Domain Consolidation & Proper Linking Strategy?
-
We have a client that operates 5 gyms in 5 different part of Miami, and each gym has its own website. All sites rank well and have a a good pagerank.
For the purpose of their marketing and brand they would like 1 website developed which includes all of their gyms which we are launching later today. Each gym will have it's own landing page within the website
Should we redirect the URL's of the different websites to the individual landing pages on the new site or how should that work to minimize any penalties on our SEO.
For example (these are fake url's):
www.gymA.com, www.gymB.com, www.gymC.com, www.gymD.com
The new url: www.gym.com
New landing pages:
www.gym.com/gymA, www.gym.com/gymB, www.gym.com/gymC, www.gym.com/gymDShould we do a redirect from:
- www.gymA.com to www.gym.com/gymA
- www.gymB.com to www.gym.com/gymB
- www.gymC.com to www.gym.com/gymC
- www.gymD.com to www.gym.com/gymD
Thank you in advanced. If there is a better way to do this, or anything extra I need to know, that would be great.
Thanks!
-
If the individual sites don't have any external links pointing to their internal pages and those pages are not getting any search traffic, you could just 301 each domain to the appropriate landing page on the new domain.
-
Hi Alex,
If your individual sites have back links going to their internal pages and/or are getting search traffic to internal pages, those pages and the domain's default pageshould be 301'd to appropriate pages on the new site--the homepage for each individual site, as you say, should go to the each gym's new landing page and the internal pages get redirected to pages on the new domain with information similar to what's on the page that's being redirected. If all of the old sites have an internal "weight lifting" page, for example, all of those pages would be redirected to a comnon "weight lifting" page on the new site.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Blogspot blog is subdomain, but domain is changing - How will this affect backlinks?
Hi Moz community, I appreciate the title is confusing, so let me explain. We use blogspot to host our blog. It's set up as a subdomain of our website. Let's call it: lovelyblog.lovelytraining.com Our website, in this example, is **lovelytraining.com ** We're migrating our website to a new domain: lovely.training We'll be redirecting everything on the primary website, so our link profile won't be lost. However, as the blog is hosted on blogspot, we'll lose links pointed to the blog. The blog would remain lovelyblog.lovelytraining.com - but our website would now be lovely.training The question is, has anyone migrated/redirected a blogspot blog in this way, to retain links? Secondly, is there another way we can tell Google that this is blog should be treated as a subdomain of our website? I'm sure I'm missing out something stupid, so don't go easy on me! Thanks all.
Web Design | | RobertChapman0 -
How to Redirect Old Domain to a New Domain?
One of my clients has chosen a new domain for her website so we will redirect the old domain to the new. I understand that once redirected, most of the authority built up over the years for the old domain will pass through to the new domain. Is this correct? Can this be done through the Wordpress dashboard, say with a plugin perhaps? I have a plugin called 404 Redirected I was going to try to use for this purpose. Finally, the client has other domains (5 total) she has used for one reason or another. She wants to consolidate all of them and have everything redirected to her new domain. Do you see any downside to this in terms of crawling, Google trust and authority? I know there are some user experience issues to deal with, but we're addressing those. I just don't want to do anything that may cause Google not to trust the new domain. Thanks, Dino
Web Design | | Dino640 -
Too many Internal Links: A good thing or bad thing?
According to Moz i have over 500 links on some pages, GWT says about 400 with most (90%) having about 210 links. When I eyeball the site it should have no more than 30 to 40, but my web agency tells me its because the way the CMS works (DotNetNuke) that all pages are linked via the top navigation. Does this mean that my internal linking strategy is flawed before i even start to consider which pages I want to have more links to? Our site www.over50choices.co.uk was rebranded & moved to the new CMS in June 2013. Should i be concerned or is this OK? Ash
Web Design | | AshShep10 -
For A Corporation With 3 Distinct Business Divisions, Is It Better To Go With 1 Domain & 3 Sub-Domains, 1 Domain & 3 Folders, or 3 Domains for SEO Purposes?
Hi, I am working on a project right now for an existing client, we have one domain up and running well, they want to create an 'umbrella' site to cover three current business divisions and roll everything up under that main site, including the existing site on a totally different domain (would migrate over and 301 redirect from current domain). From what I've researched, I am inclined towards one main domain with three sub-domains due to the amount of content for each business division being significantly different enough that it seems to deserve separation from each other. However, in terms of SEO and maintaining consistent domain authority, would anyone recommend it be better to structure this as just folders/categories falling under the main domain instead of separate sub-domains for each division, and focus keyword targeting on pages tailored to that end within the main domain structure rather than spreading out link-juice to different sub-domains? Thanks!
