? We do daily blog posts with all unique, fresh quality content that has not been published elsewhere. We try to do everything with 'white hat' methods, and we are constantly trying to provide genuine content and high quality products, and customer service. How can we improve our PR and how important is PR today?
Algorithm Updates | | applesofgold0 -
Bing Traffic drop
Anyone notice a drop in Bing traffic on January 26th? Slashed by 50% and holding for the past three weeks. 100% white hat site
Algorithm Updates | | loopyal0