Off-Page Local SEO for a Home-Based Businesses?
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What are some ideas for optimizing for off-page local SEO when you're working with home-based businesses that don't necessarily want to share their physical address, and using a PO box is not an option for major local SEO directories?
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Do they have a service area where the company goes to other locations to perform the business? There are ways to deal with that in local. Otherwise, it may be a little more tricky or not appropriate to be in local directories. If you can share a little more information I'll make sure the correct person sees this question. Thanks!
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That is always though because as you know the address is part of NAP consistency which is at the core of local ranking factors. I would suggest getting some unstructured citation (partial citations) just by using his phone number or his company name.
http://www.whitespark.ca/blog/post/13-what-is-a-citation
http://www.whitespark.ca/blog/post/12-how-to-identify-quality-citation-sources
Good luck!
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