Web Design | | Dan_InboundHorizons0 -
Should I nofollow my blog "read more" links?
I have a standard blog index page with entries formatted as such: Blog title Blog excerpt read more link The blog title is linked to the blog post (duh). The "read more" link is also linked to the same blog post, but I put a rel="nofollow" tag on that link because I don't want the SE's thinking "read more" is relevant anchor text. Now, is what I'm doing right? Won't having the read more link as nofollow result in some sort of conflict considering the blog title link is set to follow? Will a nofollow link have a cascading effect on any matching "follow" link? I've frequently read that "read more" should be nofollowed, but I've never once seen anyone address the conflict of having a follow and nofollow link on the same page pointing to the same link. Which one wins? Thanks.
Web Design | | bluekite770 -
Still too many internal links reported on page
Hi Guys I am new here, and very much learning a lot, and enjoying the benefits of being an SEOMoz user. So here goes with my first question (probably of many). I have known for sometime that our website has a top heavy number of links in the primary navigation. But I wasn't too sure how important this was. Our main objective was to make an east to use nav for customers. All of the feedback we have had says that customers really like our navigation, as it is easy to use etc etc. However, when running an SEOMoz campaign on our site, again we got back that there are too many links on the pages. Example, home page has 500+ links. So I decided to do something about this. I have implemented what I think is a good solution where by the drop down navigation isn't loaded on first load. If the user then hovers over one of our "departments" the sub navigation is loaded via Ajax and dropped in. This means if the user wants it, they get it, if not then it's not loaded with the page. My theory being that Google loads the page without all the links, but a user gets the links as and when they need them. I tested with the SEOMoz toolbar and this tells me that when I load the home page there is 167 links in it vs 500+ previously. However, the my campaign still tells me that my home page has 450+ links (and this is a recent crawl of the page). Our site is here: www.uniquemagazines.co.uk Can you tell me is what I have done is a) a good solution and b) does the SEOMoz crawler have the ability to trigger the hover event and cause the AJAX load of the sub navigation content?
Web Design | | TheUniqueSEO0 -
3 Products & 50 Options each, How does Google handle product variant or options?
We are selling furnace filter and we might move our existing store host by BigCommerce to Americommerce or Corecommerce. Before moving the store, I have a questions about our online store structure. We are selling 3 different furnace filters, GOLD, SILVER and BRONZE Series. Each furnace filter come in about 50 different sizes, for a total of about 150 different products. The way our store is setup now, it is 150 different product, 150 different URL, 150 different page name... The way it is setup now, might look like duplicate content. All the product page are the same, all the pictures are the same, the only thing that change, is the furnace filter size in the product description. Look at those pages for example: http://www.furnacefilterscanada.com/20x20x4-Furnace-Filters/ http://www.furnacefilterscanada.com/categories/2-Inches-Thick-Filters/10x20x2-inches/ http://www.furnacefilterscanada.com/categories/2-Inches-Thick-Filters/16x25x2-inches/ Would it be better to only have 3 products and 50 variables or size options? What would be the best structure in a SEO point of view? One thing we have to keep in mind, when searching for a furnace filter, shooper will use keywords like: 16x25x4 furnace filter filter 20x20x1 air furnace filter 10x20x1 furnace filter 24x24x4 canada furnace filter Most of the Google search will included the filter size_._ How does Google handle product variant or options_?_ If I have 3 products, I will have only 3 URL and 3 different page name. I know for the shoppers, 3 products with sizes options might provide a better experience, but what about Google ranking the products? What is opinion the best online store structure in our case? Thank you for your help, preciouse time and support. BigBlaze www.furnacefilterscanada.com/
Web Design | | BigBlaze2050 -
Can "poor" subdomains drop PR of the root domain?
The page rank of my company's website has dropped from a 6 to a 4 over the past year or so. In that time, we implemented subdomains for development sites to show clients progress on their websites. I noticed that our "dev" sites are being indexed while in development and my question is, will Google drop pagerank of our root domain purely off of these "dev" subdomains? Example - our site is www.oursite.com Dev site - development1.oursite.com I just began investigating the drop and this came to my mind yesterday but am not too sure what type of impact these non-credible subdomains will have on our root domain. Any thoughts?
Web Design | | ckilgore0