Natural Anchor Text distribution for brand = main keyword
-
Dear folks,
I will start link building for my all new site www.buy-hosting.net and would greatly appreciate your opinion about some questions:
1.) How many links would you in my place seed per day? I plan to start with directory links and sincere, useful contributions in blogs and forums, with my URL in the signiture.
2.) Natural anchor text distribution:
My brand Buy-Hosting.net ist the same as my main targeted keywords "Buy Hosting". However, I also want to have a natural looking link profile, so I would seed links like "Click here" or "Windows Hosting" or "Webhosting" as well.How would you distribute die Anchor Text Precentage ?
E.g. (60% Buy Hosting - 10% Windows Hosting - 10% Click here - 10% Joomla Hosting - 10% Hosting Reviews)? Does that make sense or is that already spammy?3.) How many No-Follow links would you seed (in %)?
4.) How many links (in %) would you seed to subpages, instead of the main page?Are there larger margins for Keywords, that eqal the Domain/Brand Name, without being conted as spam? Is there a good article about the natural distribution of anchor texts?
Your input is greatly appreciated and thoroughly considered.
Thank you and kind regards -
Thank you Mike,
I did the same research and agree with you. There are other keywords with way higher search volumes. However, it is very easy and fast to land for "Buy Hosting" and the coversion rates for this combination are super high, since people really want to buy NOW (otherwise, they would search compare hosting or something else).
As soon as I got to #1-#3 and cash starts flowing, I will take that money and tackle higher-volume terms. It's a step-by-step strategy.
My guess was to start with 10 links per day. I understand that you say, it is important to have a constant growth, and that this matters for not to be percieved as spammy.
I will check out MajesticSEO to see the amount of links other add.
Thank you a lot, I appreciate your opinion.
Kind regards -
Well, I just looked at the Google Keyword tool which says 'buy hosting' is entered 880 times per month (exact phrase, globally) and 'hosting' is 301,000 times per month. If you can make it on to page 1 for 'hosting' then you will probably get a lot more traffic. Yes, I recognize that it will be very difficult.
I'm not sure I would optimize for 'buy hosting' as your target phrase. Maybe some other closely related phrase? 'web hosting' is 246,000/month, 'website hosting' is 60,500, etc.
But if you are tied to 'buy hosting' then so be it. I don't think google will view 27% of your anchor texts as too spammy or over-SEOd. If you're worried about it then increase the variations part and do less exact.
Links/day depends on how many you already have and if you're going to have an ongoing process (which is best). If you can do 50/day for 6 months then do that. If you can only manage 5/day then do that. What you don't want is 500 in 1 week and then nothing (or close to nothing) for 2 months. That looks like you just bought 500 links.
You can use MajesticSEO.com to enter a url and see how many new links per day (or per month) your competitors have been adding. You may want to stay in that range.
-
Dear Mike,
thank you.
My target keyword combination is indeed "Buy Hosting", since to go for "Hosting" would be way to hard. My brand is also "Buy-Hosting.net".
The question is: If I combine the exact keyword % with the exact brand %, then I get 27% in your example. What I would like to know is, if that will become dangerously close to be seen as spam?
How many links would you aquire per day with an all new site?
Thank you for your input. I think this is a question, that many SEOs ask themselves.
Kind regards
-
I had this exact problem 6 months ago. I studied a variety of sites that appeared to have a natural link profile and came up with the following weights:
- 15% exact keyword
- 20% keyword variations
- 12% exact brand
- 13% brand variations
- 7% exact url
- 13% url variations (www.domain.com, domain.com, http://www.domain.com, domain.com/, etc)
- 20% useless ("click here", "this", "visit", etc)
I don't know if those are 'best' but I believe they look natural. Your keyword is probably 'hosting' not 'buy-hosting'; i think if people are looking for hosting they will enter 'hosting', not 'buy hosting' in the query.
Once you have more than 1000 inbound links the no-follows are a pretty small percent (like low single digit % on most sites).
As for home page vs sub-page it depends on how many sub-pages you have and how good the content on them is. I use 50% home page and 50% all other pages combined. The sites that I reviewed that I felt were natural seemed to have at least 50% of all external links to the home page (in some cases it was 70%).
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does over-optimised ext. link anchor text of one particular keyword affect our other search term rankings?
Hi, **Does having over-optimised anchor text only affect the rank for that one particular keyword being used as the anchor text or can it negatively affect our rank for other search terms as well? **
Link Building | | Syed_Raza0 -
Internal linking anchor text with automated ASP.NET link building
Hi Everyone I really need some help here, the problem I have must be one that many have. I have a simple e-commerce style website so 1 product page can in fact get 40-50 internal links to it. These links come from a mixture of: 1. The parent category pages that the product sits on (Rugged PDA) and in turn the 10 filter pages of this category page (Rugged PDA, ordered by battery size). 2. Alternative product list on other product pages, So many products link to each other as alternatives. From Google analytics we can see that visitors like to browse product to product seeing 5 alternatives on each page with titles like "Smaller", "more rugged" etc. 3. Manufactuer pages, so we have a link to each product from each manufacturer home page where we talk lots about each manufacture we resell. We also have links from images used in the website. So its a nice usable website but we're finding that Google is still telling us in Webmaster tools that it thinks some links are dubious and we're trying to find out why. We only now have 190 external links to the website, most are internal and from the website or our blog on a subdomain. The problem we think is that we generate the category and products pages all dynamically so the anchor text is looking the same. Will this potentially create issues for us? Dave
Link Building | | Raptor-crew0 -
Best interval to track a keyword
Hi everyone, I want to rank my keyword ok , then I shall track it in interval time, what is the best interval time? maybe every 2 days or 3 or a week or every backlink update in google?
Link Building | | engmtamous0 -
If Anchor Text is dead, how do I target certain keywords?
I get it, a truly authoritative source will not be able to control the exact anchor text that others link to it with. Google is trying to deliver the most authoritative source, so non-exact anchor text is more likely a good option for them. This makes total sense and I have been varying the anchor text of my blog posts. But this begs the question: How am I supposed to know I am increasing my rankings for the high volume key words in my industry, and not leaving it up to Google to decide which keywords are most important?
Link Building | | CleanEdisonInc1 -
What is keyword rich anchor text?
So, I have searched around the internet but, I still can't find the answer.What is Keyword Rich Anchor Text? Is it basically just exact matching to the page. For example if my page was www.randonmpage.com would a keyword rich anchor text be randompage? Thanks. Peter
Link Building | | PeterRota0 -
Text link to root in footer template
Hey Mozers, My first post here, I look forward to contributing what I learn and collecting knowledge branches (github joke) from you all. How valuable is a text link in the footer template to your home page (root)? My guess would be that it sends the on page link juice back to the home page. I don't believe this link should use keywords though (post penguin world). I realize we should have a pyramid architecture (http://www.seomoz.org/blog/internal-linking-strategies-for-2012-and-beyond) but should every page link back to the homage page? What variables does this effect?
Link Building | | phdosf0 -
How do I measure keyword rank accurately? It looks different on different PCs
Does Google mess with my rank readings? They look different on different PCs and using different browsers. How do I get a true reading of rank of my clients keywords?
Link Building | | caroline19770 -
Are Guest Post Anchor Text Links Evil?
Hi, In the recent free SEOMoz webinar about What's Ailing the Linkgraph, Rand Fishkin says that corporations try to get anchor text guest posts on his wife's blog and he suggests this is manipulative. Do you agree that anchor text links in guest posts are manipulative? Do you think that Google will take action against this tactic in the future? Thanks!
Link Building | | SparkplugDigital0