Is placing content in sub directories better for SERP
-
Hi
For small web sites with less than 6 pages
Is there a benefit to structuring url paths using keyword rich sub directories compared to pages in the root of the site.
for example:
domainname.co.uk/keywordpagename.html
or
www.domainname.co.uk/keyword/keywordpagename.html
which seems to have better rankings?
thanks
keyword
-
I would also base it on the site content. Does the site content (product listing) warrant an extra sub directory to be created. For example if you are selling cars, then you can have a directory for Honda and then another subdirectory for the specific make with the keyword Honda in it.
In your case since the site only has 6 pages, it would not make sense to create the subdirectories.
-
Given the size of the proposed site in my view it's very unlikely that placing an extra keyword in the sub-directory would be of any benefit to ranking.
If the site is going to grow then it would make sense to nest related content within a number of relevant 'parent' sub-directories, but if it's going to stay at that size, a flat structure is probably going to be equally effective.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Horizontal Scroll in SERPs
Hello,
Technical SEO | | Koki.Mourao
I would love to find out how this is implemented. I do not know this function's name but it basically is a horizontal scroll which loads on top of a SERP. What is it called? How can I implement this. Is it special tags? What? How? Any tips would be very helpful. Thanks qJMLCCF0 -
SERP Title shows up-with-dashes
Occasionally I see the our 'listings' on Google where the Title line shows up with dashes... like sony-professional-hard-drive - TapeandMedia.com It appears to be the URL shortened and rehashed. This example was after I searched for "Sony PSZ-HA1T" without the quotes. The title for this page is <title></span><span class="html-tag">Sony 1TB Professional Portable External Hard Disk Drive (PSZ-HA1T)</span><span class="html-tag"></title> and the url is http://www.tapeandmedia.com/sony-1tb-professional-portable-hard-drive.asp Link to image: http://i.imgur.com/FmvAn6c.jpg Other searches (like "Sony 1tb PSZ-HA1T") yield normal looking SERP Titles Does anyone know why this happens and what I can do to avoid this? FmvAn6c.jpg
Technical SEO | | BWallacejr0 -
Moving content
I have www.SiteA.com which contains a number of sections of content, a section of which (i.e. www.SiteA.com/sectionA), we would like to move to a new domain www.SiteB.com Definitely we will ensure that a redirect strategy is in place and that we submit a sitemap for SiteB Three Questions 1. Anything else I am missing from the migration plan? 2. Since we are only moving part of SiteA to SiteB, is there another way of telling Google that we changed address for that section or are the 301s enough? 3. Currently, Section A (under SiteA) contains a subsection where we were posting an article a day. In the new site (SiteB), we decided to drop this subsection and write content (but not "exactly" the same content) under a new section. During migration, how should we handle the subsection that we have decided to stop writing? Should we: A. Import the content into SiteB and call it archives and then redirect all the urls from subsection under SiteA to the archives under SiteB? OR B. Do not move the content but redirect all the pages (365 in total) to where we think the user would be more interested in going to on SiteB? Note: A colleague of mine is worried that since the subsection has good content he thinks its necessary to actually move the content to SiteB. But again, looking at the views for the archives it caters for 1% of the the total views of this section. In other words, people only view the article on the day it is written. I hope I was clear 🙂 Your help is appreciated Thank you
Technical SEO | | seo12120 -
Duplicate Content Issue
My issue with duplicate content is this. There are two versions of my website showing up http://www.example.com/ http://example.com/ What are the best practices for fixing this? Thanks!
Technical SEO | | OOMDODigital0 -
Multilingual Website - Sub-domain VS Sub-directory
Hi Folks - Need your advice on the pros and cons of going with a sub-domain vs a sub-directory approach for a multi lingual website. The best would be a ccTLD but that is not possible now, so I would be more interested in knowing your take on these 2 options. Though, I have gone through http://www.stateofsearch.com/international-multilingual-sites-criteria-to-establish-seo-friendly-structure/ and this somewhat vouches for a sub-directory, but what would you say'?
Technical SEO | | RanjeetP0 -
Duplicate Content Vs No Content
Hello! A question that has been throw around a lot at our company has been "Is duplicate content better than no content?". We operate a range of online flash game sites, most of which pull their games from a feed, which includes the game description. We have unique content written on the home page of the website, but aside from that, the game descriptions are the only text content on the website. We have been hit by both Panda and Penguin, and are in the process of trying to recover from both. In this effort we are trying to decide whether to remove or keep the game descriptions. I figured the best way to settle the issue would be to ask here. I understand the best solution would be to replace the descriptions with unique content, however, that is a massive task when you've got thousands of games. So if you have to choose between duplicate or no content, which is better for SEO? Thanks!
Technical SEO | | Ryan_Phillips0 -
Google Places Question......
Hi Guys. I am working with a photographer they do not have a studio they shoot on location. However I noticed many photographers within their industry have their home address listed in their google places, and they too shoot on location. My client doesn't want their home address listed so I wondered what options there would be? Do you think renting mail forwarding address would suffice?
Technical SEO | | RankStealer0 -
How does Google determine freshness of content?
With the changes in the Google algorithm emphasizing freshness of content, I was wondering how they determine freshness and what constitutes new content. For instance, if I write a major update to a story I published last July, is the amended story fresh? Is there anything I can do in addition to publishing brand new content to make Google sure they see all my new content?
Technical SEO | | KnutDSvendsen0