How serious an issue is Title Element Too Long (> 70 Characters)?
-
Hi,
We have about 3000 of these, how serious an issue is this considered?
Is it simply the fact that Google won't index the keywords if they are over 70 characters?
Could we strip out common words here:
50 Worship Ideas for Small Groups by Stuart Townend | World of Books.com
Like 'for', 'by' and probably the '.com'?
-
Hi Benjamin - it looks like you have a real challenge - you could drop your branding to help cut the size down as Irving suggested, however you are still going to have an issue with books that have long titles, as I am sure you have numerous that surpass 70 characters. In this situation I think you will just have to exceed it as this has to be the case for your competition as well - anyone selling books is likely to have long page titles. Have you checked your competitions tactics? I would have a look at Amazon if I were you...
-
I would take out your branding to trim this a bit - it will hardly ever show in the SERPS anyways. You can use your meta description tag for the branding.
-
Yeah definitely. It's just hard with book titles, as most of the title is relevant - even when long.
Eg:
A Book of Cuttings: Stories of Gardens and Gardeners in Berkshire by Alison Haymonds | World of Books.com
If we drop the .com and change it to:
Book of Cuttings: Stories Gardens, Gardeners in Berkshire by Alison Haymonds | World of Books
We are still at 93 characters and it makes much less sense.
-
I would say that it is important to make sure you have title tags that stick to the 70 characters or less rule - here is some findings in relation to this by SEOMoz which I think you will find very interesting and current (only published a couple of weeks ago) - http://www.seomoz.org/blog/long-title-tags
Hope this helps - I think you could look at stripping the common words out as long as your page title is still clear, makes sense and an appropriate label for your page.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Facing issue with mobile device- Largest Contentful Paint
I'm facing a issue with our website. Our site is on WordPress, We are using Elementor Pro & Elementor Hello Theme for our website!
On-Page Optimization | | kacey.meier
The problem is, with desktop it's totally fine but but in Mobile Device it's showing Error. "Largest Contentful Paint" 2021-07-27_111351.png0 -
Benefits of having a Title-Tag that fits on the SERP
Has anyone seen any case studies that show that title-tags that fit on the page (http://moz.com/blog/new-title-tag-guidelines-preview-tool) have a higher ctr than title-tags that don't fit? I know it's been said that keywords past the pixel limit still matter but if there's a major benefit to ctr for title-tags that fit....Any thoughts?
On-Page Optimization | | GSO0 -
Do you say Browser Title or Page Title?
I have seen much more use of "Page Title" of late....in fact hardly any of "Browser Title" except by some folks who are using a very old CMS. We need to go with one at my workplace to avoid confusion. My vote is Page Title. Thoughts? Thanks, Tim
On-Page Optimization | | Jen_Floyd0 -
Google not showing the proper title
I noticed that google is not showing the proper title in the search results. If you search for PhraseExpander, the title that google reports is: PhraseExpander: Text Expander for Windows but in the title of the page I've set Text Expander for Windows - PhraseExpander Why is that? How can I make google report the proper title? Thanks. Andrea
On-Page Optimization | | nagar0 -
Local SEO Title-Tag Optimization
Hi Everyone! A bit of a greenhorn SEO here, and I'm trying to learn a bit more about some of the best practices in local SEO. I'm wondering if anyone can help me with the following scenario: Business: Dental Care & Surgery Location: Springfield IN Name: Springfield Dental Care Experts (example) Website: 18 content pages, pages dedicated to each service Since there are 18 pages to work with, there are plenty of places for us to mix-up the title tags. However, I am still unclear as to what the best way would be to do this. I understand that the Geo-modifiers should go at the front, and that the brand name is considered optional. Would tags such as this make sense? Springfield IN Dentist | Springfield Dental Care Experts Nearby town Mountainview IN Dental Care | Springfield Dental Care Experts Last question: The website has pages for each of the services offered by the dentist, ex: Dental Cleanings, Consultations, Fillings, Surgery, etc. Should each of the pages be included in the title tag? Springfield IN Dentist | Springfield Dental Care Experts - Dental Surgery My concern is that buy adding this, the title tag would be too long. Thank you for taking the time to read and respond!
On-Page Optimization | | kbaltzell0 -
Long Url but makes no sense
Hi Just joined. Crawl states that I am getting a lot of errors, looks like the spider is getting confused and looping back on itself ? Is there a way to see where the crawl was formulated (ie where from) ? It is generating urls like: http://www.wickman.net.au/wineauction/wine_auction_alert.aspx/auction/auction/auction/auction/auction/auction/Default.aspx from http://www.wickman.net.au/wineauction/wine_auction_alert.aspx
On-Page Optimization | | blinkybill0 -
Title Keyword Question
I'm writing up keywords for new pages on a website. There are a number of variations on the way we can say what we're looking for, and I don't want to post the specific keywords but I'll give an example using fruits. Let's say I want to optimize for Granny Smith apples, McIntosh apples, Jonathan apples, etc. Could my title be Apples - Granny Smith, McIntosh, Jonathan and my page will come up when someone searchs "Granny Smith apples" or "McIntosh apples" etc. or do the words have to be repeated in order. Obviously I will also be repeating these in the description and on the page I'm optimizing. Thanks!
On-Page Optimization | | crlana0 -
Self-Cannibalization issue
Is the keyword "filme online gratis" self-cannibalization on this site filmeonlinenoi.com in the seomoz tool "On-Page Keyword Optimization" it shows that it is a self-cannibalization keyword ... i made some changes (big changes) and its still remaining the same
On-Page Optimization | | Alexsmenaru0