Keywords and Getting Started with them to the top of the Search Engines
-
We are an online Saas Based startup. Strongly 70% of our daily users come directly to us since they know us by the url .
Now there these 30% who scout for software's like ours online. Get to us by some hook or crook and then maybe end up giving the trial a shot.
Our Main site is only of say 5-6 pages. These pages have basic info about our product , pricing and contact etc.
What I wish to understand is that when one says" getting those keywords to the top of the engines rankings" who do you mean by these - I presume one means that get the keywords you want to compete for and then push in "Adwords" or better content pages?
So If I want to rank well - then my websites should have good content pages you mean? Is that correct-? That means now I have to write good content on those keywords or around those keywords- without that there is no hope to come on good on engines right? Correct me here if I sway away from the actual meaning.
Next I wish to have campaigns setup in google adwords keeping in mind those competitive keywords - here again does content on my website play a role? If I have no content and then have google adwords setup does that help? Please advice
How long before I add good content pages and expect them to show up in my analytics etc?
Thanks
-
Read this and watch the other.
-
Great thanks for the advice. So now I suppose good quality content increase the quality score which in turns helps in lower CPC
For the crawl diagnostics I see a couple of error , warnings and notices - how Important are these to correct so that I have a good stand on the SEO for my website?
Some of them are :** Long url characters,Duplicate page title,Temporary redirect,Permanent redirect, Rel canonical.**
I also ran the keyword difficulty analysis for some of my keywords am planning to improve content on.
The test show difficulty levels from 1% - 61% for multiple of these keywords. How do I measure low,medium and high difficulty?
Search volumes for a lot of these say " Not enough data" - should I interpret this as those keywords for which I should not work on the getting the content better? Or these keywords are not that popularly searched?
Could you kindly throw some light upon the above questions . Thanks
-
When people say get to the top of Google, they mean SEO. SEOMOZ is all about that. On here we really don't talk much about Adwords. I love Adwords and I am great at it, but I don't think many people here are as interested in hearing about Adwords.
Yes have good content for SEO. In fact, write some SUPER KICKASS content. Use the keywords in your content, BUT don't overdo it.
"Next I wish to have campaigns setup in google adwords keeping in mind those competitive keywords - here again does content on my website play a role? If I have no content and then have google adwords setup does that help? Please advice"
Answer YES! Your quality Score if affected. Low quality score = Higher CPC. Higher Quality Score = Less CPC.
"How long before I add good content pages and expect them to show up in my analytics etc?"
I don't understand that sentence. If you mean how long your content will take to show up in the SERPS, normally on the next crawl. "IF" someone visits your new content page, then it'll take about 2 hours to report in GA.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can an https: impact (not provided) keywords in Google Analytics? Meaning if I make my site https: will it provide any more keywords. If not how can I get this data?
I have a site that I'd love to have more keyword data on. Can making my site an https: site give me more keyword data than leaving my site an http: site? Thanks!
Competitive Research | | mattdinbrooklyn0 -
What is a desirable range for a keyword's difficulty rating?
Hi all! I am new to the world of SEO and just getting started. As I am doing keyword research I am consistently finding difficulty ratings in the 40%-50% range. Is this considered a "par" rating or should I be looking for "a longer tail" rating? Thanks
Competitive Research | | jclayton180 -
Why my site doesn't come on top even though search terms are very similar or exact?
For example, when I search in google for "Kookaburra Pro 600 wheelie kit bag", my site comes 9th on 1st page but 3rd link doesn't even match the exact key word rather it has few of the words. Can one of you expert please explain how it works? Thanks, CricMax
Competitive Research | | cricmax0 -
Which top 10 organic results are my competitors?
Hi all, This is a question about whether the top 10 ORGANIC Google results for a broad match is your competition, or whether it's the top 10 for a phrase match, or an exact match. I'm a newbie here but not a newbie to the world of SEO. I hope to be able answer just as many questions as I ask 🙂 QUESTION: If a customer comes to me and says, "hey, who's my (organic) competition for wedding present?" and I want to use Google to get the top 10 organic results, do I use a broad, phrase, or exact match? It seems many people think an exact match is the way to go but I think they were more referring to Adwords results / competition. I'm not trying to determine search volume for Adwords or even the search volume for organic results... I'm only interested in the top 10 competitors in the organic results. No one types in "wedding present" (with inverted commas" when doing a search in Google, so surely to see who ranks organically for wedding present I'd want to simply type in wedding present (no inverted commas, aka broad match). I understand all the concepts about how Google results cary whether you're logged in, etc, etc so I don't want to get distracted by that. And I know there's a bunch of tools we can use like the SEOMoz Keyword Analysis Tool. But I just want to know specifically what people would use (broad, phrase or exact) to look at the top 10 organic competitors are when doing a manual search in Google.
Competitive Research | | eatyourveggies1 -
What is a reasonable time frame to get to the 1st page
If my site is not in the first 50 results and the keywords are medium to highly competitive? I have just started adding to directories, planning out a blog, fixing seo mistakes, updating sitemaps etc. The 1st ranking competitor has external links in the tens of thousands whereas I have maybe a few hundred. I see a light at the end of the tunnel as competing sites in between me and the 1st place ranking competitor have external links only in the 1000-2000 level. We are an ecommerce site and want to be ready for our high season which is Nov-Jan.
Competitive Research | | ribandhull0 -
Can i see the keywords my competitors are optimizing seo for?
Ideally, I would get a list of the keywords my competitors are targeting.
Competitive Research | | sajalsahay0 -
How a site only with Frame can be at #1 google in a competitive keyword?
Guys, I need help. I have a company in Brasil and due to lack of budget, I'm doing the SEO for my self. And for two years Im reading everything that I can to do my best in my website. I worked very hard, but the #1 in the most important keyword for my company is a very bad website only with frames. What they are doing? Could anyone give help? Keyword: "acampamento"
Competitive Research | | Naghirniac
Google Brazil (www.google.com.br)
#1 website: www.acampar.net My website: www.acampamentoaguiasdaserra.com.br Thank you in advance Miguel0 -
How to compare my pages with a Keyword Difficulty Report
I'm very new to SEO, but know just enough to be dangerous. I've run my first full KWD report and formatted the results per Jordan Judson's blog post. Now I'd like to compare how related pages on my site compare to these results. Unfortunately I can't figure out how to accomplish this task. Any guidance would be very much appreciated. Thanks, Steve
Competitive Research | | SteveMaguire0