"To keyword or not to keyword" in the URL string?
-
We are debating on whether to use primary keywords in the URL for every page for a new client for the sake of SEO. What is the feeling in the Community on which version is smarter?
Version 1: www.abccompany.com/miami-moving-company/about-us
www.abccompany.com/miami-moving-company/contact-us
etc. etc.
Version 2: www.abccompany.com/about-us
Thank you for your thoughts!
-
I would not add it to every page - Also it looks very spammy to have it that long
Use keywords in urls to signal google what the page is about
-
Version 2.
Keywords in the URL can help, but Version 1 looks forced. And it lengthens the URL.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Using http: shorthand inside canonical tag ("//" instead of "http:") can cause harm?
HI, I am planning to launch a new site, and shortly after to move to HTTPS. to save the need to change over 5,000 canonical tags in pages the webmaster suggested we implement inside the rel canonical "//" instead of the absolute path, would that do any damage or be a problem? oranges-south-dakota" />
Technical SEO | | Kung_fu_Panda0 -
Is "Above the Fold Content" still a thing?
Many of our pages have the textual content stuffed at the bottom of the page because the manager doesn't think anybody reads it and it is an eyesore to have at the top: http://www.stevinsontoyotawest.com/schedule-service For some light reading here is Google’s official blog talking about content quality:
Technical SEO | | MEllsworth
http://googlewebmastercentral.blogspot.co.uk/2012/01/page-layout-algorithm-improvement.html This references Ads vs Content showing above the fold. However, in our case it has to do with images vs ads and stuffing text at the bottom of pages. Here is a bit of heavier reading. You can do a quick search for "Fold" to see their interpretation.
http://macedynamics.com/research/content-quality-score/ I understand that images are still content, however hardly any of the images have Alt text and they are not even named with keywords so Google really can't distinguish what the page is about through images alone. I'm not about to go through the entire site and add Alt text and rename images because I have much more to do on my plate. So, the questions is: Is stuffing content at the bottom of the page, below all images/inventory/widgets ok to do or should we stick with the eyesore content at the top of the page? Thoughts?0 -
Leveraging "Powered by" and link spam
Hi all, For reference: The SaaS guide to leveraging the "Powered By" tactic. My product is an embeddable widget that customers place on their websites (see example referenced in link above). A lot of my customers have great domain authority (big brands, .gov's etc). I would like to use a "Powered By" link on my widgets to create high quality backlinks. My question is: if I have identical link text (on potentially hundreds) of widgets, will this look like link spam to Google? If so, would setting the link text randomly on each widget to one of a few different phrases (to create some variation) avoid this? Hope this makes sense, thanks in advance.
Technical SEO | | NoorHammad0 -
WebMaster Tools keeps showing old 404 error but doesn't show a "Linked From" url. Why is that?
Hello Moz Community. I have a question about 404 crawl errors in WebmasterTools, a while ago we had an internal linking problem regarding some links formed in a wrong way (a loop was making links on the fly), this error was identified and fixed back then but before it was fixed google got to index lots of those malformed pages. Recently we see in our WebMaster account that some of this links still appearing as 404 but we currently don't have that issue or any internal link pointing to any of those URLs and what confuses us even more is that WebMaster doesn't show anything in the "Linked From" tab where it usually does for this type of errors, so we are wondering what this means, could be that they still in google's cache or memory? we are not really sure. If anyone has an idea of what this errors showing up now means we would really appreciate the help. Thanks. jZVh7zt.png
Technical SEO | | revimedia1 -
SEO question: Need help on rel="alternate" hreflang="x"
Hi all, we have webcontent in 3 languages (official belgian yellow pages), we use a separate domain per language, these are also our brands.
Technical SEO | | TruvoDirectories
ex. for the restaurant Wagamamahttp://www.goudengids.be/wagamama-antwerpen-2018/ corresponds to nl-be
http://www.pagesdor.be/wagamama-antwerpen-2018/ corresponds to fr-be
http://www.pagesdor.be/wagamama-antwerpen-2018/ corresponds to en-be The trouble is that sometimes I see the incorrect urls appearing when doing a search in google, ex. when searching on google.be (dutch=nederlands=nl-be) I see the www.pagesdor.be version appearing (french) I was trying to find a fix for this within https://support.google.com/webmasters/answer/189077?hl=nl , but this only seems to apply to websites which use SUBdomains for language purposes. I'm not sure if can work for DOMAINS. Can anyone help me out? Kind regards0 -
Jigoshop "add to cart" producing 302 redirects
Hi, My site is throwing thousands of 302 redirect warnings on crawl for the add to cart process in my Wordpress/Jigshop online store. A sample url the crawl references is: | | https://morrowsnuts.com/product/the-best-of-the-best-8-oz/?add-to-cart=6117&_n=9773652185 | | I have read several other threads here that are similar in nature but haven't discovered a way to eliminate this. I am a store owner and with only partial technology skills and I don't know what to try next. I posted the problem with Jigoshop but I am not sure if they will provide a solution since this was the first time they heard of this. The site is Morrow's Nut House located at: https://morrowsnuts.com Thanks in advance for any direction or suggestions for me on next steps, John
Technical SEO | | MorrowsCandyMan0 -
Changing all urls
A client of mine has a wordpress website that is installed in a directory, called "site". So when you go to www.domain.com you are redirected to www.domain.com/site. We all know how bad it is to have a redirect fron your subdomain to another page. In this case I measured a loss of 5 points of page authority. The question is: what is the best practice to remove the "site" from the address and changing all the urls? Should I use the webmaster tool to tell to Google that the site is moving? It's not 100% true, cause the site is just moving one level up. Should I install a copy of the website under www.domain.com and just redirect 301 every old page to its new url? This way I think the site would be deindexet for 2/3 months. Any suggestions or tips welcome! Thanks DoMiSol
Technical SEO | | DoMiSoL0 -
Having both <title>and <meta name="title"...> on a web page?</title>
Hi All, Client of mine using reversed Meta Tags format in their website and Honestly i never saw such Meta Tags formats. In my opinion having 2 Title tags and wrong reversed description tag is not correct and the needs to be removed, and other tags need to be changed,too But they said that it probably doesn't make a difference because weird thing is Search Engines are apparently able to index them ,So they don't think it affects search engine results and won't remove it just based on opinion. So should i persist in correcting them or just hope for the best and ignore it?!?!?! Thanks!
Technical SEO | | DigitalJungle0